Wed.Apr 04, 2012

The Ultimate Guide to Increasing Ecommerce Conversion Rates


If you run an online store, you’re always trying to boost your sales. Here’s how to increase the conversion rate of your ecommerce site. What’s the conversion rate I can be happy with? Don’t worry about ‘average’ rates.

BigDoor Cracks The Code On Web Site Engagement

Feld Thoughts

One of the most enduring challenges any Internet marketer faces is getting users to come back regularly and engage on their website. In other words; loyalty.

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Trending Sources

5 Lessons From the Recession for Young Entrepreneurs

Startup Professionals Musings

Every dark cloud has a silver lining. Driven by the recent recession, smart entrepreneurs of all ages are jumping into the fray with new ideas, new recovery strategies, and discarding outmoded business models.

Profiting With Pinterest

Blogtrepreneur | Entrepreneur Blog

Who doesn’t love pinning things on Pinterest? It’s highly addictive and it’s predominantly populated by an abundance of women with a mindset to shop. Every board is comparable to a full scale wish list of purchases waiting to happen.

Boston Mobile Madness

Early Stage Adventures

At Xconomy’s very successful Mobile Madness event a couple of weeks ago, I was struck by the vibrant mobile startup scene in Boston. Its not that mobile focused startups are new to Boston, but rather that the ecosystem “feels” vibrant at the moment.

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Design Staff ? Improve your startup's surveys and get even better data

Design Staff

Startups frequently use surveys as a cheap and easy way to get feedback from users. But the resulting data will only be as good as the survey itself. I often see products with surveys that have easy-to-fix mistakes like

9 Ways to Get More Out of Google Analytics

Inc Startups

Already know and love Google's data tools? Here are nine cool features you may not be using--but should. You probably already love Google Analytics because it gives you a big picture look at how your website is performing. You probably also love it because it is free and easy to install.

The Three Most Important Factors of Business Success

Duct Tape Marketing

The Three Most Important Factors of Business Success This content from: Duct Tape Marketing. While there are many factors that come into play when building a business, I believe that most important ones have nothing to do with innovation, balance sheets, finance or marketing.

7 Deadly Sins of Start-ups

Inc Startups

Don't fall prey to one of these common entrepreneur mistakes. You'll be much more likely to avert a swift start-up death. Now that I have you fired up about why you should start a company , it's time for me to bring you back down to earth.

How I Made My First Internet Dollar – A Passive Income Niche Site Case Study by Yaro Starak

A few weeks ago I received my first ever payment from Google Adsense in my bank account. While it was only $170 , it represents a small but significant step to making money in a way that is completely independent of my time. Making money passively has been something that I’ve been wanting to do for several years, but… Read the rest of this entry » Make Money Online Search Engine Optimization niche websites nick mcintosh passive income website marketing

Gini Dietrich's 6 Biggest Startup PR Mistakes


Did you hear about the "green" startup that touted how environmentally conscious it was by sending reporters five identical copies of its press kit, each one filled with nonrecyclable package "popcorn" and a small forest's worth of paper? Needless to say, the startup didn't get any press coverage.

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How Good is Your WAG?

Taffy Williams

Early instartups, management devotes extended time and effort planning for budgets,timings, and goals. Corporate presentationswill contain key areas that you wish to communicate in an investor pitch. Eventually, you may add a positive spin tosome portion of the data or answer to a questions to try to gain a moreenthusiastic response. Presidents do itall the time. Just watch TV and you willsee the Spin-Doctors going to work.

Improve your startup’s surveys and get even better data

Google Ventures

Startups frequently use surveys as a cheap and easy way to get feedback from users. But the resulting data will only be as good as the survey itself. I often see products with surveys that have easy-to-fix mistakes like misleading questions, improper sampling, and skewed rating scales.

Why you must encounter your "Enemy" before & strategic meeting.


Sometimes during a strategic meeting, our projects are deferred or delayed to another session, because we cannot get enough support. Regardless of the colossal work behind your presentation, solid arguments supported by

5 Quick Moves to Get New Customers

Inc Startups

Use your network of friends, colleagues, and existing customers to generate new business. The most common question that I get from readers is: "how can I get new customers?" Most of the time they're doing the typical "lead generation" stuff: cold-calling, advertising, building websites, and so forth.

More New Florence

deal architect

on the innovation blog Drive another day! Hospitality Technology Outlook Ubiquitous Scanning The low-risk MVP Florida Tech. Innovative Business Uses of Technology

Get Over It: Life Isn't Fair

Inc Startups

Squabbling over 'fairness' is a loser's game. There's a smarter way to fight back when the deck is stacked against you. You don't understand; these guys don't play fair." I heard this recently while on a coaching call with a construction firm trying to negotiate a seven-figure deal.

