10 New Realities Drive The Customer Decision Process

Startup Professionals Musings

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. In my role as an advisor to startups, I often have to remind entrepreneurs to think more like sales people from day one, in finding a real problem to solve and designing the solution.

7 Strategies To Prepare For The Next Customer Change

Startup Professionals Musings

In addition to obvious economic challenges, the emerging generation of customers is determined to radically change the rules for customer engagement. I summarize here my interpretation of his key points: Take heed of serious next generation customer expectations.

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6 Principles For Creating Great Customer Experiences

Startup Professionals Musings

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends.

6 Keys To Enchanting Your Customers With Your Service

Startup Professionals Musings

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. Your competition is global, so today’s customers are demanding world-class service. Tie customer experience to all compensation and recognition.

6 Keys to Attracting Customers Based On Social Needs

Startup Professionals Musings

As a logical and data-driven business advisor, I have long focused on facts, technology, and quantifiable pain in guiding entrepreneurs. I now offer the following additional guidelines for how to attract customers and position your product: Find the latest social trend, or even create it.

6 Ways To Make Customers Remember You As Exceptional

Startup Professionals Musings

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate.

8 Initiatives To Heighten Your Customer’s Experience

Startup Professionals Musings

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience has not improved. Know your customers intimately.

How to Find a Market? Use Jobs-To-Be-Done as the Front End of Customer Discovery

Steve Blank

The Lean Startup methodology asks innovators to interview potential customers within their “market” to discover the customer’s unmet needs and establish a product/market fit. It makes the discovery of customer needs quicker, more effective, and less costly. Customer Development

7 Key Strategies To Ensure Long-Term Customer Growth

Startup Professionals Musings

In my experience working with entrepreneurs, once they feel they have a winning formula for their business, they are often hesitant to change or update it. They forget that adapting their company and themselves as their customers evolve is the key to long-term survival.

10 Disciplines Every Entrepreneur Needs To Practice

Startup Professionals Musings

Yet every business and every entrepreneur I know struggles with this challenge, focused on hiring the right people and implementing the right process. Outsource services back to the customer. design thinking discipline entrepreneur attributes osama hashmi

How Great Entrepreneurs Really Listen To Customers

Startup Professionals Musings

Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. Real two-way conversations with real customers, including the all-important body language, are unheard-of these days. I doubt if any of these are really listening to their customers. Customers will sense the relationship being built, and both of you win.

7 Keys To Active Listening For Real Customer Feedback

Startup Professionals Musings

Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. I doubt if any of these are really listening to their customers.

6 Ways To Pull In Customers Without Push Marketing

Startup Professionals Musings

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. Customers don’t even see this as advertising. Customers relate to other humans and relationships.

How To Survive The Loss Of A Main Customer

YoungUpstarts

by Zain Jaffer, serial entrepreneur and the Founder and CEO of Zain Ventures. In the early stages, it isn’t uncommon for businesses to bank their earnings on a handful of customers (or sometimes, just one). Rarely does a customer call it quits without sending some warning signs.

10 Benefits Of True Multi-Tasking As An Entrepreneur

Startup Professionals Musings

With the cost of entry at an all-time low, and the odds of success equally low, more and more entrepreneurs are starting multiple companies concurrently. Other prolific entrepreneurs, like Richard Branson and Elon Musk , simply have several startups on the table at any given moment.

8 Unpublicized Strategies From Serious Entrepreneurs

Startup Professionals Musings

The message I hear publicly from most entrepreneurs is that you have to think outside the box and take big risks to ever beat the odds and be among the less than ten percent that experience real success. Don’t look to customers for breakthrough ideas.

Smart Entrepreneurs Seek Social Impact Versus Profits

Startup Professionals Musings

An entrepreneur lifestyle that continues to gain in popularity these days is being a “social entrepreneur.” The business entrepreneur mission is profit always, social impact maybe. In all types of entrepreneurship, an entrepreneur rather than an administrator is required.

6 Steps To Providing Exceptional Customer Experiences

Startup Professionals Musings

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. Even businesses with highly specialized market segments will find it more effective and simpler to focus on who customers are as people, rather than the “what” of their demographic attributes.

Smart Entrepreneurs Know Customer Buying Moments

Startup Professionals Musings

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. This can be an advantage to startups who don’t have the resources and brand awareness of mature businesses, if they understand and position themselves to win in the decisive moments of the new customer buying process. Bloom’s recent book, “ The New Experts: Win Today''s Newly Empowered Customers.” buying moments customer entrepreneur Robert H.

Entrepreneurs Need To Play Favorites With Customers

Startup Professionals Musings

Most startups are happy to find any customer, and will hang on for dear life to every one. Only later do they realize that some of these cost more than they are worth, or lead into commitments they can’t sustain, but no business wants to violate the golden rule that every customer needs to be treated as if they were the only customer. Likewise, you have to rank your customers, fire the troublemakers, and eliminate unfit ones. The customer isn’t always right.

Rising out of the Crisis: Where to Find New Markets and Customers

Steve Blank

As the economy reopens companies are finding that customers may have disappeared or that their spending behavior has changed. While there’s agreement that companies need to adapt to changing markets, rapidly find new markets, new customers and new revenue models, the question is how ?

