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Davos report - a conversation with Alan Alper of Cognizant

deal architect

Cognizant is a regular at the annual WEF event in Davos, Switzerland. I requested Alan Alper, VP Corporate Marketing, keep good notes on everything he observed during this year's event. Here's an excellent ground level report - you can feel.

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The 2020 State of Conversion Optimization Report

ConversionXL

This is our fifth annual State of Conversion Optimization report. For experienced optimizers looking to scale their efforts, they sought company-wide buy-in to create a Center of Excellence or align conversion optimization and brand teams. It’s one of our favorite parts of the year! What were some of the biggest challenges in 2020?

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Why English Isn't Enough

Babbling VC

No, it doesn't have to be perfect but it has to at least be conversational. My experience with over 20 years in Germany now is that no matter how well someone speaks English, when it comes to the hard things, they prefer German when in the DACH (Germany, Austria, Switzerland) region. No one expects you to sound local.I

Austria 48
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Why English Isn't Enough

Babbling VC

No, it doesn't have to be perfect but it has to at least be conversational. My experience with over 20 years in Germany now is that no matter how well someone speaks English, when it comes to the hard things, they prefer German when in the DACH (Germany, Austria, Switzerland) region. No one expects you to sound local.I

Austria 40
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The Government Starts an Incubator: The National Science Foundation Innovation Corps

Steve Blank

No, the conversation was about to get more interesting. Since the first part of the lecture was about Alexander Osterwalder’s Business Model Canvas, Osterwalder flew in from Switzerland to teach slides 20-76. In July I got a call from Errol Arkilic , a program manager at the National Science Foundation (NSF), the $6.8-billion

Incubator 301
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Dealing With The Most Difficult People And Conversations At Work

YoungUpstarts

Lee, author of “ We Need To Talk: Your Guide to Challenging Business Conversations “ “We need to talk.”. People avoid the most difficult conversations, usually because they simply aren’t good at them having never learned how to do it effectively. Speaking up to have a tough conversation is heroic.

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What Makes an Entrepreneur? Cojones (7/11)

Both Sides of the Table

Through comment conversations with many of you I tried to emphasize that it isn’t enough to just have one attribute. He was from South America but living in Switzerland and had launched a startup while holding down a day job at a consulting firm (McKinsey if memory serves). You need the whole package. He wanted to raise angel money.