Steve Blank

MAY 6, 2015

Learning could be about product features, customer needs, the right pricing and distribution channel, etc.) The “build” step refers to building a minimal viable product (an MVP.) Rather it is the simplest thing that you can show to customers to get the most learning at that point in time. The same is true in a Lean Startup.

Lean 120

Lean Agile Business Model Customer Development 120

The Startup Magazine

DECEMBER 17, 2021

You can add a voice-over so that everything discussed has a reference point. Of course, if you and your developers have built something that you’re confident in, then there’s really no reason you would need to exaggerate your claims. Use video footage of navigating the software to precisely represent what’s on offer.

Software Developers 139

Software Developers Software Development Reputation Software Review 139

Both Sides of the Table

JUNE 8, 2010

We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. It is the key to “customer development” that Steve Blank talks about. I’m going to save that for a future blog post.

PR 279

PR Technical Review Portfolio Customer Development 279

ConversionXL

OCTOBER 30, 2014

In other words, customers were satisfied but they weren’t referring new business; why? Partly, it’s because many of the advisors didn’t understand their own customer segments & therefore couldn’t learn more about why or when they were referring new business. Refer your friends. $20

Programming 107

Programming Marketing Analytics Portfolio 107

Steve Blank

JULY 25, 2023

In this case Wicked doesn’t mean morally evil, but refers to really complex problems, ones with multiple moving parts, where the solution isn’t obvious. This post previously appeared in Poets & Quants. I just spent a month and a half at Imperial College London co-teaching a “Wicked” Entrepreneurship class.

Lean 294

Lean Chile Ukraine Spain 294

The Next Web

MAY 4, 2013

Editor’s note: This is a guest post by Stefano Bernardi, who is on the founding team of Betable , where he heads Customer Development. Reference Checks. On top of deciding if the market is big enough, most investors only do one type of due diligence for seed deals: reference check the founders.

San Francisco 159

San Francisco Europe Technical Review Due Diligence 159

Steve Blank

NOVEMBER 30, 2009

Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” One of the specific requests from our chip architects was to find out whether customers would want the chip to have data stored as big-endian or little-endian.

Customer Development 278

Customer Development Developer Customer Silicon Valley 278

Steve Blank

APRIL 4, 2011

This week, our first team up was PersonalLibraries (the team that had software to help researchers manage, share and reference the thousands of papers in their personal libraries.) Filed under: Business Model versus Business Plan , Customer Development , Lean LaunchPad , Teaching. Let the real learning begin.

Customer 234

Customer Business Model Cloud Nebraska 234

Steve Blank

FEBRUARY 13, 2024

I’ve watched other world class consumer product companies make the same mistakes: Come up with amazing hardware that creates entirely new capabilities Forecast demand based on volumes of their previous consumer products Confuse consumers by defining a new category without a frame of reference Discover the hardware doesn’t match their existing consumer (..)

Search 256

Search Marketing Forecast Burn Rate 256

Steve Blank

JULY 13, 2021

A decade later, I began to teach the foundations of Lean, first at UC Berkeley (Customer Development) and then at Stanford using cases and business plans. Lean-driven (hypothesis testing/business model/customer development/agile engineering). Let’s Teach Lean Via Experiential Learning. experiential.

Lean 433

Lean Agile Business Model Business Plan 433

Steve Blank

NOVEMBER 27, 2012

customer development. Some general customer development slides click here. Called “ How to Build a Startup: The Lean LaunchPad ,” it walks you through the Business Model Canvas and an overview of the customer development process. Filed under: Customer Development , Lean LaunchPad , Teaching.

Open Source 335

Open Source Silicon Valley Lean Customer Development 335

Steve Blank

JULY 1, 2014

I use the Investment Readiness Level as part of my sessions to help the students understand that being ready for investment means that besides having a pretty PowerPoint, they need to do real work and show Customer Development progress. Since I began incorporating the Investment Readiness Level framework I’ve made three observations.

Sacramento 306

Sacramento Framework Lean Customer Development 306

Steve Blank

AUGUST 26, 2010

Customer Development is a stupidly simple idea. Unlike a traditional business book, The Four Steps is more akin to a reference manual for how to “engineer&# a startup – from the initial search for a repeatable business model all the way through the management techniques to transition to a company.

