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Why You Should Embrace Opposing Views at Your Startup

Both Sides of the Table

Let’s see if there is anything we can learn about our behavior – good lessons or bad ones – that will inform our product design in the future.” I talked to one company who had build really differentiated IP and had great customer traction. What guerilla tactics do you want to use? Check it out.

Startup 313
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Innovation MoshPit

Gregg Fraley, Author of Jack's Notebook

Organizational IP. There is no reason why a MoshPit session can’t be done within any other innovation method, be it Design Thinking, Lean, or whatever your organization uses. Global Trends. Consumer Insights. New Materials or Science. Set B — Domains of Concepts Inside Your Organization. Unique Org Capabilities.

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The Billion Dollar Breakthrough You Missed

Gregg Fraley, Author of Jack's Notebook

Then, make a list next to it of your existing products and IP portfolio. Design Thinking, Agile, Lean, and older frameworks like CPS (aka Osborn-Parnes) are all attempts to find the system, the process steps, that will assist in repeating innovation. Walk down the list and spend ten minutes thinking.

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Why Your Company NEEDS to Start Playing Pokémon Go

crowdSPRING Blog

Obviously, there’s going to be some drop-off when it comes to daily spend as the hype wears out, but Pokémon has a number of benefits that could add to its stickiness, including a beloved IP and ample avenues to expand its content offerings in order to keep users coming back. Design your own Pokémon as a promotional stunt.