Steve Blank

SEPTEMBER 22, 2011

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. But for the rest of us mortals whose eyes glaze over at the buzzwords, the questions are, “How do I get my great idea on the web?

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Lean Web Coder Business Model 333

Steve Blank

NOVEMBER 23, 2009

The Times Square Strategy discussion I had with Eric Ries , was still top of mind, so instead of my standard Customer Development lecture , I offered my thoughts on: the origin of Customer Development, where we are today, and where does Customer Development go, and how you can help get it there.

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Customer Development Developer Silicon Valley Customer 212

The Startup Magazine

JUNE 24, 2022

You should also consider running social media ads, as they can be very effective in reaching out to potential customers. Develop a Strong Online Presence. Another important aspect of promoting your startup is developing a strong online presence. This means having a website that is well-designed and easy to navigate.

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Social Media Startup Audience Email 124

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. We’ve pivoted our Lean LaunchPad / I-Corps curriculum.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

Steve Blank

DECEMBER 20, 2011

We taught them the business model / customer development / agile development solution stack. This methodology forces rapid hypothesis testing and Customer Development by getting out of the building while building the product. And since the rest of the slides were about Customer Development, I taught those.

Incubator 301

Incubator Government Silicon Valley Lean 301

Steve Blank

JANUARY 25, 2011

“No,” my friend replied, sadly shaking his head, “the rest of the board said it sounded like a good idea.”. With a few more questions I learned that the code base, which had now grown large, still had vestiges of the original exploratory code written back in the early days when the company was in the discovery phase of Customer Development.

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Part-Time VPE Agile Engineer Startup 318

Steve Blank

SEPTEMBER 5, 2023

Here’s how I learned why they were critical to successful customer development. I was an aggressive, young and a very tactical VP of marketing at Ardent , a supercomputer company – who really hadn’t a clue about the relationship between profound beliefs, customer discovery and strategy. Who are the payers?

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Business Model Product Development Early Stage Customer Development 305

Steve Blank

JANUARY 21, 2016

You must also understand the value the product provides customers (along with the rest of your business model.). And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early. Filed under: Customer Development , SiriusXM Radio Show.

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Detroit Baltimore Entrepreneur Cofounder 120

Both Sides of the Table

JUNE 8, 2010

We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. It is the key to “customer development” that Steve Blank talks about. I’m going to save that for a future blog post.

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PR Technical Review Portfolio Customer Development 279

Steve Blank

APRIL 7, 2020

The key principles of customer development are: There are no facts inside the building so get the heck outside. You can test your hypotheses with a series of experiments with potential customers. The rest of the canvas might be validated with pricelists, spreadsheets, etc. All you have are a series of untested hypotheses.

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Customer Business Model Restful Video 413

Steve Blank

MAY 29, 2011

But he left to work on what he told me he came to do - crack the innovation code of Silicon Valley and share it with the rest of the world. Filed under: Customer Development , Teaching , Venture Capital. Max dropped out of Stanford after his first quarter. And they’re just getting started. Congratulations.

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Technical Cofounder Early Stage Startup Silicon Valley 333

Steve Blank

MARCH 3, 2015

It taught lean theory ( business model design , customer development and agile engineering) and practice. We use Customer Development and the Lean LaunchPad to train and accelerate teams U.C. You will see great startups focused on solving real customer problems emerge as well. Seeing Is Believing. Berkeley-wide.

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Business Plan Silicon Valley Saudi Arabia Lean 120

Up and Running

MARCH 21, 2018

These don’t require coding skills—they’re usually visual templates that are easy to use but don’t allow for great customization (that would require technical skills). Custom development. This means hiring/contracting a freelance web developer or an agency to design and develop your site from start to finish.

Entrepreneur 107

Entrepreneur Technical Review Hosting SEO 107

Steve Blank

JULY 25, 2023

This meant the class was team-based, Lean-driven (hypothesis testing/business model/customer development/agile engineering) and experiential – where the students, rather than being presented with all of the essential information, must discover that information rapidly for themselves. while proposing minimal viable solutions.

