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10 Tips To Ensure That Your New Venture Is Investable

Startup Professionals Musings

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

A strategic combination can win in a new segment of the market, which neither of you could do alone in the same timeframe or at the same cost. Cost sharing and economies of scale. Companies work together on segments of their business where they believe they can minimize costs but not jeopardize their unique attributes.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

A strategic combination can win in a new segment of the market, which neither of you could do alone in the same timeframe or at the same cost. Cost sharing and economies of scale. Companies work together on segments of their business where they believe they can minimize costs but not jeopardize their unique attributes.

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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

According to Enterprise Content Management Connection , digital mailrooms are often characterized by a centralized operation that manages a company’s content and documents. Using this distribution method can increase productivity and decrease mail handling and paper costs. Combining Digital and Direct.

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10 Keys To Enabling Your Startup For Unicorn Growth

Startup Professionals Musings

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

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Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

And then, of course, other business owners stay aloof from customers for a different, more instinctual reason: In a digital age dominated by email and computer screens, they simply don’t know how to interact with customers face-to-face and avoid doing so at all costs. Customers require consistent care and investment.

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. Social media is seen as something new that can be bolted onto existing CRM and loyalty management platforms. The most common approach is to give bonus points for social sharing. The “Horseless Carriage Syndrome”.