Steve Blank

NOVEMBER 16, 2009

What metrics do we use to see if we learned enough in Customer Discovery ? I gave my boilerplate answer, “I’m a product guy and I tend to invest and look at deals that have measurable revenue metrics. Dave McClure has some great metrics…” It was an honest but vaguely unsatisfying answer.

Customer Development 219

Customer Development Web Developer Customer 219

View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. That’s a bit of a cautionary tale to VC investors today who might think it’s inevitable that the private value they are enjoying in their portfolios will certainly translate to distributions in the near future. Ok, let’s jump in. Source: AngelList.

Valuation 295

Valuation Pre-Money Valuation Distribution Early Stage 295

Mucker Lab

OCTOBER 12, 2016

Normal distributions do not exist; standard deviations are meaningless. Vertical integration of different funding risks. I also believe that the ebb and flow of the venture investment cycle has been exacerbated by the recent vertical integration of early, growth, and even late stage venture funds. Betting on the wrong horse.

Harvest 60

Harvest Vertical IPO Early Stage 60

Startup Lessons Learned

AUGUST 24, 2009

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. That’s a bit of a cautionary tale to VC investors today who might think it’s inevitable that the private value they are enjoying in their portfolios will certainly translate to distributions in the near future. Ok, let’s jump in. Source: AngelList.

Valuation 156

Valuation Pre-Money Valuation Distribution Early Stage 156

Growthink Blog

FEBRUARY 27, 2010

movie box office - traditionally the holy grail of movie industry metrics -- become increasingly irrelevant? Is it a 3-year fad, or will new technologies like 3-D keep going to the movies from being relegated to the dustbin of history like Vaudeville, the afternoon newspaper, the evening news, the variety show, and the compact-disc?

Los Angeles 85

Los Angeles Silicon Valley Technical Review Distribution 85

ConversionXL

MAY 22, 2017

After that, the adoption of the cloud as a more scalable and cost-effective approach allowed small/medium business to build CRMs around very specific market needs and establish dominance in new vertical segments. Mark Organ , saw a tiny space in the already very crowded CRM industry and founded Eloqua. Eloqua was the proof of that.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

ConversionXL

MAY 27, 2022

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. Demand generation marketers create and distribute strategic content (mostly for free) to build awareness and demand for their brand or product. Demand generation vs. lead generation: Critical differences. SEO should lead with intent.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

Occam's Razor

OCTOBER 14, 2014

Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. One of the easiest ways to improve outcomes on your website, it is great to make sure that people don't say this via your bounce rate metric : I came, I puked, I left. None of the four other methods are advisable.

Analytics 133

Analytics Vertical Metrics Web 133

Up and Running

JULY 26, 2016

This is when metrics come into play. See Also: The Top 10 Tools for Tracking Your Web Metrics. This optimization results in emails with an open rate greater than 60 percent and a click through rate greater than 20 percent—an unimaginable metric if we were just sending emails blindly. Successful and failed experiments.

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. Then, compare any change in the awareness metrics you’re measuring in that region with other markets.

Framework 102

Framework Marketing Acquisition Retention 102

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. And the final lesson was that we were keeping score on our packaging with the wrong metrics – it wasn’t about awards, it was about sales in the retail channel.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

ConversionXL

JANUARY 14, 2020

It’s more than just a distribution channel. Crawl your site on a staging environment with freshly deployed features and compare metrics like crawl depth and internal links to similar pages on the live version of your site. For inventory-driven sites, the website is a big part of the product. A crawl depth report in Screaming Frog.

SEO 159

SEO Framework SCRUM Search 159

Steve Blank

SEPTEMBER 14, 2009

Venture Capitalists on your board developed the expertise to get your firm public as soon as possible using whatever it took including hype, spin, expand, and grab market share because the sooner you got your billion dollar market cap, the sooner the VC firm could sell their shares and distribute their profits. Warning sign? At best. ~

Silicon Valley 217

Silicon Valley IPO Technical Review Venture Capital 217

ConversionXL

JUNE 20, 2019

But DailyMotion’s geographic distribution of users doesn’t mirror YouTube, especially within the United States. In comparison, Facebook Live shows overview metrics like minutes viewed, average percentage completion, and unique viewers.). DailyMotion reports 300 million active users; they watch more than 3.5 billion videos per month.

Hosting 127

Hosting Video Technical Review Software Review 127

ConversionXL

OCTOBER 25, 2018

Building a cache of user data in a CRM that’s strong enough to inform demand gen campaigns—what content to produce, where to distribute it—can take years, according to Brandt Bogdanovich of MST Solutions. Create and distribute content to those segments. Months or years of uncoordinated efforts erode data quality.

