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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

While all three of our most recent investments built on this foundational idea still remain stealthy, everyone utilizes connected technology to uniquely deliver a service or bundled product. The internet continues the disintermediation of content creation. Empowering Content Creators.

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Disintermediation–an old story playing out now

The Equity Kicker

Disintermediation is one of the oldest stories of the internet. We’ve seen Betfair cut the middleman out of sports bets for a reasonable chunk of the football and horseracing gambling market in the UK but I can’t think of another large business that has disintermediated a consumer market. access to distribution (i.e. gatekeeper).

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What Is a Business Model? Business Models Explained

Up and Running

Customers need to want what you are selling and your product needs to solve a real problem. But, ensuring that your product fits the needs of the market is only one part of starting a successful business. A successful business model just needs to collect more money from customers than it costs to make the product.

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

an ad for a product you left in your cart on another site). A test by RTB House on product-specific ads suggests that this method can work well when interest groups include 30 users. This is enough to differentiate between ads for different products, or between campaigns using different media. Featured Image Source.

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Twitter Link Roundup #60 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The great RockMelt social disintermediation – [link]. Innovative Product Design #3 – [link]. Business plans for entrepreneurs: the three ‘Rs’ – Part I – [link]. Important insight – Harsh Realities From 500 Startups Founders – [link]. What I Wish I Knew Before I Started My Company – [link].

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Sonos + Alexa Strategy

Feld Thoughts

I hope they are thinking hard about it, rather than fearing being disintermediated by Alexa. Early access to new products. As more hardware companies start paying attention to revenue attach, following the lead of companies like Dropbox, Ring, and Peloton, there’s an obvious place for Sonos to do this.

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Where are the opportunities for the next venture-scale marketplace business?

Version One Ventures

With that said, here are some opportunities we see for the next generation of large, venture-scale marketplace businesses: Product marketplaces. With Amazon capturing nearly 50% of US e-commerce market , it may seem that there isn’t much room for a new marketplace focused on products. mobile) and/or new or differentiated supply.