Startup Professionals Musings
MARCH 3, 2017
It’s easy to say to people on your team that they must be accountable for their actions, but it’s not so easy to tell them how to do it. It’s even harder to give them the mindset of wanting to be accountable. In fact, many business leaders forget that they are the role model for accountability, and don’t audit their own actions to make sure that they always practice what they preach.
YoungUpstarts
MARCH 3, 2017
For many start-ups and office workers, working from home is the ultimate goal. No longer will you have the demands of co-workers and the stress of the daily commute to contend with – instead, you are free to work on your own terms. However, this increased level of freedom can actually end up being counter-productive. If you aren’t strict on yourself, you could end up wasting precious time on unnecessary tasks rather than sticking to a schedule to ensure you stay efficient at work.
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YFS Magazine
MARCH 3, 2017
Can a declining brand come back to life? Marketers often consider this exact question. The answer is yes. Here's a proven strategy that works. This article How To Revive A Declining Brand appeared first in YFS Magazine.
Feld Thoughts
MARCH 3, 2017
Jessi Hempel from Backchannel just wrote an amazing profile piece on my close friend Jerry Colonna. It’s titled This Man Makes Founders Cry. Medium estimates that it’s an 18 minute read and I assert that it’s worth every minute. I’ve known and worked with Jerry since 1996. I now get to call him my neighbor as he moved from New York to Boulder a few years ago.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in
Mike Michalowicz
MARCH 3, 2017
The hottest meme (an idea or behavior that gets copied or imitated by people, over and over again)a few years ago was a CVS sales receipt. When something is different than expected, it gets noticed. In this case it is the longest sales receipt ever. But the tiniest receipt ever, the size of a postage stamp perhaps, would get noticed too. So would one chiseled into metal.
The Equity Kicker
MARCH 3, 2017
I’ve come across Kahneman’s Peak-End concept before but only just grasped it’s significance. As with much of his work Kahneman is highlighting an area where our minds don’t work rationally. In this case it’s how we remember experiences. If we were rational we would remember experiences as some kind of average of how they felt at the time, adjusted for their duration.
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Austin Startup
MARCH 3, 2017
Posted originally in the Austin Business Journal on March 3, 2017 There’s no shortage of clichés about the speed contrast between fast-moving tech innovation and the slower pace of government. But when it comes to deploying critical infrastructure to meet the needs of Austin’s residents and visitors, we can’t let bureaucracy stop progress in its tracks.
Bryce Dot VC
MARCH 3, 2017
Over the years I’ve used Uber 600+ times and spent 10s of thousands of dollars with them. I am neither an Uber apologist nor critic, but I did something today I’ve never done. I used Lyft. I have actively disliked Lyft since the get go. The fist bumps, the pink mustaches, the overly friendly drivers. Not my style. The choice today was not made lightly.
Austin Startup
MARCH 3, 2017
The Forrest Four-Cast: March 3, 2017 Continue reading on Austin Startups ».
The Next Web
MARCH 3, 2017
As a startup, your marketing budget is probably a bit tighter than you’d like it to be. It probably feels like you can’t let a single penny go to waste — and for good reason! The way you allocate your startup’s marketing dollars could very easily determine whether or not you’re one of the 50 percent of startups that fail during its first four years.
Duct Tape Marketing
MARCH 3, 2017
How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide written by Guest Post read more at Duct Tape Marketing. With as many as 76% of marketers planning to produce more content in 2017, it becomes critical to weigh the performance of content campaigns against goals. Sadly, most marketers see this as a challenge. 57% marketers state measuring the effectiveness of their content as one of their top 5 content-related challenges.
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