Mon.Apr 29, 2019

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How to monetise IOT – the bottom line

NZ Entrepreneur

IoT (The ‘Internet of Things’) has the potential to do some amazing things for New Zealand businesses, but at the very heart of it, people will want to know how it will help their organisation grow – or more to the point, bring in greater financial gains. So how can IoT be monetised? And how have some businesses already achieved this?

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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

Image via Pixabay Now that the number of websites on the Internet worldwide approaches two billion, how do you expect anyone to find yours? Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. I have found that publishing a regular blog can give you an edge in making all this happen.

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Why Your Startup Needs To Analyze Data From The Beginning

YoungUpstarts

Unless you’re a serial entrepreneur well on your way with a 5 th startup, then much of the work involved with your new business is something you’re doing for the very first time. Indeed, corralling the many moving parts, activities and people to get the business up and running smoothly is tough enough. Doing so while taking all the right actions is near impossible.

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Austin-based KERV Interactive Raises $11 Million in Funding

SiliconHills

KERV Interactive, an Austin-based video ad startup, has raised $11 million in funding. Vestech Partners, a private equity group, led the investment. KERV has created interactive video technology that helps brands engage with consumers. Its customers include eBay, Hewlett-Packard, LG Electronics, Fisher & Paykel, and Lamborghini. “KERV represents the next generation of consumer experience in […].

Austin 119
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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How Startup Cultures Can Engrain Smart Protocols From Day One

YoungUpstarts

by Manish Dudharejia, President and Founder of E2M Solutions Inc. Startups require unique, passionate environments, especially during those first few months. Everyone is full of ideas and ready to embrace something new. Birthing a new company can be a stressful process, but it’s also a time of powerful change and excitement for those who are involved.

San Diego 104
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5 Simple Ways To Test Your Business Idea (Before You Quit Your Day Job)

YFS Magazine

Ready to launch smart and build a sustainable business? Here are five ways aspiring business owners can test their idea while they hold down a job.

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Common Bankruptcy Law Questions Answered

The Startup Magazine

Bankruptcy is an often misunderstood practice you don’t run up debts and then just magically go bankrupt it is much more complex. Going bankrupt means creditors can’t collect debts from you either for a temporary set amount of time or permanently. Photo by Tina Bosse on Unsplash. It is the financial equivalent of wiping the slate clean and getting a fresh start and a long-standing legal practice.

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How To Detect A Good Lead

YoungUpstarts

It’s a priority for every business to be aware of their target market. Since there are many factors to consider, from age and gender to lifestyle, one way of simplifying is to devise a customer persona. This is a fictional character that represents your ideal customer. By keeping the persona in mind, you can come up with a product or launch a marketing campaign that’s strategic and tailor-fitted, catering exactly to the desires and pain points of your target market.

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Affordable Employee Gift Ideas for Small Business Owners

The Startup Magazine

Apart from the occasional real-life Scrooge, small business owners are happy to show gratitude to their employees. The problem for many isn’t so much a lack of desire to give gifts and rewards to their workers, but a lack of available capital to do so without cutting back on essential operating expenses. Fortunately, there are several great employee gift ideas for small business owners on a tight budget.

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Running A Home-Based Business? 5 Ways To Make Clients Feel Special

YoungUpstarts

Home-based businesses have been around for decades, even before computers were a standard in every home in America. In the 1980s, the most popular home-based business was word processing services. Today, home-based businesses range from varied computer services, coaching, massage therapy, and even counseling. . Once you get a taste for it, running a home-based business is a convenience you don’t want to lose.

America 104
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3 Smart Ways to Generate High-Quality Leads

The Startup Magazine

Generating leads is one of the important things every business needs to be able to do if they want to thrive and grow. After all, the more leads you can generate, the more chances you have for conversion, which ultimately leads to a sales boost in the business. In fact, it has been said that around seventy percent of the marketers out there put lead conversion at the top of the list on of their priorities.

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Mobile App Development For Startups: What Every Beginner Should Know

YFS Magazine

For many startups, developing an app can be a major part of their business plan. Here's what you need to know before you launch a mobile app.

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Strategies To Build A Luxury Watch Business

The Startup Magazine

Similar to all other enterprises, running a successful watch business requires foolproof strategies that will see you rise to be the go-to store for all demands within a specified market. At a time when digitization is redefining the norms when it comes to customer behavior, there is a need to be more open-minded and proactive to attain core competence.

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Is Your Marketing Plan Aligned With Your Branding Goals?

Up and Running

When your marketing plan aligns with your branding goals, your company becomes memorable to the masses. Nearly every business owner has goals , but how you define and carry them out often makes the difference between success and failure. Around 84.5 percent of American companies use some type of digital content marketing. Marketing and branding are two different elements of your business’s image, but they also work together toward building an overall picture of who you are as a company.

Marketing 142
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How to Launch an Email Marketing Campaign for Your Nonprofit That Makes People Want to Give

Women Entrepreneurs Can

Emails have long been the method of choice for nonprofits when they need to reach out. As a nonprofit, maybe you are looking for ways to innovate and revolutionize this process. The truth is that even with social media at the forefront of marketing, email still has the potential to reach more people and lead to more conversions. So, why do you feel like your email strategy isn’t working as well as it should?

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Fundraising Rules and Regulations for Nonprofit Organizations

Board Effect

Fundraising is inarguably one of the most important activities for nonprofit organizations. In fact, most nonprofits can’t exist or sustain their organizations without doing regular fundraising activities. Fundraising rules and regulations can have tax implications for nonprofits, so it’s important that board directors understand them. . Fundraising Activities and Means of Solicitation.

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How AI Technology Is Changing the Accounting Industry

Women Entrepreneurs Can

AI technology is bringing industries into the future, and accounting is no exception. In the past, AI was viewed simply as a way of streamlining the workday processes for the accounting industry, but today, we see accounting firms optimizing their use of the technology in new ways that are revolutionizing how the industry operates. Are you about thinking about bringing more AI technology into your accounting firm?

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Book: How We Make Stuff Now

Feld Thoughts

If you are an entrepreneur working on a physical product, Jules Pieri’s new book How We Make Stuff Now: Turn Ideas into Products That Build Successful Businesses is a must read. Jules is the founder / CEO of The Grommet , a website that discovers a new and amazing product every single day. They’ve been doing this for around a decade (over 3,000 products).

Design 76
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Austin: Airbnb “Super City” and Hotspot For Emerging Boutique STR Purveyors

Austin Startup

The Guild’s home page Austin is known for a number of things?—?temperate climes, great barbecue, and hosting multiple internationally known music/film/tech festivals each year?—?but it’s not a place ordinarily discussed among with the likes of Venice and Berlin … unless Airbnb happens to be the topic of conversation. While it may come as a surprise to locals and visitors alike, the short-term-rental (STR) unicorn considers Austin to be one of its 24 global “super cities” : destinations that rout

Austin 50
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What Is Hot Desking and How Can It Help Your Start-up Succeed?

Women Entrepreneurs Can

Have you ever sat in an office full of computers but noticed only a few of them are in use? Did you ever consider how to use that space more efficiently? Hot desking is an office trend that allows companies to save money and raise productivity while allowing for a flexible schedule and environment for their employees. The premise comes from the fact that there are usually very few reasons for everyone at a company to be in a permanent place throughout their work life.

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