On differentiation

Hippoland

One of the biggest components of this is differentiating your product / your company from others. Differentiation is very difficult — there are so many entrepreneurs who are doing something similar to you and also so many alternatives that achieve the same results as your product / solution. So, differentiating your company well is tough. Take the time to really hammer out a clear story on why your product / company is differentiated.

Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. Market Risk vs. Invention Risk - Click to Enlarge For companies building web-based products, product development may be difficult, but with enough time and iteration engineering will eventually converge on a solution and ship a functional product - i t’s engineering, not invention. are much more differentiating than technology.

The real reason why investors say your market size is small

Hippoland

2) Your product / business does not sound differentiated enough / the investor doesn’t know anything about the space to discern differentiation. Companies in certain verticals tend to have this problem more.

SaaS Wars: Europe Awakens

Cracking the Code

Europe is underrepresented in vertical SaaS solutions – 17% of the companies vs. 23% in the US. Vertical solutions are typically a sign of a more mature ecosystem. In Europe, a range of vertical SaaS companies is beginning to emerge, and it's likely to catch-up in the future.

Cloud Europe 2017: The Factory is Cranking

Cracking the Code

Comparing the list to the top 300 leading SaaS companies in the US, some interesting trends emerge: Europe is showing strength in data/ analytics and security, driven by the booming ecosystem in Israel but is less represented in developer/infrastructure and vertical applications.

Cloud 71

Applying Product Management to Web Design in a Multiscreen Era

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Web 93

Product Management at Startups vs. Enterprises

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Senior Product Manager and Your Next Career Steps

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

The Role of Emotional Intelligence in Product Management

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Finding Blue Oceans #prodmgmt

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Why Every Product Manager Needs to Know Big Data

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

User Experience Design Tactics for Product Managers

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Selling the Product: Connecting to Stakeholder Value

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Selling the Product: Connecting to Stakeholder Value

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

How valuations are really determined at the seed stage?

Hippoland

Because valuation is based on supply and demand, these are the levers that affect your valuation: Market / economic conditions Geography Competitive landscape of your vertical Compelling components of your business (revenue / team / growth / performance) How you run your fundraising process Market conditions Unfortunately, market conditions are completely out of your control. It will be REALLY important for you to put a LOT of work into your differentiation story.

Clarify your story.

47 Hats

What is your differentiated, must-have value proposition to this customer? Competitive Positioning & Pricing: • Who is the competition, and how do you differentiate from them? Sales Cycle & Messaging: • What are the top target segments (verticals, size, geography)?

Achieving Team Buy-in in Product Management

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Designing Your Products to Solve for "Jobs to Be Done"

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Parachuting into Existing Product

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Inheriting a Product

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Leadership and Influence for Product Managers

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Business Development vs. Product Management

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I am looking for is common trends within that vertical.

SEO 102

This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

The strategy of GigaOm and where they differentiate in the market. Real-time search engine. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season. To see the video of This Week in VC click on this link.

Product Strategies for Non-Strategists

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Aria Systems Raises Series A - Leave the Billing to Us!

Will Price

As the SaaS market grows, the need for ISV’s to make bespoke investments in data center operations, billing infrastructure, and other core, but non-differentiated, functions is lessening by the day. Providers like Aria allow ISV’s to focus 100% of their human and financial capital on differentiated application logic, while using best-of-breed platform vendors for infrastructure services. The vertical markets that Aria addresses today are SaaS, On-line Gaming and Telco.

5 Things Entrepreneurs Can Learn From Slopestyle

crowdSPRING Blog

Slopestyle runs are judged on the difficulty of the tricks being executed, the vertical height achieved, and the overall execution of the run. The more complicated the trick, the more breathtaking the vertical height, the greater the risk will impress the judges greatly.

Focus, focus, focus: Understanding your value stack

Information Arbitrage

The goal of a seed stage company shouldn’t be optionality preservation but laser-focused customer engagement, and to let the market help drive the iterative product development process rather than engineering in a vacuum and trying to solve everyone’s problem. This is the big issue of developing a general platform versus solving an important pain-point through a vertical application. Normal. false. false. false. EN-US. X-NONE.

Rapid Prototyping for Product Managers

The Product Guy

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. He did his Bachelors of Engineering (Honors) in Electronics and Communications from Delhi Technological Institute (formerly Delhi College of Engineering) Delhi , India.

Open Angel Forum San Fran – Team Calacanis Raises the Bar

Both Sides of the Table

The two most ambitious projects were ThereNow and IQ Engines. Still, I think that to succeed they really need to focus on vertical niches where they can differentiate and have more focus on content quality and user acquisition.

Tesla Is Not A Car Company

Austin Startup

Rather, Tesla will be a full stack, vertically integrated clean energy company. Once you can call a self-driving Uber/Lyft, the cost of transportation will fall ~75% (current driver take-rate), and probably 85–90% in the long run as cars are re-engineered to be designed as taxis first.

How Boards Need to Evolve Over Time

Both Sides of the Table

By bringing in an industry player with startup DNA we brought somebody that could push the team much harder on how their value prop would resonate (or not) with customers, which verticals to target our offering to and importantly what others solutions were in the market and how we stacked up.

Ardent 3: Supercomputer Porn

Steve Blank

When I learned that Cray users would be giving papers at the Society of Petroleum Engineering conference in Denver the next day, I got on a plane to listen and learn. The magazines got passed around to all the engineers until they were dog-eared and worn.

Mapping the Big Data Ecosystem

Launching Tech Ventures

Data Storage, Processing and Management Software : This layer of the stack is differentiated between the architectural decisions of how data is stored, processed and managed and is composed of the infrastructure software categories that enable organizations to properly wrangle all the data they ingest.

“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

One of the things he mentioned was that when it came to decision-making he still tended to think and act like an engineer. Since every situation is unique, there is no perfect solution to any engineering, customer or competitor problem, and you shouldn’t agonize over trying to find one. I love the way you differentiate.

15 Entrepreneurs Share What Makes Their Business Unique

Hearpreneur

We realized that the cost of manufacturing of trailers needed to come down and as a result we’ve decided to vertically integrate the manufacturing and building of STERLINGS trailers in Mexico. We raised enough money for engineering, testing and manufacturing, but I faced a dilemma.

Not All Traffic Is Created Equal

www.pakman.com

But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate.

7 Ways Form Accessibility Can Boost Conversions

ConversionXL

Accessibility and search engine optimisation (SEO) are closely related. If content is easier to access for screen readers, it is also easier for search engines to read and index. CX Partners agreed that users found it easiest to scan a form with vertical field labels.

Why Did I Invest in the Company Pose?

Both Sides of the Table

might have been a lot less differentiated. And I’m a big believer in vertical use cases (in additional to more generalized platforms for sharing content). I know we will be retailer friendly rather than becoming the lost-common-denominator comparison shopping engine.

Strategy Roundtable For Entrepreneurs: Personalization Remains An Open Problem

ReadWriteStart

and e-commerce businesses, so I would love to work with Kelly to help her figure out the various nuances of building a successful e-commerce business, especially one that differentiates on personalization. I want to start today's recap with a prayer for Steve Jobs.