article thumbnail

I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

Next we teach Distribution Channels (how are you going to sell the product) and Customer Relationships (how do you Get/Keep/Grow customers) and Revenue Streams (what’s the Revenue Model strategy and pricing tactics.) I realized we were trying to conform to a lecture order optimized for web, mobile, hardware.

article thumbnail

How To Find the Right Co-Founders?

Steve Blank

Activities define the unique expertise your company needs to deliver the value proposition, customers, channels, customer relationships and/or revenue. (If For medical devices it might be mechanical engineering, clinical trials, regulatory approval, freedom to operate (intellectual property) and figuring out a reimbursement strategy.

Cofounder 335
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Corporate Acquisitions of Startups: Why Do They Fail?

Steve Blank

If they decide to buy, large companies can: license/acquire intellectual property. buy out an entire company for its revenue and profits. These include the product itself, the customer, the distribution channel, revenue model, how to get, keep and grow customers, resources and activities needed to build the business and costs.).

article thumbnail

10 Entrepreneur Milestones That Make Funding Easy

Startup Professionals Musings

Don’t expect them to believe your $100M revenue projection, if you are still waiting for the first revenue dollar. Get a real customer and real revenue. It doesn’t prove your business model of pricing, distribution, and support. Without revenue, your investors are largely limited to friends, family and fools.

article thumbnail

10 Keys to Startup Traction That Investors Look For

Startup Professionals Musings

Don’t expect them to believe your $100M revenue projection, if you are still waiting for the first revenue dollar. Get a real customer and real revenue. It doesn’t prove your business model of pricing, distribution, and support. Without revenue, your investors are largely limited to friends, family and fools.

article thumbnail

Someone Stole My Startup Idea – Part 3: The Best Defense is a Good IP Strategy

Steve Blank

Early on in my career I took a “we’re moving too fast to deal with lawyers” attitude to patents and Intellectual Property (IP.) At one of my entrepreneurship classes at Stanford, Dan Dorosin , of Fenwick & West LLP guest lectures about startups and Intellectual Property. Intellectual Property.

article thumbnail

These 10 Steps Will Make Your Startup Fundable

Startup Professionals Musings

Don’t expect them to believe your $100M revenue projection, if you are still waiting for the first revenue dollar. Get a real customer and real revenue. It doesn’t prove your business model of pricing, distribution, and support. Without revenue, your investors are largely limited to friends, family and fools.