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The Pre-Seed FAQ

K9 Ventures

If the Micro-VCs are looking for Series A-like metrics, what does a company do when it’s just getting started? There are a now a handful of funds, K9 included, that are Pre-Seed funds in name and practice. That’s squarely in Series A territory and you now need to have Series A metrics for that.

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Piercing the Corporate Veil of Sweat Equity

grasshopperherder.com

All names redacted.). Unseen Metrics. The same company, didn’t have a system to accurately identify it’s own key metrics. Would you invest in a company that didn’t know it’s own metrics? It’s often made worse because some clever people like to name the corporations very similarly.