Fri.Jun 24, 2016

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For Here or To Go

Feld Thoughts

It’s 2am on Friday and I’m awake because Brooks the Wonder Dog is afraid of thunderstorms. His approach to them is to literally try to climb under my body while I’m sleeping, which prevents me from sleeping, which results in me watching the Brexit insanity in real time. Yesterday, we had our own US insanity around immigration as our Supreme Court voted 4-4 on the legality of Obama’s executive orders on immigration.

India 127
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8 Ways To Pivot Your Business To Kickstart Growth

Startup Professionals Musings

Every entrepreneur I know starts out with a strong conviction that their solution is a perfect match for their target market, and yet almost every one later admits a need to “pivot” before finding their groove. Course corrections, or pivots, are normal for new ventures, so expect them and don’t make excuses. Failure is the unwillingness to learn and change based on better information.

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Ditch Your Old Marketing Tactic And Invest In Social-Word-of-Mouth-Marketing

YoungUpstarts

By Jeff Ernst, CEO and President at Smync. When a startup is looking to build awareness for their brand – regardless if it’s an app, a grocery delivery business, a retail boutique or a new smart home device, the most common approach to trying to build this mythical “awareness” is to go “old school” – get a press release out and distribute it through the wire and get 200 backlinks, put up creative content across all your social channels, find all the free $100 Google/Bing/LinkedIn ad codes you ca

Marketing 152
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How Social Media Marketing Can Ruin Your Budget

Brandanew

Social media marketing is a must for every business today. But the question is, are you spending your social media marketing dollars wisely? Technology continues to evolve–this means that new trends and marketing tools are coming about, giving you far too options. Every campaign usually begins with a test. Once you figure out what works best for you, you can scale your program as large or as small as you need it to be.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Wisdom With Age, Making A Career Change After 40

YoungUpstarts

You’ve worked hard for many years dealing with traveling, time away from home and the demands of a high-pressure environment. Now that your older, you want to take back your life and enjoy more time with your spouse, family and friends. This is a scenario that many people just like you face each day. The decision is life altering and can mean a fresh start at the prime of your life.

Restful 100
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How You Know If You Are Really Wowing Customers

Mike Michalowicz

One of my colleagues showed me an email that she sent to a new prospect with the intent of scheduling an appointment. In fact, this prospect reached out to her originally and she was responding via email to get the meeting. The email sucked. It was curt, confusing and felt almost like a blow off. She only realized it after the fact when I told her.

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Are You Overlooking The Value Of Exhibiting At Trade Shows?

YFS Magazine

There's an old adage that suggests, "people buy from people. If that’s the case, it’s a good idea to get people together as often as possible!".

Sales 62
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Maximizing Your Mobile Marketing Results with Search and Beacons

Duct Tape Marketing

Maximizing Your Mobile Marketing Results with Search and Beacons written by Guest Post read more at Duct Tape Marketing. photo credit Shutterstock. In October, Google confirmed that mobile searches had passed desktop searches worldwide. An effective mobile strategy is now essential to effective marketing. Here are some ways marketers are adapting to the new mobile marketplace by implementing mobile search optimization and beacon marketing strategies.

Search 43
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60 Simple Saving Strategies: Personal Finance Tips For Entrepreneurs

YFS Magazine

Living below your means and within your needs is the fastest way to save money.

Finance 70
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8 simple ways to zip some life into your company culture

Jeff Hilimire

First things first, there are no simple fixes to company culture. Your culture is something that is developed over time, rooted in the type of people you bring in and your company values and vision (for example, here are Dragon Army’s.). But let’s say you have all that in place and you’re making strides, but things are getting a little stagnant around the office.