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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software.

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Efficient Methods For Boosting Startup Revenue

YoungUpstarts

Though you may not have much to work with now, if your startup is to succeed, you must work consistently at finding and executing plans to increase your revenue. If you have a steady flow of customers but would like to take your business to the next level, it may require you to offer your target audience something new to get excited about.

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Startup Review – Macropay – Common Check Out Issues Customers Have

The Startup Magazine

One of the main barriers to sales is the customer checkout experience. In this Macropay review , let’s have a look at the most common online shopping check-out issues that customers face and how to address them. Cart abandonment is a major reason for revenue churn among online retailers. Understanding the Problem.

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Who are the Major Revenue-Based Investing VCs?

David Teten

So you’re interested in raising capital from a Revenue-Based Investor VC. A new wave of Revenue-Based Investors (“RBI”) are emerging. For background, see Revenue-Based Investing: A New Option for Founders who Care About Control. At least 12 months of customer history, generally 20+ enterprise customers or 200+ SMB customers.

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5 Key Growth Initiatives In This Inflationary Economy

Startup Professionals Musings

Most business professionals I know have been conditioned to think of inflation as highly negative, driving up their costs, and reducing customer buying. I see it as an opportunity to find new ways to attract customers , make long-needed changes to improve productivity, and lower your own costs of doing business.

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Praying to the God of Valuation

Both Sides of the Table

We had nascent revenues, ridiculous cost structures and unrealistic valuations. In those years I learned to properly build product, price products, sell products and serve customers. Within 5 years I was on the board of real businesses with meaningful revenue, strong balance sheets, no debt and on the path to a few interesting exits.

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6 Keys To A Winning Business Model For Your Customers

Startup Professionals Musings

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Plan for a real revenue model.