Fri.Jun 25, 2021

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6 Success Stages Every Entrepreneur Idea Has To Pass

Startup Professionals Musings

It seems like everyone wants to be an entrepreneur and get rich these days. As a business mentor, I sometimes feel besieged by people begging for my view and support of their latest idea. In reality, I like most ideas, but I have to tell them that the real challenge is taking the inspiration from a dream to a business reality. All the evidence says that over 99% fail to make that leap.

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The PPC Metrics You Should Be Tracking And Sharing With Your Team (And How To Automate The Reporting Process)

YoungUpstarts

PPC reports are a critical part of your PPC campaign. They give you insightful information about your campaign, thus helping you make strategic decisions about your overall business marketing strategy. . The post The PPC Metrics You Should Be Tracking And Sharing With Your Team (And How To Automate The Reporting Process) appeared first on Young Upstarts.

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Outdoorsy Raises $120 Million in Financing and Launches Roamly, its Insurance Division

SiliconHills

Outdoorsy, an RV rental marketplace, raises $120 million and launches Roamly, an insurance technology product with plans to expand into Europe.

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Purposeful Strategy: Four Insights To Drive Your Company’s Future

YoungUpstarts

Karla Raines, author of "Differentiated: The Breakthrough Approach to Strategy for Organizations Driven by Purpose" shares four field-tested insights to achieve strategic success. The post Purposeful Strategy: Four Insights To Drive Your Company’s Future appeared first on Young Upstarts.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Don’t Let Your Best Product Managers All Become People Managers Or Your Company Will Suffer

Hunter Walker

Why Ken Norton’s Dual Product Management Career Path Can Also Encourage Innovation At Scale. “ Rising to your level of misery ” is how Arthur Brooks frames the trap of being good enough at your job that you continue to climb a corporate ladder until arriving at a rung which leaves you in a role that makes you miserable. And oh my does this concept speak to my own experiences as a BigCo product lead.

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Succeed, Fail, Succeed; Winning At Business Is A Bumpy Ride

YoungUpstarts

Success is not a straight line on a graph. Successes often come at the expense of mistakes or even flat-out failures, argues Joe Ferreira. The post Succeed, Fail, Succeed; Winning At Business Is A Bumpy Ride appeared first on Young Upstarts.

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Mike’s Likes and Kids’ Books by Todd Herman and Adam Wallace (Read for a surprise!)

Mike Michalowicz

Tell me a fun fact about you in the comments. Me? I like cheap sunglasses. Because I like to break stuff. Ok, some stuff. Summer is here! (Hence the sunglasses!) School is out and it’s the perfect time to create a reading list, not just for you, but for the kids in your life. So, I want to mix it up and share some kids books with you. “Why, Mike?” Glad you asked!

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How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. But it’s not a linear journey. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. In this article, we’ll explain how to build a resilient product launch strategy that survives a non-linear journey.

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Benefits of Risk Assessment for Your Business

Women Entrepreneurs Can

No matter where you are or where you go, you live life with risks every day of the week. Risks are intertwined into your everyday decisions, such as investing money, deciding to bring along an umbrella on a cloudy day, or slamming your foot down on the brakes. Risks are everywhere, and the business world is no different from ordinary society. In today’s business landscape, recognizable and aloof threats alike remain a pressing cause for concern.

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The 101 of Brand Architecture

What is ESG Investing? The tricycle of businesses

With this piece, we understand what Brand Architecture is, we look at the types of Brand Architectures and then essentially.