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How Small Businesses Can Pack More Punch


Small businesses need to learn to be like David when fighting against Goliath ( source of image ) What can Small and Medium Enterprises (SMEs) and independent freelancers do to build their reputations, enhance their businesses, and strengthen their reach?

How Not to Crash & Burn in Business

Inc Startups

Running a business is like flying a plane: Lots of decisions to make and zero time to analyze them. Improve your gut instincts with these tips. Reading entrepreneurial success stories can only help you so much. Want a better perspective on the inevitable challenges you'll face? Study the failures.

Burning Question: What should Ginni Rometty do?

deal architect

As she enters her second quarter as IBM’s CEO, Ginni faces a tricky scenario which frankly could qualify her for Veep consideration this summer. What to do about Augusta? Readers? Burning Questions


The New Rules for Product Invention

Inc Startups

How bobble turned an existing invention into a $40 million business within two years. Launching a successful consumer product company is like climbing Mt. Everest barefooted. With 80,000 SKUs at a typical Target, it's nearly impossible to introduce something unique.

Indirect Attack on Carried Interests by the NYC Department of Finance

Recent Buzzes - VC Experts, Inc.

Decision-makers at the New York City Department of Finance have notified practitioners that the Department is actively considering the implementation of a new unincorporated business tax ("UBT") audit policy targeted at investment partnerships, such as hedge funds and private equity funds. The likely upshot of the new policy, if ultimately adopted, is that the Department will increase its audits of such funds and will seek to deny certain expense deductions claimed by the funds

How SEO Can Shape the Presidential Race

Inc Startups

How sound keyword research and strategically placed web content can shape your desired reputation. Presidential candidates are savvy enough to know they need to spend real dollars on their online marketing strategies. Money flows in and agencies make purchases on behalf of candidates.

Iraq 15

6 Online Legal Services Reviewed by


You probably know about, largely through lots of word of mouth and TV advertising, but did you know about several other online legal services? Luckily, the folks at have done some of the heavy lifting.

We Just Lost a Big Client; What to Do

Inc Startups

Learn from four big mistakes. Then get up, dust off, and jump back in the game. We just lost a big and important customer. We don't lose customers very often, and if we do, in most cases, I can rationalize why the client made the wrong decision to leave us.

More trailer-tow marketing

deal architect

My wife asks me “Is Cisco an innovative company?” And I respond “Yes”. Wow, they make great robots and cars and music.” And I go, “not the Cisco I know” So, she shows me the commercial below. Hey, if AT&T

The Return of University Building in the US | VC Firm Backs New University | Minerva Project

Campus Entrepreneurship

25% of my time is spent researching university builders in the US. The people who funded, planned, and built Universities like Johns Hopkins, University of Chicago, University of Wisconsin, and the University of Michigan are among the greatest innovators in American history.

Stop "Keeping Up With the Joneses"

Inc Startups

When you hear a success story, it might seem natural to emulate it. But who wants to be a lemming? Stop copying and start innovating. There's a land rush nowadays by many organizations to be seen as hip, happening, and relevant.

[Singapore] Daily Deal Site Launches


Hungry? Singapore-based daily deal site

Extroverts Need Love Too

Gregg Fraley, Author of Jack's Notebook

The buzz around Susan Cain’s book Quiet : The power of Introverts in a World That Just Can’t Stop Talking continues to build. Watching her speak here in London last week ago it’s clear she’s hit a cultural chord. As of today, #33 on the Amazon chart.


Nine Power Questions To Help You Stand Up To Discount Pressure


by Andrew Sobel, author of “ Power Questions: Build Relationships, Win New Business, and Influence Others ”. Though the economy has experienced a slight uptick since the harried days of the Great Recession , many businesses, big and small, are still operating in penny-pinching mode.

A Failure to Communicate

Inc Startups

Just because you've told your staff what to do doesn't mean they understand it. Part two of a three-part series on the biggest leadership mistakes. A few weeks ago we started a series called The Tripwires of Leadership. In that first installment, we talked about tripwires of identity.

The April cS Award and the March cS Award Winner

crowdSPRING Blog

Last summer, we announced that we would issue a monthly cS Award to honor quality work by designers and writers in the crowdSPRING community. April cS Award. There are now more than 113,000 graphic, web, industrial designers and writers in the crowdSPRING community.

Flattr Partners With Socialvest To Add Free Funds As You Shop Online


Flattr has partnered with Socialvest , an Atlanta, Georgia based service that has deals with 600 U.S. based online retailers to take a percentage of sales and use it for charitable donations.