Steve Blank
NOVEMBER 26, 2009
Families gather from across the country to spend time with each other and feast on a traditional turkey dinner. Imu turkey can’t be beat if you’re trying to exceed any rational amount of salt intake.) So no post today on entrepreneurship, Secret History of Silicon Valley, Customer Development, Lean Startups, etc.
A Smart Bear: Startups and Marketing for Geeks
MAY 17, 2010
When your customers expect a turd sandwich and you deliver a turkey club with chipotle mayonnaise, you earn major bonus points, like users twittering about your service , people switching to your service because of tech support, or customers not only following your Tweets but instructing their followers to do the same.
A Smart Bear: Startups and Marketing for Geeks
DECEMBER 20, 2010
As a good student of startup theory, especially modern theories of customer development, this time I was methodical and purposeful. If you want a step-by-step, here's a great guide and checklist of how to do early customer development by Ash Maurya. This time, though, it was intentional. And it worked.
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