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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

Our team dabbles in everything from S3 and EC2 cloud services to SIMD and assembly code. Knewton's Online Marketing Director is the key partner to the VP, Online Marketing and is responsible for helping the team drive customer acquisition and revenue growth through SEM (paid search), SEO, Affiliate Marketing, and Email.

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Lessons Learned: The lean startup

Startup Lessons Learned

In recent years, weve also got great new options all up and down the stack, in particular things like Amazon EC2 and RightScale (none of which would be possible without the free software movement). At the application-stack layer, I see LAMP + Danga as the most common combination. How to listen to customers, and not just the loud.

Lean 168
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The LeanLaunch Pad at Stanford – Class 5: Customer Relationship Hypotheses

Steve Blank

Many of the students had heard phrases that fall under Customer Relationships before; “customer acquisition, SEO/SEM, public relations, Social Network, Advertising, Loyalty programs, cross-sell and up-sell” etc., cloud, ec2, Amazon Web Services, etc.). but now they were actually trying to implement it. (If

Customer 247
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CEO Interview with BlazeMeter, Self-Served Load Testing in the Cloud

VC Cafe

While traditional cloud testing vendors target the enterprise market, BlazeMeter plans to revolutionize the load testing market in the same way AWS/EC2 disrupted the virtualization market by introducing a self-service low cost cloud and Heroku pioneered the first Ruby cloud. Our marketing efforts are focused on content marketing and SEM.

Cloud 106