Do This, Not That Email Marketing Edition


by Clate Mask, CEO of Infusionsoft and co-author of “ Conquer the Chaos: How to Grow a Successful Small Business Without Going Crazy “ Email marketing is one of the oldest and most effective methods of digital marketing. Not That: Emailing Back and Forth.

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How to Pitch Your Business by Email

Up and Running

But, pitching can come in different forms, and one of the most common ways to pitch your business —even in our technologically advanced age—is the “pitch email.” ” Email is everywhere. So what’s the best way to go about pitching your business by email?

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The Conundrum of Email

Feld Thoughts

Amy and I are talking about this almost every day as we work on our book Startup Life: Surviving and Thriving in a Relationship With An Entrepreneur. Email is a big part of this. Once a month I get an email from the Gmail Meter that tells me about my email behavior. The daily average is 233 conversations, 411 received emails, and 140 sent emails. It’s easy to imagine that I could easily spent my entire life doing email. Email

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Mastering Email Overload | Deimar ~ Business Tips and Strategies.


Mastering Email Overload. Although the email was intended to make our lives easier, it is likely that when managing your emails, you might feel overloaded. The large amount of emails we receive every day at work not only impacts our levels of stress, but our productivity.

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Construct Effective Emails

Blogtrepreneur | Entrepreneur Blog

300 plus emails… How do I read each one of them? You are not the only one who is not able to cope with the stress of reading and prioritizing hundreds of emails that you receive every day. Email shooters are the only ones who can relieve you from this so called email mud!!!

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How to set up Google Analytics widgets and heatmaps to track email conversions

The Next Web

But the action that we want our visitors to take is to sign up for our email list, right? So how do we know how many emails we are collecting on a daily basis, which traffic channels are giving… This story continues at The Next Web. Design & Dev Entrepreneur

The 5 Conversion Rate Optimization Techniques That Every Entrepreneur Needs to Know

Blogtrepreneur | Entrepreneur Blog

As an entrepreneur if you think the secret to getting more clients or more sales is more traffic to your website–think again. Welcome to the specialty of conversion rate optimization (CRO). How Conversion Rate Optimization Can Help Your Business. Conversion.

The Science of Familiarity: How to Increase Conversions by Being Completely Unoriginal


That means it has a major impact on conversions as well. Takeaway: Simplicity really is the key to conversion. You know you shouldn’t check your email first thing in the morning because it’s bad for productivity, but you do anyway. A simple request for an email address.

Introducing Gotham Voices: An Email Newsletter for NY Tech

View from Seed

Email Address *. Independently, one of the things I’ve noticed about social media tech conversations is that they tend to be overly centered on founders and operators from Silicon Valley. I think that should change — it’s about time that blog posts and articles written by NYC entrepreneurs receive the attention they deserve. And so today, I’m excited to announce that we at NextView are launching a new email newsletter, called Gotham Voices.

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Knowing your customer is key to conversion rate optimisation

The Equity Kicker

Conversion rate optimisation is a hot topic these days. Most of these people searching will be improving their conversion rates which will enable them to pay more for traffic and still hit their customer acquisition cost targets, and unless you match them you will find it hard to compete.

What you have to know about conversion optimization


It will teach you about conversion optimization – how exactly to do it, based on all the best research and experiments. Why do conversion optimization? The higher the conversion rate (%), the more sales (sign ups, subscriptions, etc) you get. Invesp Conversion Framework.

Conversion Rate Optimization: How to Actually Convert the Traffic on Your Site?

Blogtrepreneur | Entrepreneur Blog

For example, the Internet is swarming with similar email service providers that all offer business customers unique advantages. This means that an email service provider should state that their email service is extremely user-friendly with free email marketing and campaign templates available.

Updated Sample User Conversion Metrics / Dashboard - Master of 500.

500 Hats

Master of 500 Hats A blog about Geeks, Entrepreneurs, & Startups in Silicon Valley, by Dave McClure. Memo to GOOG/YHOO/MSFT/AOL: How to Turn 500M email logins into Facebook Platform & Crapload of Revenue Resumes are for Sh*t.