Customer 232

Customer Customer Development Business Model Developer 232

Steve Blank

FEBRUARY 9, 2012

In fact, you could say that all that remains from my last book are the four steps of Customer Development. Integrates Alexander Osterwalders “Business Model Canvas” as the front-end and “scorecard” for the customer discovery process. Briefly, the new book.

Lean 289

Lean Entrepreneur Business Model Customer Development 289

Steve Blank

SEPTEMBER 2, 2010

They can be the scorekeepers in Customer Discovery and Validation as the company iterates and pivots the business model and refines the minimum feature set. “Why Product Managers Wear Sneakers&# was a reference to the amount of running around outside the building (with the founder) product managers will need to do in a startup.

Silicon Valley 261

Silicon Valley Management San Francisco Product 261

conversionxl.com

SEPTEMBER 10, 2013

It’s Not a Conversion Problem, It’s a Customer Development Problem. This is a customer development problem. So What is Customer Development? The core idea behind customer development is that the assumptions you make about a target market are only guesses. Website Analysis.

Customer Development 60

Customer Development Conversion Developer Customer 60

Steve Blank

JANUARY 28, 2020

Customer Development became one of the three parts of the Lean Startup as Eric Ries and Alexander Osterwalder provided the other two components (Agile Engineering and the business model canvas.) Here again I referred to Christensen’s work not only in the Innovators Dilemma, but the Innovators Solution.

Lean 428

Lean Business Model Government Agile 428

Steve Blank

APRIL 9, 2009

When faced with the time pressures of a startup, too many demands and too few people, we began to teach our staff to refer back to the five Mission goals and the Intent of the department. T he mission was our goal , but based on circumstances it may change, but the Intent was immovable. on April 10, 2009 at 6:58 am Said: Amazing blog.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

ConversionXL

SEPTEMBER 19, 2013

We noticed the first step had too many form fields, and we saw that out of all the people who started filling out the form, the majority of users stopped at this question: Personal references! Solution: get rid of the references part! Talk to your customers or prospects. You have only 10 customers? No customers at all?

Conversion 124

Conversion Framework Technical Review Analytics 124

YoungUpstarts

OCTOBER 10, 2012

Even customers who identify themselves as “promoters” in customer surveys — saying they’d be highly likely to refer your firm to a colleague or friend — aren’t actually doing so. Two studies have shown that only about 10 percent of promoters actually refer profitable new customers.

Customer 154

Customer Fractional CTO Canada Technical Review 154

Steve Blank

APRIL 6, 2009

If you are a practitioner of Customer Development, ESL was doing it before most us were born. By 1961 its customers now included our intelligence agencies. The “Good” Student » 14 Responses Shane Rogers , on April 6, 2009 at 1:37 pm Said: The names of ‘secret’ customers is funny.

Silicon Valley 171

Silicon Valley Stealth RSS California 171

Steve Blank

APRIL 2, 2009

We provided customer references and testimonials supporting the key features we were promoting. Relentless Execution Once the education and benchmarks were in place, we then worked with each magazine writer as their product review deadline approached. Focused on winning these reviews, I left nothing to chance.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

MAY 11, 2009

Filed under: Customer Development , Marketing , SuperMac , Technology | Tagged: Steve Blank , SuperMac « Love/Hate Business Plan Competitions Gravity Will be Turned Off » 17 Responses EricS , on May 11, 2009 at 11:05 am Said: I loved my Spigot. It was fun watching it happen. com Michael Robertson.

Video 164

Video Silicon Valley RSS California 164

Steve Blank

MAY 14, 2012

The excerpts, which appeared first at Inc.com , highlight the Customer Development process, best practices, tips and instructions contained in our book. Filed under: Customer Development. Feedback from my readers suggested you’d appreciate seeing the series posted here, as well.

Balance Sheet 335

Balance Sheet Business Model Customer Development Metrics 335

Steve Blank

SEPTEMBER 13, 2010

The recruiter verified all the references and he completely checked out. Even when we went out to dinner before we hired him he said, he said he read the Four Steps and couldn’t wait to try this Customer Development stuff.”. “So What Rajiv needed to hire was a VP of Customer Development and part ways with his VP of Sales.

