article thumbnail

What Does the Post Crash VC Market Look Like?

Both Sides of the Table

What You Can Learn From Public Markets It doesn’t really take a genius to realize that what happens in the public markets will filter back to the private markets because the ultimate exit of these companies is either an IPO or an acquisition (often by a public company whose valuation is fixed daily by the market).

article thumbnail

8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Even though many of these can be mitigated by testing and early customer feedback , you will find that it pays big dividends to do your homework before building and rolling out every new initiative: In today’s customer data overload, marketing is essential. Even more important than solution marketing is building your brand.

Product 354
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Entrepreneur Myths That Need Not Dilute Your Focus

Startup Professionals Musings

Markets, customers, and competitors evolve, and you must continually update the business to stay ahead. Today, the only constant in business is change. Every entrepreneur must define repeatable processes to stabilize the business, but must never be satisfied with the status quo. Look inside your organization for spinoffs to grow.

Dilution 428
article thumbnail

How To Prevent Gaps in An Innovative Startup Strategy

Startup Professionals Musings

There are other chasms out there just as deadly as the technology one, such as the ones below: Market requirements chasm. It takes focus to resist adding a long list of features that seem to make the opportunity larger, but dilute to focus of both you and potential customers. Marketing and sales chasm.

article thumbnail

Why LP’s Passed on Seed Funds 10 Years Ago (And What’s Happened Since)

View from Seed

But in the grand scheme of things, 10 years is a blip, and one that had a continuous bull market in tech. But what has also happened over the last 10 years is the massive expansion of the series A and lifecycle fund market. I’ll be writing a number of posts looking back over the first decade of the life of this firm. But guess what?

Dilution 399
article thumbnail

Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: We help brands unlock the marketing power of music. TSM: Music is an important tool in marketing strategy.

Cofounder 142
article thumbnail

Smart Entrepreneurs Anticipate Market Segment Gaps

Startup Professionals Musings

There are other chasms out there just as deadly as the technology one, such as the ones below: Market requirements chasm. It takes focus to resist adding a long list of features that seem to make the opportunity larger, but dilute to focus of both you and potential customers. Marketing and sales chasm.