Mike Michalowicz

JANUARY 27, 2013

It’s 8 times more cost effective to bring back an existing customer than to find a new one. Mobile coupons get three times the clicks and 10 times the redemption as traditional paper coupons. Restaurants with a 3.5 star rating on Yelp are 63 percent more likely to be full than a restaurant with a 3 star rating. They definitely are.

Redemption 114

Redemption Flash Marketing Social Media 114

Steve Blank

SEPTEMBER 7, 2009

The Startup Death Spiral: The Cost of Getting Product Launch Wrong By the time of first customer ship, if a startup does not understand its market and customers, failure unfolds in a stylized ritual, almost like a Japanese Noh play. Reply links for 2009-09-07 « Blarney Fellow , on September 7, 2009 at 6:10 pm Said: [.]

Customer Development 224

Customer Development Developer Customer Silicon Valley 224

Startup Company Lawyer

MARCH 14, 2010

If new investors get better rights in a future equity financings (such as registration rights, price-based anti-dilution, redemption rights, etc.), A legal opinion for a newly-incorporated early stage company probably doesn’t add much to the due diligence process and is probably unnecessary compared to the incremental cost to prepare.

Finance 70

Finance Software Review Term Sheet Liquidation Preference 70

Up and Running

DECEMBER 16, 2011

Ebenezer Scrooge, A Christmas Carol: Charles Dickens’ classic tale of greed and redemption is a holiday staple, and to the casual observer, the story’s main protagonist, Ebenezer may seem to be a one-dimensional, miserly villain, but he’s also the original bootstrapper! Cutting-costs by skimping on coal??

Redemption 64

Redemption Cost Business Plan 64

crowdSPRING Blog

AUGUST 11, 2013

Small businesses and startups can often leverage PR to great effect and it is typically one of the most cost-effective ways to generate positive word-of-mouth, build awareness, and grow a nascent brand. In the universe of lean marketing tactics, best practice always includes a healthy mix of public relations efforts.

Lean 84

Lean Public Relations PR Redemption 84

abovethecrowd.com

AUGUST 23, 2020

But in light of where we are in 2020, especially with regard to the degrading efficiency and sky-rocketing cost of capital through the structurally broken IPO process, SPACs may emerge as a legitimate third option for helping Silicon Valley companies efficiently and cost-effectively transition into the public markets.

IPO 118

IPO Silicon Valley Warrant Matching 118

Lightspeed Venture Partners

OCTOBER 14, 2012

It costs Cozy Bug about $6 to make a dress (which will presumably go down with scale). Assume that at scale the company can cut manufacturing costs in half, from $6 to $3. That leaves a profit margin of between $3-7 (= $6-10 in wholesale price less $3 of costs) before any overhead. Like with Wired Waffles, this was too early.

Equity 158

Equity Dilution Redemption Distribution 158

crowdSPRING Blog

JULY 8, 2012

It is a truism of the business world that it costs more to acquire a new customer than it does to retain an existing one. It is also a truism that every business extracts a relatively predictable economic value from a given customer based on amount of money spent with a company minus the amount of money it cost to acquire that customer.

Campaign 94

Campaign Lean Email Marketing 94

David Teten

JANUARY 21, 2021

Founders can repurchase up to 90% of this ownership via monthly redemption payments starting 12-36 months after investment, determined based on gross revenues and lasting up to a 3x repayment. Versatile has built out a suite of no-cost portfolio acceleration services to help its companies succeed. redemption, revenue share, etc.)

Equity 78

Equity Revenue Cofounder Colorado 78

Up and Running

JANUARY 26, 2016

TED speakers Jon Ronson and Monica Lewinsky examine shame and redemption in the age of the social media take-down. For those of us who imagined things like jet packs, self-driving cars, and hover boards as children, this is an exciting and inspirational moment in tech. If they can do it? It’s game on for the rest of us.

Video 60

Video North America Redemption Social Media 60

Diego Basch

FEBRUARY 28, 2012

” This was followed by a description of the most horrendous task the company could think of, the software equivalent of the escape scene from The Shawshank Redemption. As the acquirer puts work into the deal, biases like the Endowment effect and sunk costs start kicking in. The bigger question: who to trust and when?

Term Sheet 56

Term Sheet Redemption Acquisition Reputation 56

ConversionXL

JANUARY 23, 2019

As Price Intelligently shows , static pricing gradually widens the gap between price and value , for you and your customers: With static pricing, product value outpaces the cost to consumers. Successful price increases depend on matching cost and value. Case study: Netflix’s “lost year” and a shot at redemption. Image source ).

Customer 121

Customer Technical Review Software Review Revenue 121

YoungUpstarts

OCTOBER 8, 2020

Hamaed recognized the vast good that his business would provide for consumers, offering cost-effective pharmacy solutions in the niche fertility and animal care specialties. Hamaed had to believe in his business venture, and that started with believing in himself.

Entrepreneur 195

Entrepreneur Redemption Leadership Differentiation 195

Occam's Razor

JULY 1, 2008

Or there are people who will get their tech support question answered and as a result not call you on the phone (saving you $50 it costs you to answer the phone). Or help someone learn about your company and then apply for a job (saving you $2,500 in recruiting cost per person!). Not that hard.

Analytics 116

Analytics Conversion Campaign Redemption 116

Occam's Razor

DECEMBER 9, 2013

The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media). Focus on optimizing your Cost per Acquisition (CPA).

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

AUGUST 24, 2015

However, what really matters is the ease of the redemption process and the rewards available. When executed correctly, the LTV of loyal customers should be 15-40% higher than the LTV of your average customer: Image Source. Calculating lifetime value offers insight into the overall worth of loyal customers. Reward Structures.

Retention 48

Retention Customer Software Review Technical Review 48

abovethecrowd.com

FEBRUARY 24, 2015

Many companies embed costs that are truly variable (for instance customer support, marketing, credit card processing) below the gross margin line. Yet, because they did not focus on the normal steps that lead up to an IPO, they are ill prepared for this singular redemptive path. We are in a risk bubble.

IPO 40

IPO Liquidation Preference Valuation Technical Review 40

ConversionXL

OCTOBER 30, 2019

Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Second, the model has to define revenue and cost items, which can be complicated in large SaaS ecosystems. Reactivation. During the reactivation stage, customers are at-risk or churned, and need to be re-engaged.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

OCTOBER 30, 2019

Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Second, the model has to define revenue and cost items, which can be complicated in large SaaS ecosystems. Reactivation. During the reactivation stage, customers are at-risk or churned, and need to be re-engaged.

Retention 48

Retention Metrics Churn Rate Acquisition 48

Scott Edward Walker

JULY 11, 2011

You have sunk costs. ” - @jgebbia [link] Road to Riches: Zynga’s Path to IPO – interesting infographic [link] Walker Blog-Related In case you missed it, here’s my post regarding redemption rights in a VC term sheet: [link] My new Forbes post: Doing Deals – 3 Tips for Entrepreneurs (Part 2) [link]. .”

Redemption 53

Redemption Term Sheet RSS IPO 53

Ben's Blog

MAY 24, 2021

These costs are much higher than those for IPOs, even accounting for IPO Pops; SPAC shares tend to drop by one third of their value or more within a year following a merger, leaving investors who hold shares post de-SPAC most vulnerable to price declines; and SPAC investors typically differ from de-SPAC investors.

SEC 36

SEC Accredited Investor IPO Technical Review 36