10 Self-Assessment Checks For Aspiring Entrepreneurs

Startup Professionals Musings

Therefore, the least you can do is take advantage of some of the self-assessment tools and guides around, like the classic book “ The Entrepreneur Equation ,” by Carol Roth, which highlights personal characteristics and skills required. carol roth entrepreneurs self-assessment startup

Startup Secrets for New Entrepreneurs

The Startup Magazine

In addition to developing a detailed business plan, consider starting small and adding customers slowly. Too often, entrepreneurs get caught up in a rush to do everything at once. Many entrepreneurs liquidate policies they no longer need in exchange for immediate funds.

4 Customer Decisive Moments That Your Startup Can Win

Startup Professionals Musings

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This new world is all about empowered customers.

6 Keys To Aiming Your Product To Mainstream Customers

Startup Professionals Musings

Every technical entrepreneur is an early adopter of technology, so naturally they build things with people like themselves in mind. The good news is that early adopters are never reluctant to sign up as beta customers and will provide you early feedback on product quality.

8 Brand Models To Attract Your Perfect Fit Customer

Startup Professionals Musings

Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. These days, branding is less about products or solutions, and more about the overall customer experience and expectations.

Machine Learning Is Your Secret Weapon For Customer Acquisition

YoungUpstarts

If you’re looking for a strategy to get ahead when it comes to customer acquisition, machine learning can be your secret weapon. Machine learning is the AI focal point for your customer relationship management (CRM) tool and can be the key to boosting your customer acquisition.

5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them.

8 Entrepreneur Attributes Proven To Attract Investors

Startup Professionals Musings

As an angel investor in early-stage startups, I’ve long noticed my peers apparent bias toward the strength and character of the founding entrepreneurs, often overriding a strong solution to a painful problem with a big opportunity.

Stephen Braverman: An Entrepreneur Success Story

The Startup Magazine

The wallets that the DIGau tokens will be issued in completed process of KYC/AML (Know your customer / Anti-Money laundering), making the system legitimate and secure. The post Stephen Braverman: An Entrepreneur Success Story appeared first on The Startup Magazine.

5 Generators Of Customer Pain Conducive To Startups

Startup Professionals Musings

Entrepreneurs who search for real pain points, and build solutions around them, have the best chance of changing the world. As an alternative, if you are an entrepreneur looking for the next big thing, where should you look? That’s the great thing about being an entrepreneur.

Entrepreneur Enabling Customers to Pay or Accept Payment

Hearpreneur

million customers optimize working capital by providing an all-in-one solution that enables them to pay or accept payment for anything with cash or a credit card, even where credit cards or digital payments are not accepted. Any advice you would give to entrepreneurs and business owners?

When There Seems to Be No Way Out – Customer Discovery for Your Head

Steve Blank

As an entrepreneur at times you forget that being in charge doesn’t mean you have to know everything. Learning this was a big step in making me a more effective entrepreneur. As a young, driven entrepreneur I prided myself on my ability to plan my way out of most business problems.

10 Entrepreneur Myths That Need Not Dilute Your Focus

Startup Professionals Musings

Most of you aspiring entrepreneurs probably have long searched for that special idea that will catapult you and your startup to success. True entrepreneurs are born, not made. It’s true that some people are natural risk-takers, but these often do not make the best entrepreneurs.

Entrepreneurs: Connect to Today’s Customer Network

Startup Professionals Musings

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. The customer base is no longer a mass audience that can be driven by mass media, but a dynamic network of individual customers who interact with each other, and expect to interact with you as a business. Engage customers with relevant and valuable content. Customize your interactions to meet unique customer needs.

How To Pull Customers To Your Website With Real Value

Startup Professionals Musings

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story.

7 Rules for Providing Exceptional Customer Service

Startup Professionals Musings

Customer service has traditionally been a support function to respond to customer initiated requests, meaning someone waits for the phone to ring or for a website support request form. Today’s customers definition of service is the sum total of their “experience,” covering all aspects of their relationship, including the shopping and buying process, as well as ongoing assistance. Staff all customer interactions with experienced people.

8 Ways To Minimize Entrepreneur Burnout In A Startup

Startup Professionals Musings

New entrepreneurs routinely jump into a startup with a full charge of passion and energy, but often find themselves drained of both after a few months by the workload and challenges. Of course, this same challenge extends well beyond the entrepreneur, into all walks of life and work.

5 Entrepreneur Exasperations To Moderate Your Passion

Startup Professionals Musings

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. You continually get frustrated with your team members, customers, vendors, and partners.

8 Expectations To Check Your Entrepreneur Motivation

Startup Professionals Musings

Being called a lifestyle entrepreneur should be a point of pride, not an insult. Of course, even lifestyle entrepreneurs want to be happy, and want their business to be “successful.” A lifestyle business becomes an integral part of an entrepreneur’s identity and their life.

5 Principles Define You As A Multi-Table Entrepreneur

Startup Professionals Musings

Knowing all too well how hard it is to start a single new business, I’ve always wondered how several well-known entrepreneurs, including Richard Branson and Elon Musk , have managed to successfully lead dozens of startups to success, and thrive on the process.

8 Ways Entrepreneurs Keep Ahead Of Business Change

Startup Professionals Musings

Sometimes entrepreneurs are so focused on making change happen for customers that they forget that continually changing themselves and their company is equally important. Negative advice on an unknown is easy and safe to give, so every entrepreneur hears it over and over.

Harnessing Your Emotional Intelligence As A Female Entrepreneur

YoungUpstarts

Karrie Brady shows how as a woman entrepreneur you can amplify your empathy and apply your innate emotional intelligence to sell more and forge lasting customer connections. The post Harnessing Your Emotional Intelligence As A Female Entrepreneur appeared first on Young Upstarts.