Startup 312

Startup Business Model Customer Development Bandwidth 312

View from Seed

DECEMBER 8, 2015

For these two aspects of founder/market fit, we rely very heavily on references to get to the bottom of this. If you’re interested in learning more, I lay out some thoughts about this and other helpful resources for avoiding pitfalls and executing best practices for startup customer development in this post. ).

Product 120

Product Startup Early Stage Seed Capital 120

Startup Lessons Learned

MAY 31, 2010

Its in reverse-chronological order, so start with page 3 or just use Seans handy reference. When I first encountered customer development , it was considered pure lunacy by mainstream entrepreneurs and VCs. Its in reverse-chronological order, so start with page 3 or just use Seans handy reference.

San Francisco 133

San Francisco Lean Technical Review Software Review 133

Steve Blank

NOVEMBER 15, 2011

Our Lean LaunchPad class teaches scientists and engineers that starting a company is another research project that can be solved by an iterative process of hypotheses testing and experimentation built around the business model / customer development / agile development solution stack.

Silicon Valley 242

Silicon Valley Lean Customer Development Business Model 242

ConversionXL

MARCH 4, 2020

GA12 refers to the custom dimension 12 in Google Analytics and a relevant setting in the testing tool for that experiment. Another solution is to use custom Events instead of dimensions, but that usually requires some custom development work. (At At CXL Agency , we set this up for most clients.).

Analytics 88

Analytics IP Metrics Conversion 88

Startup Lessons Learned

JULY 29, 2009

Leverage product development with open source and third parties. Financial leverage refers to investing that is supplemented by borrowed money. Similarly, product development leverage refers to situations in which our own work is fortified by the work of outsiders. Technical debt only refers to the latter.

Technical Review 168

Technical Review Software Review San Francisco Lean 168

SVPG

AUGUST 30, 2013

This is not a new technique, but you may recognize it as the foundation of Customer Discovery and Customer Development. I''m talking about the power of a happy, reference customer. First, let''s be clear what it means to be a reference customer. Another is to expand geographically in this manner (e.g.

Customer 65

Customer API Brazil Germany 65

Startup Lessons Learned

AUGUST 2, 2008

Alas, they arent published in a dead-tree medium yet, so I cant say something like "they are the essential reference on my bookcase." The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? but rest assured they would be. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco 125

San Francisco Software Review Technical Review Continuous Deployment 125

Steve Blank

JANUARY 21, 2013

I think you will see the work of some talented and determined entrepreneurs who have honed their customer discovery and customer development skills to an impressive level. Align and train mentors to embrace customer development. If you do, my bet is on these talented, motivated and well-prepared undergraduates.

Lean 282

Lean Cofounder Dividend Business Model 282

Startup Lessons Learned

JULY 28, 2010

First, because the amateurs weren’t SEC-registered, the site had to refer to them with awkward terms like “geniuses.&# First, because the amateurs weren’t SEC-registered, the site had to refer to them with awkward terms like “geniuses.&# Within a month, kaChing observed several interesting things.

San Francisco 158

San Francisco Lean Continuous Deployment SEC 158

Steve Blank

MARCH 15, 2011

Our next team up was Personal Libraries which proposed to help researchers manage, share and reference the thousands of papers in their personal libraries. ——— Next week each team tests their value proposition hypotheses (their product/service) and reports the results of face-to-face customer discovery. Stay tuned.

Business Model 236

Business Model Nebraska Germany Peru 236

Startup Lessons Learned

MARCH 29, 2010

Each part of the program is organized around one phase of the Build-Measure-Learn feedback loop and begins with a keynote address from a heavy hitter: Steve Blank on Customer Development, Randy Komisar on "Getting to Plan B" and - a third person, not-yet-announced-but-extremely-cool-trust-me. I think this is a fair question.

San Francisco 120

San Francisco Lean Continuous Deployment DC 120

Steve Blank

AUGUST 8, 2016

I remember selling Angela Lee at the Kellogg School of Business, and Angela referred it to someone at Wharton, who referred it to someone at Columbia and Duke, and the rest is history. . Ironically, though, academics are horrible customers. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 145

Cofounder New York City Entrepreneur New York 145