Should Your Board Members Be On The Email List?

Feld Thoughts

CEOs and entrepreneurs who practice TAGFEE welcome this. Aspects of the culture get played out every day on the email list. “ I don’t want to overwhelm my board members with emails.” ” That’s my problem, not yours, and the reason filters were created for people who can’t handle a steady volume of email. Best Practices board members Board of Directors ceo communication Emailtl;dr – Yes.

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The Toxic Nature of Email

Both Sides of the Table

But what has really killed me is email. I live in email hell. And for the last few evenings I decided to get through email rather than blog. I’m always so completely behind on email. I have a love / hate relationship with email. Email is a chore.

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Want To Optimize Your Conversion? Then Break It Down Into These Steps [Infographic]

Duct Tape Marketing

Want To Optimize Your Conversion? Quick question: How effective is your website conversion? Your email list remains stagnant. Or, people are signing up, but your emails are left unopened. Emails are opened but aren’t acted upon.

How Many Hats Should You Wear? When to Outsource As an Entrepreneur

Up and Running

There are a lot of different tasks that entrepreneurs need to attend to when building a business, particularly at the beginning. Here’s what you need to know about smart outsourcing as an entrepreneur. Even something as simple as email can be a good task to outsource.

Four Steps to Launching an Email Marketing Campaign

Duct Tape Marketing

Four Steps to Launching an Email Marketing Campaign written by Guest Post read more at Duct Tape Marketing. Email marketing is a creative technique businesses have long used to reach people who could potentially be interested in their company. Choose an Email Marketing Software.

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Why you should never send negative emails

The Next Web

Negative emails make for very poor communication and should always be discussed in person (or at least on the phone) instead. Every time I’ve sent an emotional email, I’ve regretted it. Every time someone sends me an emotional email, I get stressed.

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How to Boost Your Website Conversion Rate

Blogtrepreneur | Entrepreneur Blog

Maybe you are receiving lots of email enquires but no purchases? You can easily see the number of views a page has had, the number of opens an email has received, or the most popular product on your website, but do you know the customers’ journey from ‘awareness’ to ‘interest’?

Depression and Entrepreneurs

Feld Thoughts

Amy and I wrote a meaningful amount about entrepreneurs and depression in Startup Life. I’ve received a surprising (to me) number of emails from people thanking me talking about it publicly, along with my discussion of the anxiety disorder (obsessive compulsive disorder) that I’ve struggled with my entire adult life and that was severe during the serious depressive episode I had in my early to mid 20s.

The Art of the Customer Development Conversation

Market by Numbers

What you seek to learn evolves over time, as do the tactics you employ, but every step of the way should be grounded in real time conversations. The conversation itself is difficult for many. Establish 3 or 4 “must learns&# for each conversation.

Why we use email for everything and how we can be better emailers

The Next Web

Denis Duvauchelle is the CEO and co-founder of Twoodo Mail , helping your team collaborate effectively with email through #hashtags. Email is arguably one of the greatest things the Internet made possible. Average time to locate a document in email is two minutes.”.

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Do More Faster – Conversation with Brad Feld

Life Beyond Code

Here is a quick conversation about “behind the scenes&# of “Do More Faster&#. entrepreneur. out notes with specific requests to about 60 mentors or entrepreneurs. best and emails when out to the rest.

15 Entrepreneurs Discuss Why They Love Their Business


Being in love with your business, when you’re an entrepreneur, is even better. Although there are days when tossing in your hat seems like a viable option, remembering how much you love your job can quickly snap an entrepreneur out of that mentality. Share Being in love is great.

Lean Marketing Tips: Increasing Lifetime Value With Email Campaigns

crowdSPRING Blog

Having said that, wow do I hate receiving junk in my work email. Like most of us, I have multiple email accounts: work, personal, personal number two, and junk. Here are 5 best practices to consider as you launch your own email campaigns.

