Steve Blank

AUGUST 23, 2010

At times I’ll do what I consider an extension of teaching; a two-day Customer Discovery/Validation intensive session with a large corporation serious about Customer Development at my ranch on the California Coast. It reminded me of the differences in Customer Discovery between a scalable startup and a big company.

Customer Development 235

Customer Development Developer Customer South America 235

Steve Blank

MARCH 12, 2014

We realized that past K-12 Entrepreneurial classes taught students “the lemonade stand” version of how to start a company: 1) come up with an idea, 2) execute the idea, 3) do the accounting (revenue, costs, etc.). Our students first worked with two local startups who agreed to be their clients, on real-problems.

Lean 334

Lean Customer Development Startup Silicon Valley 334

Steve Blank

AUGUST 21, 2013

What if we could increase productivity and stave the capital flight by helping Life Sciences startups build their companies more efficiently? —— When I wrote Four Steps to the Epiphany and the Startup Owners Manual , I believed that Life Sciences startups didn’t need Customer Discovery.

SBIR 314

SBIR Technical Review Lean Startup 314

Startup Lessons Learned

NOVEMBER 8, 2008

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way. Heres the catch.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Steve Blank

SEPTEMBER 22, 2011

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. How To Build a Web Startup – The Lean LaunchPad Edition. One of the problems they run into is building a web site.

Lean 333

Lean Web Coder Business Model 333

Steve Blank

APRIL 12, 2010

Startups are the search to find order in chaos. At a board meeting last week I watched as the young startup CEO delivered bad news. Each sale requires us to handhold the customer and takes way too long to close. A startup is an organization formed to search for a repeatable and scalable business model. Steve Blank.

Business Model 332

Business Model Agile Customer Development Startup 332

Steve Blank

AUGUST 29, 2011

What makes startups succeed or fail? More than 90% of startups fail, due primarily to self-destruction rather than competition. For the less than 10% of startups that do succeed, most encounter several near death experiences along the way. Three months ago I wrote about my ex-student Max Marmer and the Startup Genome Project.

Software Review 292

Software Review Early Stage Technical Review Startup 292

Steve Blank

JANUARY 22, 2014

Success depends on finding startups that have identified acute customer pains in large markets where conditions are ripe for a new entrant. The cloud , open-source development tools and web 2.0 as a distribution channel have vastly reduced the amount of capital a startup needs at the early stage when the risk is greatest.

Early Stage 286

Early Stage Silicon Valley Oregon Technical Review 286

K9 Ventures

AUGUST 13, 2010

In the end the revenue simply wasn’t enough to make a sustainable business and so we had to switch gears once more (in today’s parlance that would be a “Pivot”). We were a tiny web-conferencing startup in Pittsburgh called iMeet. Over the course of that relationship that lasted several years, we did over $1M in revenue just from HP.

Revenue 72

Revenue Developer Java Customer Development 72

Steve Blank

SEPTEMBER 16, 2014

How do you figure out what’s the right mix of skills for the co-founders of your startup? I was having breakfast with Radhika, an ex-grad student of mine who wanted to share her Customer Discovery progress for her consumer hardware startup. I told Radhika this is a perennial question for startups. ——-.

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

Steve Blank

JANUARY 25, 2011

As we’ve grown we’ve become less and less responsive to changing market and customer needs. While our revenue is looking good, we can be out of business in two years if we can’t keep up with our customer’s rapid shifts in platforms. Filed under: Customer Development , Technology , Venture Capital.

Part-Time VPE 318

Part-Time VPE Agile Engineer Startup 318

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

Steve Blank

AUGUST 18, 2010

Here’s his story of when Customer Development failed. We’ve been a startup for the past two years or so and we’ve come to a critical point on this crazy roller coaster ride. We were lucky to learn about Customer Development early on in the life of our startup. So how did Customer Development fail us?

Customer Development 230

Customer Development Developer Customer California 230

Steve Blank

OCTOBER 25, 2010

It’s the combination of Business Model Design and Customer Development. Today every business organization from startup to large company uses the words “business model.” Business Model Design Gets Dynamic, Customer Development Gets Strategic. Business Model Design Meets Customer Development.

Customer Development 329

Customer Development Business Model Developer Customer 329

Steve Blank

JUNE 23, 2020

The pandemic has upended the business models of most startups and existing companies. As the economy reopens companies are finding that customers may have disappeared or that their spending behavior has changed. Revenue models and forecasts are no longer valid. Although the large firms made the headlines, startups also pivoted.

Customer 436

Customer Marketing Customer Development Business Model 436

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. Of course, many startups are capital efficient and generally frugal.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Steve Blank

FEBRUARY 11, 2010

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. outside the building and test them in front of customers.

Burn Rate 248

Burn Rate Silicon Valley Marketing Boston 248

Steve Blank

SEPTEMBER 3, 2009

This post describes how the traditional product development model distorts startup sales, marketing and business development. What kind of objectives would a startup want or need for sales and marketing? For example, some startup sales execs believe hiring the core sales team is a key objective.

Customer Development 215

Customer Development Developer Customer Silicon Valley 215

Steve Blank

OCTOBER 15, 2019

Once upon a time every great organization was a scrappy startup willing to take risks – new ideas, new methods, new customers, targets, and mission. For the contractors, anything new offers the real risk of losing a lucrative existing stream of revenue. Companies Run on Process. The result is process theater.

Government 315

Government Technical Review Acquisition Metrics 315

ReadWriteStart

AUGUST 31, 2011

What makes startups succeed or fail? More than 90% of startups fail, due primarily to self-destruction rather than competition. For the less than 10% of startups that do succeed, most encounter several near-death experiences along the way. Three months ago I wrote about my ex-student Max Marmer and the Startup Genome Project.

