Startup Professionals Musings

DECEMBER 5, 2021

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth.

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Viral Marketing SEM Campaign 348

The Startup Magazine

OCTOBER 2, 2020

The growing data analytics industry is poised to help businesses optimize analytics to reduce costs without jeopardizing growth. Businesses need to increase their business analytics capabilities now more than ever, to protect against fraud, reduce costs, boost productivity, and more. 3) Lower Marketing Costs.

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Analytics Cost Software Review Retention 157

ReadWriteStart

JULY 2, 2022

The cost of starting a business decreases every year, which is especially important for an online business; to start, it is enough to have a computer with an Internet connection. Conforming with Torchbankz, the dropshipping industry is expected to reach a market valuation of $557.9 Personal interests. billion before 2025.

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Cost Software Review Technical Review Cloud 140

The Startup Magazine

JULY 26, 2021

With all that in mind, we can see how important it is to reduce costs to stay afloat. Here are a few cost-saving rules all manufacturers need to follow today: Adopt lean manufacturing. Bigger manufacturers usually have a wide array of products available on the market which keeps them present across different niches.

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Cost Technical Review Bankruptcy Lean 158

ConversionXL

JULY 22, 2020

Sales and marketing misalignment reduces revenue, lowers the quality of customer service, and can even dampen company culture. This post, based on our experiences, covers: What misalignment looks like—and what it costs; What alignment looks like—and what you get; Four steps to go from wherever you are now to greater alignment.

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Sales Cost Marketing Audience 90

NZ Entrepreneur

DECEMBER 1, 2022

With inflation reaching a 30-year high, small businesses across the country will be looking for ways to reduce costs amid cost of living and rising price pressures. With the increasing cost of living, 7-in-10 local SMEs have also noticed changes in consumer behaviour. 2) UNCOVER HIDDEN COSTS. 7) SEEK OUT AN EXPERT.

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Cost Small Business New Zealand Technical Review 88

Startup Professionals Musings

JANUARY 4, 2023

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

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Global Marketing Technical Review Mobile 267

Startup Professionals Musings

JANUARY 29, 2022

I know entrepreneurs who have suffered from premature execution often associated with the ready-fire-aim quick-to-market approach. If your product is highly innovative, and speed to market is critical, you won’t get it right the first time anyway, no matter how cautiously you plan. The target market is moving in unpredictable ways.

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Marketing Technical Review Cost Product Development 302

Startup Professionals Musings

JULY 1, 2017

My first advice for new entrepreneurs is to pick a domain that doesn’t have the sky-high up-front development costs, like online web sites and smart phone apps. That includes estimating the money required to get to the revenue stage, and saving money to cover costs before you jump off the cliff. Join a startup incubator.

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Product Development Cost Developer Product 177

Up and Running

OCTOBER 28, 2022

Pros and cons of using your own money for startup costs. Office space, equipment, software, and talent are the most obvious, but you’ll also need tax help, general counsel, and marketing (among other services) to get operations off the ground. Conduct a cost estimation. You may need to fund the enterprise on your own.

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Cost Startup Early Stage Vesting 138

Startup Professionals Musings

JULY 13, 2012

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a few years ago that viral marketing does not equal word-of-mouth.

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Viral Cost Marketing SEM 238

Startup Professionals Musings

JUNE 24, 2020

As a frequent advisor to new entrepreneurs and startups, I often hear your frustration with being treated differently from other startups by investors, on expectations for valuation , traction, and market size. On the other hand, if the market is super-hot, many will be willing to jump in to make your case.

Artificial Inteligence 436

Artificial Inteligence Marketing Valuation Startup 436

Startup Professionals Musings

APRIL 10, 2020

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Mobile 434

Mobile Marketing Technical Review Differentiation 434

Up and Running

SEPTEMBER 11, 2020

In fact, some of the biggest company expenses start off as cost-cutting measures. Cutting costs vs. cutting corners. Unnecessary business spending doesn’t only take the form of trendy marketing gimmicks, excessive travel expenses, and outrageous client-nurturing projects. Are you cutting costs or merely cutting corners?

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Cost Technical Review Salary Social Media 150

The Startup Magazine

FEBRUARY 26, 2021

Not sure how to account or tax the website development costs? Before you can start determining the tax treatment for your website development costs, you need to determine what you use your website for. During that time he also built a website that cost him £10,000. Planning on building or updating the website for your company?

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Web Development Balance Sheet Cost Developer 118

Steve Blank

NOVEMBER 7, 2023

He illustrated his talk with regulatory horror stories in the telecom market , electronic health records , and Covid antigen tests. Unfortunately, for startups entering a regulated market following this advice this might not be the optimum path. But regulated markets are different. Regulation What’s regulatory capture?

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Washington Government Marketing Silicon Valley 271

YoungUpstarts

FEBRUARY 25, 2022

To maximize your marketing strategy, there are eight common marketing mistakes you should avoid at all costs. The post 8 Marketing Mistakes To Avoid At All Costs appeared first on Young Upstarts.

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Cost Marketing 245

The Startup Magazine

NOVEMBER 13, 2020

There are hidden startup costs can quickly surpass available funding, highlighting the importance of careful startup budgeting. You’re probably aware of standard expenses such as staffing, marketing, property and initial inventory. Overall cost is typically 1.25 These are often hidden startup costs but seldom one-time payments.

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Cost Entrepreneur Software Review Salary 109

Startup Professionals Musings

FEBRUARY 24, 2019

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth.

