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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

So rather than trying to make a sale or advertising product reviews, for example, you should curate content about the endocannabinoid system, the science behind cannabis, and the “lifestyle.” In-store educational seminars. You also have to produce educational content focused on transparency and enhancing public knowledge.

SMS 101
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5 Types of Content That Every Business Must Employ

Duct Tape Marketing

Filtering and aggregating content produced by others is not only a great service, it’s a great differentiator.

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Finance and accounting biggest headache for small biz owners followed by tech

NZ Entrepreneur

These tools will send relevant, curated posts and articles straight to your newsfeed – and with LinkedIn’s algorithms prioritising content based on engagement levels, it can be handy for filtering out less useful content. If the classroom learning experience is more your style, there are short courses, seminars and conferences you can attend.

Finance 70
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Using Content As Your Voice of Strategy

Duct Tape Marketing

I came up with this approach a while back and it essentially allows you to plan, delegate, curate, create, collaborate, repurpose and get more out of every piece of content you produce. Webinars – Since we are creating all this rich, topic-specific content we host monthly online seminars to deliver the content in a new form.

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Where do the best marketers turn for advice and inspiration?

ConversionXL

You can invest in courses , books, and seminars, sure, but the amount of high-quality content available in blog posts, industry groups, and on social media gives you instant access to level up your skills. Top marketers rely more on people, not websites, to curate content. Which marketers do you learn the most from?

Marketing 121
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Book Marketing – What Can A PR Pro Do For You

YoungUpstarts

From the latest, greatest seminar to the must-read book of the year, behind every incredible launch, high-profile event, or flying-off-the-shelves publication sits a grinning public relations (PR) and marketing expert. Curate excitement about your book, including book reviews and/or testimonials.

PR 100
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Do you know what you do and who else knows?

This is going to be BIG.

Curating a newsletter of helpful professional content, occasionally adding your own perspective will help. Maybe it's a lunchtime seminar for the portfolio companies of a VC. You can do that by creating thought leadership content on sites like Medium, or writing for other professional publications.