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How Great Entrepreneurs Really Listen To Customers

Startup Professionals Musings

Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. Email surveys and voice response units are not effective listening.

Do We Need A New Word For Entrepreneur?

Feld Thoughts

Has the word entrepreneur become too trendy as to have lost its meaning? I’m hearing it and the word entrepreneurship being used in so many conversations incorrectly. On a daily basis, I have an email exchange with someone who says they are an entrepreneur. ” Another example is the email that I get from someone in a large company who says “I want to create more entrepreneurship within BigCo.”

10 Copywriting Strategies Every Entrepreneur Needs to Know

Up and Running

Now, with your customers’ journey in mind, here are 10 copywriting strategies to help you improve your writing skills and boost your conversion rates. He’s an entrepreneur that sells informational products on relationships. Copywriting can make or break your business.

It’s Not a Conversion Problem, It’s a Customer Development Problem


I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem.

12 Successful, Happy Entrepreneurs Share Their Daily Habits

Up and Running

Eager to continue learning more about what habits contribute to success, I reached out to the entrepreneurs from the Young Entrepreneur Council to share the daily habits that make them more productive, successful, and happy overall. See Also: Bplans Quiz: Are You Entrepreneur Material?

30 Entrepreneurs Explain What They Love About Being An Entrepreneur


Being in love with your business, when you’re an entrepreneur, is even better. Although there are days when tossing in your hat seems like a viable option, remembering how much you love your “job” can quickly snap an entrepreneur out of that mentality. Entrepreneur Inspiration love

Great Entrepreneurs Build Deep People Connections

Startup Professionals Musings

Achim Nowak, noted business coach and author, in his new book “ Infectious: How to Connect Deeply and Unleash the Energetic Leader Within ,” talks about how technology today allows entrepreneurs to communicate at a furious pace. They exchange more emails, texts, and tweets every day.

Influencer Outreach Email: How to Compose It Right

Blogtrepreneur | Entrepreneur Blog

It is one of the best ways to increase awareness about your brand, obtain more followers, increase traffic, and improve your conversion rates, among other things. Nothing will get your email dismissed quicker as missing the point of their work.

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Modern Entrepreneurs Need To Learn How To Write

Startup Professionals Musings

Being very visible in the startup community, I still get an amazing number of badly written emails, rambling executive summaries, and business plans with one paragraph per chapter. business writing entrepreneur investor startup

How to Use Cialdini’s 6 Principles of Persuasion to Boost Conversions


In the almost three decades since the book’s publication, its six principles have been adapted to Internet marketing, too, especially the business of conversion rates. This makes all the sense in the world when you think about it because conversions are all about persuasions.

10 Steps Up A Great Entrepreneur Legacy Continuum

Startup Professionals Musings

Every entrepreneur and business leader waits too long before really working on the legacy that he wants to leave to society and his family. A discussion is a conversation that involves holding onto and defending our differences, seeking a winner.

14 Tactics To Attract More Email Subscribers by Yaro Starak

Back in 2006 I decided it was time to build my first email list. I had been blogging for just over a year at that point, and had over five years experience running websites already under my belt, yet I had never created an email newsletter or list of any kind. I went out and did some research on what methods I could use to create an email newsletter. I made up my mind and paid the roughly $20 to register an AWeber email autoresponder account , which I still use to this day.

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LinkedIn People Search: "It's People Alerts (via email), Stupid.

500 Hats

Master of 500 Hats A blog about Geeks, Entrepreneurs, & Startups in Silicon Valley, by Dave McClure. Memo to GOOG/YHOO/MSFT/AOL: How to Turn 500M email logins into Facebook Platform & Crapload of Revenue Resumes are for Sh*t.

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iMemories VHS to DVD Conversions

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Im a serial web entrepreneur here to share what Ive learned in my 11 years as a self-funded startup founder. Luckily several thousand people have decided to stick around and join the conversation.