Remove Distribution Remove Operations Remove Partner Remove Revenue
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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

Next we teach Distribution Channels (how are you going to sell the product) and Customer Relationships (how do you Get/Keep/Grow customers) and Revenue Streams (what’s the Revenue Model strategy and pricing tactics.) Your potential exit partners are also a customer. I-Corps @ NIH Lecture Order Details.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. But distribution is now unlimited. Not so fast.

Video 339
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Is the Lean Startup Dead?

Steve Blank

Since NewTV won’t be making the content, they will be licensing from and partnering with traditional entertainment producers. NewTV will depend on partners like telcos to distribute the content. Lean was designed to inform the founders’ vision while they operated frugally at speed. The result?

Lean 335
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Why a Company Can’t “Be More Like a Startup”

Steve Blank

Its employees and investors don’t depend on an existing revenue stream. If they select a business model that targets industry incumbents, they don’t have to worry about upsetting existing customers, partners or distribution channels. Every Airbnb rental is a lost night of revenue for hotels that hate it.

Startup 275
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How To Find the Right Co-Founders?

Steve Blank

Activities define the unique expertise your company needs to deliver the value proposition, customers, channels, customer relationships and/or revenue. (If For medical devices it might be mechanical engineering, clinical trials, regulatory approval, freedom to operate (intellectual property) and figuring out a reimbursement strategy.

Cofounder 335
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Using affiliate marketing and the Internet to boost your company’s revenue

The Next Web

If your startup’s goal is to sell a product or service but you’re having a hard time with your revenue model, affiliate marketing might be the perfect match to give you that much-needed boost. Affiliate marketing can help your startup rise above the clutter and increase your revenue. What is affiliate marketing?

Affiliate 134
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Corporate Acquisitions of Startups: Why Do They Fail?

Steve Blank

Companies manage these three types of innovation with an innovation portfolio – they build innovation internally, they buy it or they partner with resources outside their company. buy out an entire company for its revenue and profits. buy out an entire company for its revenue and profits. Five Types of Innovation to Buy.