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Twitter Link Roundup #226 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Customer] Retention is King (good insights on measurement) – crowdspring.co/1haiyJt. Customer] Retention is King (good insights on measurement) – crowdspring.co/1haiyJt.

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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

This makes them far more credible to other potential customers than agencies or internal employees. The company was having a noticeable customer retention issue several years ago. Retention rates had declined from the high 90s to the mid 80s, which senior management felt the need to address quickly.

Customer 155
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The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses

Steve Blank

talk to more customers? cold calls, in-person interviews, and a web survey. (We The good news was that customers said that their minimum viable product (easily organizing research papers) was correct. Politely it was described as “poor customer retention” but in reality it was because the product was really hard to use.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The Lean Startup Intensive is tomorrow at Web 2.0.

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Consider the superb results companies are getting from this new way of thinking about customers: - Customer salespeople achieved, in effect, 80 percent close rates for Salesforce.com , which was key in growing their business in the face of much bigger, better-funded competitors. - Wrong message, wrong audience.

Customer 154
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Building a Company with Customer Data – Why Metrics Are Not Enough

Steve Blank

Gathering real-world feedback from customers is a core concept of Customer Development as well as the Lean Startup. When I asked him if he actually had personally left the building and talked to these potential customers, or even had gotten them on the phone, he sounded confused. Customer needs are non-deterministic.

Metrics 239
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10 Tips To Keep Customers Coming Back Through The Doors

YoungUpstarts

It’s the ability to “stalk” your potential customers all over the web. The customer saw your ad on a totally unrelated web search or a website. It can also annoy customers if they catch on that you’re following them all over the web. Incentivize Customer Loyalty. He doesn’t buy from you immediately.

Customer 191