Sat.Aug 24, 2019

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The Entrepreneur’s Essentials: Introduction

Austin Startup

I’ve thought a lot about writing a book over the years. My daughter, Rachel, didn’t just think about it?—?she acted on it (at age 13). You can buy her book at her website, Guardians of the Forest , and it is the perfect gift for children ages 4 to 12. But I have put in hundreds of hours writing my blog, Lucky7, since 2012. My purpose since the beginning has been to help entrepreneurs, especially those based in Austin, as well as to clarify and solidify my own learnings.

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How New Ventures Can Avoid Conventional Media Costs

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing is free.

Media 238
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5 Things To Remember When Dealing With Debt Collectors

YoungUpstarts

Debt collection calls are not usually something you can wish for. It can be stressful knowing that you have an outstanding debt that ought to be paid and nowhere to turn to. Furthermore, most debtors believe that the use of threats will frighten you into paying them. However, this can lead to unnecessary tension and make the situation worse. However, knowing when dealing with a debt collector is essential.

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Austin Chamber Recognizes Outstanding Local Businesses

SiliconHills

Every year, the Austin Chamber of Commerce recognizes outstanding local businesses at its Greater Austin Business Awards. This year, Underminer Studios, headed up by the husband and wife team of Tim and Alex Porter, received the HID Global Innovation Award. Other recipients included Reality Based Group and Texas Athletics. The award recognized them as “organization […].

Austin 114
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Digital PR Guide: 5 Things To Consider Before Hiring A PR Agency

YoungUpstarts

With the internet making a strong presence in the daily scheme of things every aspect of our daily work has gotten affected by it in some manner or other. PR which was until now only limited to newsletters, press releases, and discussion with journalists has also become tech-savvy. Now social media rules and your response to any criticism can make or break your brand forever.

PR 113
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The 2019 Austin Mosaic Awards Recognize Companies and Individuals Championing Diversity and Inclusion

SiliconHills

The Austin Mosaic Awards on Thursday night recognized companies and individuals spearheading diversity and inclusion in Austin. Naji Kelley, founder of Blnded Media and Janice Omadeke, founder of The Mentor Method, came up with the awards ceremony a year ago to shine a light on those in the Austin community helping to champion diversity. This […].

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Techstars Austin’s Amos Schwartzfarb Talks Sales Strategy and More on the Ideas to Invoices Podcast

SiliconHills

Amos Schwartzfarb, managing director of Techstars Austin, didn’t set out to write a book. He originally sat down to create some materials for Techstars companies focused on sales with answers to the most commonly asked questions. The project evolved into his book: Sell More, Faster: The Ultimate Sales Playbook for Startups, which is on pre-sale […].

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Saturday Startup Spotlight: ListingSpark

Austin Startup

Capital Factory’s Saturday Startup Spotlight series continues this week with the founders of ListingSpark : Brett Appolito and Travis Carona. Full disclosure, we actually met Brett and Travis on separate occasions, but we think their answers ended up flowing well together nonetheless— which goes to show the cohesiveness of ListingSpark. We stepped into the world of home selling and discussed their experiences as founders of a company that’s re-shaping the real estate market.

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Weekend Favs August 24

Duct Tape Marketing

Weekend Favs August 24 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

Design 57