Software Review 134

Software Review Early Stage Startup Technical Review 134

Both Sides of the Table

NOVEMBER 3, 2009

This is part of my ongoing series of posts and I need to file this one under both Raising Venture Capital and Startup Advice. The last couple of years has also seen the huge initial success of Ycombinator, the Lean Startup and many other product driven approaches to going to market. Let’s take your revenue line.

Business Plan 334

Business Plan AJAX Venture Capital Technical Review 334

Steve Blank

JUNE 3, 2010

The company loses customers, then revenues and profits decline and it eventually gets acquired or goes out of business. If we use our “startup to large company,” diagram, we can see that sustaining innovations occur within a large company’s existing management structures. Just like a startup. Creative Destruction.

Search 242

Search Agile Customer Development Technical Review 242

Steve Blank

FEBRUARY 16, 2010

You would think that would be enough to get wrong, but entrepreneurs and investors compound this problem by assuming that all startups grow and scale by executing the Revenue Plan. All discussion focused on “missing the revenue plan.”. Revenue Plan Needs to Match Market Type. They don’t. What went wrong?

Revenue 230

Revenue Balance Sheet Hockey Stick Burn Rate 230

Steve Blank

MAY 6, 2015

It’s time to update Build, Measure, Learn to what we now know is the best way to build Lean startups. Build a product, get it into the real world, measure customers’ reactions and behaviors, learn from this, and use what you’ve learned to build something better. Then came the Build-Measure-learn focus of the Lean Startup.

Lean 120

Lean Agile Business Model Customer Development 120

SoCal CTO

FEBRUARY 2, 2011

There's a lot out there around Customer Development - read Steve Blank : Entrepreneurship as a Science – The Business Model/Customer Development Stack - Steve Blank , October 25, 2010 Checklists for Chaos, The Path to Success - Steve Blank , October 28, 2010 and reading about Lean, MVPs, etc. is a requirement.

Valuation 198

Valuation Revenue Pre-Money Valuation Early Stage 198

Steve Blank

NOVEMBER 5, 2009

Unfortunately in early stage startups the drive for financing hijacks the corporate DNA and becomes the raison d’etre of the company. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. The goal of their startup in this stage becomes “getting funded.”

Customer Development 262

Customer Development Developer Customer Silicon Valley 262

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. While that’s not true, it is a fact that entrepreneurs only have one word for “startup.”

Customer Development 196

Customer Development Developer Customer Silicon Valley 196

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Even if they did, what if the assumption – that we had developed a better approach to teaching entrepreneurship – was simply mistaken?

Lean 298

Lean Business Model Customer Development Guinea 298

Steve Blank

DECEMBER 9, 2013

Now that you’ve gotten to know your potential channel and customers, regardless of how much money you’re going to make, will you enjoy working with these customers for the next 3 or 4 years? It was a lifelong lesson that taught me to never start a business where you hate your customers. It never goes well.

Cofounder 325

Cofounder Technical Cofounder Liquidity Event Lean 325

Steve Blank

SEPTEMBER 14, 2009

Five Quarters of Profitability During the 1980’s and through the mid 1990’s startups going public had to do something that most companies today never heard of – they had to show a track record of increasing revenue and consistent profitability. They taught you about customers, markets and profits.

Silicon Valley 217

Silicon Valley Technical Review IPO Venture Capital 217

Up and Running

MARCH 21, 2018

Using his own personal website for content marketing and blogging, he has set himself up as an influencer in the marketing industry: By leveraging his personal brand, he has taken multiple SaaS tool companies to generate millions in revenue. Custom development. Are in the startup/beta-testing/MVP phase. WordPress DIY.

Entrepreneur 107

Entrepreneur Technical Review Hosting SEO 107

Startup Professionals Musings

FEBRUARY 17, 2021

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. With a little help from a friend, you can handle expenses, revenue, and payroll, with QuickBooks or a similar package.

Cost 405

Cost Entrepreneur Burn Rate Social Media 405

Steve Blank

OCTOBER 31, 2014

Scalable startups are on a trajectory for a billion dollar market cap. But if you want to build a scalable startup you need to be asking how you can you get enough customers/users/payers to build a business that can grow revenues past several $100M/year. Building a Regional Startup Playbook. ———-.

Global 335

Global Australia Silicon Valley China 335

Steve Blank

NOVEMBER 18, 2016

What’s become apparent in the last few technology hype cycles is that for startups and their investors there is a short multi-year window of opportunity (at the Peak of Inflated Expectations) to sell a startup at an inflated price. Get of the building and test those hypotheses using customer development.

Artificial Inteligence 318

Artificial Inteligence Lean Exit Strategy Startup 318

YoungUpstarts

SEPTEMBER 4, 2016

For manufacturing startups, here are several ways to achieve effective supply chain management: Understand Your Supply Chain Elements. Too many startups mistakenly believe that their “widget” comes from one source. Develop Relationships with Supply Chain Partners.

Management 122

Management Forecast Los Angeles San Francisco 122

Steve Blank

MARCH 4, 2014

In the last few years we’ve recognized that a startup is not a smaller version of a large company. We’re now learning that companies are not larger versions of startups. But paradoxically, in spite of all their seemingly endless resources, innovation inside of an existing company is much harder than inside a startup.

IRR 335

IRR Startup Business Model Agile 335

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal.

Customer 167

Customer San Francisco Lean Hockey Stick 167