The 3 Essential SEO Tools for Any Marketing Consultant

Duct Tape Marketing

The 3 Essential SEO Tools for Any Marketing Consultant written by John Jantsch read more at Duct Tape Marketing. To manage a strong SEO strategy, you need to keep a lot of balls in the air. We use a suite of tools to help us manage the many facets of SEO.

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Blogger's Island: B2B Content Curation

Transformify

B2B Content curation and B2B content aggregation are very powerful, and if used properly, can tremendously boost the outreach and secure new leads. A number of industry leaders are relying on B2B content curation to drive traffic to their web pages, educate their users and generate new leads. are just a few examples of successful content curation through their own blogs. Yes, that's correct - referred to and linked back to which also boost SEO.

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Add Stronger Links to Your Value Chain

The Startup Magazine

For example, a company that does lead generation marketing could add local SEO, content creation and distribution, social media account management services to their portfolio while still accommodating their targeted audience. Curating and presenting information in an understandable manner is a straightforward way to prove professionalism and expertise. A sales value chain is a set of business processes and activities that add value to a line of products or services.

The Future of Mobile Search Marketing

Duct Tape Marketing

They have our cross device personalized history, manually curated search cards, and real time information. Here, Justin uses SEO, Paid Search, Content Marketing, and Social Media to increase conversions and leads. Lead Generation Marketing Strategy Marketing Tools Mobile Search Engines Justin Emig The Future of Mobile Search Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing.

How to Use Press Releases to Create a Steady Social SEO PR Downpour

Duct Tape Marketing

There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Publishing a consistent stream of press releases as a tool to announce and distribute news is a proven lead generation tactic right now. Below are the five elements required to view and implement this tactic as a systematic process in your overall lead generation plan. Curate.

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7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

How To Do Content Marketing Research

Brandanew

Content Marketing needs specialists who understand good writing, keyword analysis, SEO optimization, and audience engagement. SEO is the number one lead-generating source reported by inbound marketing professionals. Right out of the gate we see that content, organic search, and content amplification are leading the way for marketers, priming content providers and promoters for exponential growth ( source ).

7 Steps to Productive Business Use of Social Media

Startup Professionals Musings

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Trial and Error for Business Social Media Will Fail

Startup Professionals Musings

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

later i expanded into an entire product range of carefully curated skin care, hair care, makeup, and oral care products with the same focus on clean and pure ingredients. Otherwise, it’s uniqueness stood out on its own and it generated curiosity.

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Founder Interview: Abraham Gin on Entrepreneurs and Leadership

The Startup Magazine

Abraham: Gin Consulting Group serves their clients by aligning their plans through strategic planning, activating their people through scalable people SAAS+ platform, and amplifying their reach through marketing (specifically through SEO and LinkedIn Strategy).

The 16 Best Small Business Marketing Blogs You Should Read in 2019

crowdSPRING Blog

You’ll find articles on improving local SEO, email marketing, mobile marketing, content creation, networking via social media, and so much more. You’ll find insightful articles on social media, SEO and organic search, retargeting campaigns, content marketing, lead conversion, copywriting, and more. Crowdspring is one of the world’s leading marketplaces design and naming services. This blog curates quality content for entrepreneurs of all kinds.

How Much Does Content Marketing Cost?

Brandanew

Content Marketing and not SEO back-linking or keyword infested text is a long term and serious brand investment. 2) Your existing state of SEO. 2) Content Marketing & SEO : Unfortunately, many brands have spent money buying links and employed other black hat SEO practices. Beginning your Content Marketing on the base of a poorly managed SEO backlogs is tough. But then, be aware that these may be bundled SEO text that mean nothing.

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Content Marketing is About Customers, Not Keywords

Duct Tape Marketing

Looking at your website, website’s structure, your SEO plan, and content or editorial plan, overlap significantly in the category of strategy, and while you have to address them in an integrated way, you also have to start thinking differently about content and how you’re going to use it to meet some of your business objectives. It’s important to do keyword research, and SEO folks will still tell you that that’s step number one.

To Outsource or to Not Outsource – Now That is a Question

Duct Tape Marketing

Content marketing has experienced a clear and sharp increase in popularity over the last few years and who can be surprised when content marketing costs roughly 62% less than traditional marketing and generates almost three times more leads? Not only is it cost effective, but content marketing also provides a wealth of benefits such as increased traffic to your website, establishes authority and visibility to search engines and can convert web visitors into valuable leads.

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How to Use Content to Generate a Steady Flow of Leads

Duct Tape Marketing

How to Use Content to Generate a Steady Flow of Leads written by John Jantsch read more at Duct Tape Marketing. Today we tackle Step #3 – How to Use Content to Generate a Steady Flow of Leads. The use of high quality, education based content has become an essential ingredient in creating awareness, building trust, converting leads, serving customers and generating referrals. Below the complete system for turning content into leads.

Looking for your summer internship? Look no further.

Austin Startup

Thrillbox Thrillbox is an immersive media analytics platform that provides distribution tools for content generators, advertising agencies, vendors, and networks. Internship Title: Marketing Intern Compensation: Unpaid, minimum of 10 hours per week Description: The Marketing Intern will work closely with the Marketing Manager to generate and implement campaign ideas and measure their effectiveness. researching potential customers (studios and publishers), and finding leads.

How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

The overall performance of a content piece is determined by various factors such as a call to action click through, the number of leads generated etc. It simply means it did not reach as many people as you intended, which could be because of a multitude of reasons – you’re not promoting your content enough, your SEO game isn’t on-point, or you are targeting the wrong audience. It is critical to connect all your content with relevant lead generation pages/tools/avenues.

Think Like A Marketer, Sell Like a Superstar [WEBINAR]

Up and Running

I heard somebody actually prefer to it as content shock, where we now, every market has determined that the way forward is to produce more content, and the way to really generate more sales is to produce more of that, then. I think a lot of that leads to the traditional kind of linear funnel, sales funnel marketing funnel approach that still rampant in a lot of organizations. How do I close a lead?” Even S.E.O.