Sun.Sep 03, 2017

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Direct Vs. Indirect Distribution

YoungUpstarts

by Jessica Mendiola, Audit Manager at Sensiba San Filippo. We are living in an age of convenience — a time where just about anything can be ordered online and delivered straight to your doorstep. As more consumers choose the convenience of online outlets over instore retailers, manufacturers are flocking toward selling their products on an easy-to-use online platform.

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Startup Marketing Should Skip Traditional Advertising

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing is free.

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VC Backed Alumni Ranking

ithacaVC

Each year Pitchbook runs an analysis of which universities/colleges have the most VC backed alumni. In theory, this should be a measure of the entrepreneurship heft of the given school. Here is their just published report. Highlights: Methodology: Pitchbook tracked founders of companies that received a first round of venture funding between January 1, 2006 and August 18, 2017.