Demand 132

Demand Vertical Campaign Channel 132

David Teten

DECEMBER 3, 2019

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. The simplest way to track a company’s performance: have them give you access to their internal metrics dashboard. the Untouched Vertical. The VC Software Stack?—?the

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

JUNE 9, 2019

In 2010, Dr. Anne Aula, a Senior User Experience Researcher at Google, presented some disappointing findings about mouse tracking: Only 6% of people showed some vertical correlation between mouse movement and eye tracking. User viewing time was distributed as follows: Above the fold: 80.3% Attention maps. Below the fold: 19.7%.

Algorithm 111

Algorithm Analytics Conversion Stock 111

Ben's Blog

APRIL 28, 2010

Looking across these nearly 50 companies, the study finds that founding CEOs consistently beat the professional CEOs on a broad range of metrics ranging from capital efficiency (amount of funding raised), time to exit, exit valuations, and return on investment. He even added retail stores. Total commitment to the long term.

Technical Review 78

Technical Review Cofounder Technical Cofounder Software Review 78

Cracking the Code

MARCH 28, 2022

We’ll also see the emergence of more low code / no code platforms that address specific vertical needs. The distributed workforce will continue to add impetus to the zero trust architecture imperative and infrastructure as code will lead to the convergence of code security, application security and cloud security. vs US’ 2.4x).

Global 62

Global Europe Software Review 62

Startup Professionals Musings

MAY 1, 2012

Often, this means specializing in a single vertical market or industry. Leadership is distributed. Metrics must help answer questions such as: Should you increase spending to build new and innovative products? Measure only what matters. They demand real measurements that help them run the business. Develop new channels?

Vertical 223

Vertical Distribution Leadership Programming 223

Growthink Blog

JUNE 19, 2010

movie box office - traditionally the holy grail of movie industry metrics -- become increasingly irrelevant? Is it a 3-year fad, or will new technologies like 3-D keep going to the movies from being relegated to the dustbin of history like Vaudeville, the afternoon newspaper, the evening news, the variety show, and the compact-disc?

Los Angeles 76

Los Angeles Silicon Valley Technical Review IP 76

Startup Professionals Musings

FEBRUARY 22, 2011

Often, this means specializing in a single vertical market or industry. Leadership is distributed. Metrics must help answer questions such as: Should you increase spending to build new and innovative products? Measure only what matters. They demand real measurements that help them run the business. Develop new channels?

Startup 233

Startup Leadership Vertical Distribution 233

ConversionXL

AUGUST 5, 2014

In one line, he couldn’t be clearer as to why you must pay attention to these metrics. ” The article also quotes Devitt as using phrases like “bigger customer base” and “lowest distribution costs” for hotels, all hallmarks of a company that takes Conversion Rate Optimization seriously. Conclusion.

Search 107

Search Design eCommerce Technical Review 107

Startup Professionals Musings

FEBRUARY 17, 2010

Often, this means specializing in a single vertical market or industry. Leadership is distributed. Metrics must help answer questions such as: Should you increase spending to build new and innovative products? Measure only what matters. They demand real measurements that help them run the business. Develop new channels?

Leadership 224

Leadership Vertical Distribution Programming 224

Startup Lessons Learned

JANUARY 4, 2009

For example, Friendster was famously vertically partitioned at one time in its growth curve. I normally recommend you just store this directory on your master database, but you could use a standalone vertical shard (or even a key-based partition!) This is great for something like a huge DHT or a distributed work queue.

San Francisco 151

San Francisco Architecture Startup Database 151

Genuine VC

DECEMBER 23, 2009

As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Genuine VC

DECEMBER 23, 2009

As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Steve Blank

NOVEMBER 21, 2015

and concentrated on a single part of the supply chain – importing, distribution, wholesale, retail. These growing national companies were challenged to figure out how to organize an organization of increased complexity that resulted from their large size, and geographic scale as well as their horizontal and vertical integration.

Silicon Valley 120

Silicon Valley Venture Capital United States Technical Review 120

ConversionXL

DECEMBER 3, 2018

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. But, ultimately, it generates paying customers—and that’s the only metric that really matters. Create movement-first content to build credibility.

B2B 133

B2B Marketing SEO Search 133

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. I tend to use Hitwise a lot less, or not at all, because it is a very hard to use, it is slow, the UX/UI, metrics and reports have not really evolved over the years. Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis.

Metrics 60

Metrics Analytics Non-Compete Search 60

marketingland.com

JULY 11, 2012

Blocks 5-8 have been designed to read easily in a horizontal or vertical format, so the reading order transitions as naturally as the layout. Confirmed: Yahoo, Facebook Settle Patent Dispute, Announce Ad & Distribution Partnership. New On Google Analytics Pages Reports - Entrance Metric 48 people have tweeted this article.

Email 49

Email Mobile SEO Search 49

steveblank.com

JULY 8, 2011

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration.

Software Review 110

Software Review Startup Silicon Valley Analytics 110