Startup Professionals Musings

SEPTEMBER 28, 2012

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.

Social Media 289

Social Media Small Business Media Technical Review 289

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.

API 167

API Viral Startup Retention 167

Startup Professionals Musings

NOVEMBER 2, 2013

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.

Social Media 267

Social Media Media Social Network Viral 267

mashable.com

JULY 18, 2012

Email Story. This is a emerging industry and GLIIF is poised to capture a large market share in a very short period of time. GLIIF’s initial offering includes a brand-able and blend-able custom encrypted image at a low cost of entry, pre re-direction marketing services and full analytics. viral video.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

Startup Professionals Musings

APRIL 9, 2012

Outline your sales and marketing strategy (direct marketing, sales channel, viral marketing, and lead generation). A final important element is not even in the executive summary, it is the paragraph you use in the email that introduces your company and has the executive summary attached. Executive team.

Business Plan 244

Business Plan Elevator Pitch Viral Lead Generation 244

Both Sides of the Table

APRIL 28, 2010

It is a platform to help brands building viral marketing campaigns. They focus on trying to drive engagbranded social media marketing campaigns (e.g. It was an early example of the power of direct marketing and subscription services. It’s a hot but still relatively nascent market area.

Venture Capital 270

Venture Capital Cofounder Spain San Diego 270

Startup Professionals Musings

JULY 9, 2011

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.

Social Media 261

Social Media Media Marketing Social Network 261