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Lean Chile Ukraine Spain 294

Steve Blank

APRIL 14, 2013

Sea Turtles and VPN – the connections to the rest of the world. Filed under: China , Customer Development , Technology , Venture Capital. China Customer Development Technology Venture Capital' Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 323

China Silicon Valley Non-Compete Intellectual Property 323

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

It’s often said that you shouldn’t talk about price during customer development interviews. If something goes wrong they’ll cancel and not be willing to pay out the rest. It’s possible to achieve this price-point with mid-sized companies if it’s usage-based (e.g.

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Bootstrapping Technical Review B2C Sales Cycle 294

Steve Blank

MAY 18, 2020

Next, you’ll use customer development to virtually get out of the classroom and talk to 10-15 customers/ partners each day to validate whether your assumptions are correct, and to see whether anyone other than you would want/use your product or service. This class is team-based. (We’ll You will be admitted as a team.

Lean 436

Lean Business Model Affiliate Incubator 436

Steve Blank

OCTOBER 19, 2009

The rest of the vertical marketing recruits had similar backgrounds (and similar careers.) (I never could find one from the petroleum industry so I wore that hat along with the VP of Marketing title.) Our head of finite element analysis came from General Motor’s Chevy division, where he headed up one of their analysis groups. (He

Engineer 198

Engineer Silicon Valley Part-Time VPE Advisory Board 198

Steve Blank

NOVEMBER 11, 2014

In the 20 th century corporate skunk works were used to develop disruptive innovation separate from the rest of the company. Skunk were advanced/disruptive product groups organizational isolated from the rest of their company. Skunk works had control over their sales channel and had direct customer feedback.

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Channel Customer Development Distribution Restful 286

Steve Blank

JULY 30, 2009

If that’s you, by all means hire a VP of Sales with a great rolodex and call on established mainstream companies – and ignore the rest of this post. Look for some “ skunk works &# project where the product developers are actively seeking alternatives to their own engineering organization.

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Silicon Valley RSS California Customer Development 131

Steve Blank

APRIL 14, 2013

Sea Turtles and VPN – the connections to the rest of the world. Filed under: China , Customer Development , Technology , Venture Capital. China Customer Development Technology Venture Capital' Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 215

China Silicon Valley Non-Compete Intellectual Property 215

Steve Blank

MAY 11, 2009

They had this great architecture, and Apple had figured out to get movies into their own computers for a demo, but for the rest of us there was no physical device that allowed an average consumer to plug a video camera or VCR into and get video into a Mac. But the rest of the management team really skeptical. Little did we know.

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Video Silicon Valley RSS California 164

Steve Blank

JULY 13, 2021

By 1923, 2/3rds of the courses at Harvard were taught with the case method, and the pattern was set for business education for the rest of the 20th century. A decade later, I began to teach the foundations of Lean, first at UC Berkeley (Customer Development) and then at Stanford using cases and business plans. experiential.

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Lean Agile Business Model Business Plan 433

Steve Blank

NOVEMBER 27, 2012

customer development. Some general customer development slides click here. Called “ How to Build a Startup: The Lean LaunchPad ,” it walks you through the Business Model Canvas and an overview of the customer development process. So for the rest of us I put together this Visitors Guide to Silicon Valley.

Open Source 335

Open Source Silicon Valley Lean Customer Development 335

Steve Blank

JUNE 4, 2012

This is a 3-day program for entrepreneurship faculty from around the world how to teach entrepreneurship via the Lean LaunchPad approach ( business model canvas + customer development ) and bring their entrepreneurship curriculums into the 21st century. Filed under: Customer Development , Lean LaunchPad , Teaching.

