What’s more important: product or sales?
Version One Ventures
JUNE 13, 2013
It’s the age-old debate among start-up circles: which is more important to the success of a start-up: the strength of the sales/distribution strategy or the quality of the product? To be successful, a stand-alone company needs a top-notch product and a clever distribution/sales strategy. Today, it’s a different story.
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