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Viral Marketing SEM Campaign 268

YoungUpstarts

DECEMBER 7, 2017

Two conditions that do matter to your startup’s out-year viability are the cost and length of its product development cycle. Array your development operation in pursuit of a simple proposition: efficiently bringing a minimum viable product to market. A minimum viable product is market-ready, not a prototype.

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Cost Developer Small Business Administration Marketing 100

YoungUpstarts

OCTOBER 9, 2013

That’s great, but do you know how much it will cost to hire the talent that would make take your idea from concept all the way to a market-ready product? While it’s true that cost is only one of the factors when it comes to choosing where to base your startup, it can be a big consideration.

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Cost San Francisco Startup New York 233

YoungUpstarts

APRIL 27, 2018

One option or another, if you’re a start-up trying to create a website the cost will range from $20,000 to $500,000. This cost will depend on how you want your website to perform and the company you choose to assist you in developing it. This table explains the average ecommerce website development cost. Set up S.M.A.R.T.

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Web Development Cost Developer eCommerce 109

Startup Professionals Musings

DECEMBER 27, 2019

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. For example, when delivery costs and delays were still a major online sales hurdle, Amazon Prime membership was invented to offer free next day shipping. The cost of being late is hard to recover.

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Global Marketing Technical Review Algorithm 308

The Startup Magazine

MARCH 15, 2018

To reduce the likelihood of this happening, most entrepreneurs turn to money-saving measures to manage startup costs. These can reduce the cost of running a startup in the long run too. Thinking of starting a content marketing firm? Then start hiring staff so the costs are less tedious from the beginning. Source: Flickr.

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Cost Startup Hiring Technical Review 86

The Startup Magazine

NOVEMBER 1, 2022

Schools, like any other organization, need to engage in marketing efforts. Successful educational organizations spend a lot of money on marketing strategies. Social media marketing. The marketing of activities in higher education can be accomplished in a highly astute and cost-effective manner by using this strategy.

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Marketing Social Media Channel Audience 145

Startup Professionals Musings

FEBRUARY 17, 2021

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Almost anyone can start a company today on a shoestring budget, following these cost-cutting recommendations: Establish a solid legal structure for your business.

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Cost Entrepreneur Burn Rate Social Media 405

YoungUpstarts

AUGUST 10, 2020

Businesses must respond to what the market demands. It’s possible to get started with a low marketing budget for this purpose. Top Reasons To Focus On Video Marketing. Make sure you integrate video production into your company’s marketing plan. Video marketing helps you to build rapport with your audience quickly.

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Video Marketing Social Media Mobile 246

ReadWriteStart

MARCH 7, 2022

Whether you’re managing a digital business or a brick-and-mortar storefront, marketing is a practical necessity. Marketing is the way to raise visibility and awareness of your brand, and the only reliable path toward multiplying your audience overall. Marketing Difficulty Is Growing. What makes marketing difficult or easy?

Marketing 198

Marketing Advertising Metrics Technical Review 198

ConversionXL

NOVEMBER 10, 2021

Next, look at the current state of your market: Who’s interested in your product or services? This is most likely covering old ground, but it helps to know that your audience and market position remain relevant before investing in something that may fall flat. Use content advertising to fight rising costs. Image source.

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Advertising Cost Customer PR 131

The Startup Magazine

SEPTEMBER 18, 2020

More than ever, digital marketing is offering huge advantages to businesses around the world. If you consider how many people are online right now, you should think about how digital marketing could be transformative for your business. Digital Marketing VS Traditional Marketing. Digital marketing methods are trackable.

Marketing 179

Marketing Social Media Technical Review PPC 179

Duct Tape Marketing

JANUARY 19, 2024

The Top 5 Episodes of the Duct Tape Marketing Podcast in 2023 written by John Jantsch read more at Duct Tape Marketing 2023 was a year of remarkable growth for the marketing industry. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat).

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Fractional CTO CTO Hire Technical Review Marketing 77

The Startup Magazine

FEBRUARY 21, 2024

The increasing importance of private credit in today’s market cannot be overstated. The challenges I faced building companies were multifaceted, ranging from securing adequate funding to navigating the labyrinth of market dynamics and building a team that shares a common vision and drive.

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Technical Review Due Diligence Bankruptcy Intellectual Property 133

Duct Tape Marketing

OCTOBER 23, 2023

Leveraging a Fractional Marketing Officer for Growth written by John Jantsch read more at Duct Tape Marketing Ever felt like you’re racing against the clock, juggling multiple marketing tasks without a moment’s respite? This experienced pro is not your everyday marketer. Interested? Let’s dive in!

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Marketing Technical Review Salary Social Media 73

ConversionXL

JUNE 16, 2022

Consistency is the cornerstone of good marketing. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook gets everyone on the same page.

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Campaign CTO Marketing Social Media 149

YoungUpstarts

FEBRUARY 3, 2021

Developing an impactful marketing strategy that is also cost effective is at the forefront of every marketing manager’s mind. Here are 7 cost effective marketing strategies to consider. The post 7 Cost Effective Marketing Strategies For Your Business appeared first on Young Upstarts.

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Cost Marketing Developer Small Business 175

Duct Tape Marketing

NOVEMBER 1, 2017

How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Joe Pulizzi and Robert Rose. Most of the success stories in business marketing circles these days involve product and service companies thinking and acting like media companies. Like this show?

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Cost Marketing Technical Review Cofounder 55

The Startup Magazine

JULY 21, 2021

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” According to a recent McKinsey survey, 83% of CEOs said they depend on digital marketing to be the major driver of growth. How do marketers promote a company’s content?

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Technical Review PPC SEM Marketing 146