Silicon Valley 305

Silicon Valley Lean Utah Customer Development 305

Steve Blank

JUNE 11, 2009

However, you will be dealing with almost daily change, (new customer feedback/insights from a Customer Development process and technical roadblocks ,) as the company searches for a repeatable and scalable business model. The rest is worth reading as well. You’re not joining a big company. steve Am I a Founder?

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Cofounder Founder Silicon Valley Technical Cofounder 219

Steve Blank

SEPTEMBER 14, 2009

In the Fall of 2008, the credit crisis wiped out mergers and acquisitions as a path to liquidity as M&A collapsed with the rest of the market. The formula for exits was a variation of the formula they used in the Internet bubble, morphing into: brand, hype and sell the company. So what’s left?

Silicon Valley 217

Silicon Valley Technical Review IPO Venture Capital 217

Steve Blank

MARCH 25, 2009

Instead of focusing on “technical specs&# like the rest of the category, we are redefining to Information Delivery as the category with time/cost to Actionable Info as the metric, which is something we can compete on very well. Reply Dave Goulden , on March 26, 2009 at 11:04 pm Said: I love the redefinition of the market.

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Silicon Valley Marketing RSS California 141

Steve Blank

JULY 1, 2014

I use the Investment Readiness Level as part of my sessions to help the students understand that being ready for investment means that besides having a pretty PowerPoint, they need to do real work and show Customer Development progress. Since I began incorporating the Investment Readiness Level framework I’ve made three observations.

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Framework Sacramento Lean Customer Development 306

Steve Blank

APRIL 2, 2009

You can imagine the rest of the conversation; my sounding reluctant to let our own tests outside our building, the magazines begging us to let them have them, and finally a deal gets struck where we let the benchmarks out to the test labs of these magazines under their own name “The Potrero Benchmark Suite” without attribution to us.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

OCTOBER 31, 2014

But if you want to build a scalable startup you need to be asking how you can you get enough customers/users/payers to build a business that can grow revenues past several $100M/year. startups ignore the rest of the world until they scale in their own country. Filed under: Business Model versus Business Plan , Customer Development.

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Global Australia Silicon Valley China 335

Steve Blank

APRIL 3, 2012

We now know how to teach entrepreneurs how to think about business models and use customer development to turn hypotheses into facts. I’m feeling guilty because I was using Customer Development and the Startup Owners Manual until I had that insight. Epiphany e·piph·a·ny noun ?/i?pif?n?/. ————-.

Flash 313

Flash Customer Development Business Model Developer 313

Steve Blank

MARCH 11, 2016

The combination of the Business Model Canvas, Customer Development and Agile Engineering is an extremely efficient template for the students to follow. One thing we always kept in mind – we were teaching students a methodology and a set of skills for the rest of their lives – not running an incubator or accelerator.

Lean 120

Lean Incubator Business Model Channel 120

Steve Blank

OCTOBER 7, 2010

Wait a minute, what about the rest of Customer Development ? Aren’t you going to validate your hypotheses by first getting some customers?”. Now I was confused, and I asked, “Well what do you guys believe – Customer Development or launch on a schedule?” Filed under: Ardent , Customer Development.

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Customer Development Singapore Channel PR 307

Steve Blank

NOVEMBER 11, 2010

This startup search process is the business model / customer development / agile development solution stack. Business Model Design meets Customer Development. the Lean Launchpad, the first hands-on class utilizing the entire business model/customer development / agile development stack.

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Agile Business Model Customer Development Lean 250

ConversionXL

JANUARY 31, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). The opinion they’ve subconsciously formed in between 1/13th to 1/50th of a second will influence every decision they make for the rest of their time on the page. image source. image source.

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Analytics Video Matching Conversion 134

Steve Blank

JANUARY 6, 2014

Agile is a tremendous advance in reducing time, money and wasted product development effort – and in having products better match customer needs. But businesses are finding that Continuous Deployment not only changes engineering but has ripple effects on the rest of its business model. Customer Development Marketing Tesla'

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Continuous Deployment Customer Agile Cloud 329