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The Anti zoom

VC Cafe

As teams become increasingly distributed, video communication is important for both internal alignment and external business development. Next47 and American Insight Partners VC, demonstrates growing trust in its current and future business model. Here’s his full list of Verticalization of Zoom ).

Vertical 148
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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. Distribution costs have, too. The industry finally has one of their own at the helm of the largest YouTube network. They read less than 30 minutes.

Video 320
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What is vertically integrated ecommerce and when is it appropriate?

The Equity Kicker

Andy Dunn, the founder of Bonobos and one of the most thoughtful writers I know on ecommerce, penned a good piece yesterday entitled Digitally Native Vertical Brands. It’s a brand, and that brand is vertical. Personalisation is a common way for vertically integrated ecommerce companies to differentiate their physical product (e.g.

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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Identify key characteristics that delineate one audience segment from another, then create and distribute appropriate content. the product pages a given customer has been browsing) to segment and distribute content accordingly. Take this post from Airbnb , which shouts out one of their accommodation partners.

eCommerce 129
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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

As you may know we co-lead the first round of financing of Maker Studios, the largest overall producer for online video content, along with Greycroft Partners. I have been saying privately for years now that I believe online video will evolve into fragmented distribution (my next online video post) and vertical production.

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There’s more to generative AI than picks and shovels

VC Cafe

Seth Rosenberg, Greylock Christoph Janz , co-founder and managing partner of Point Nine Ventures, pointed to t he potential of Generative AI to accelerate the adoption of vertical SaaS. Index Ventures also pointed out the potential of generative AI to disrupt vertical SaaS.

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supermac War Story 1: Joining supermac

Steve Blank

Yet two smart VC firms, Sigma and Matrix Partners, realized that somewhere in this mess there was value. They had an existing distribution channel and their dealers and customers thought they knew who the company was and what it stood for. And with all of that they had gone broke, out of business and into Chapter 11.