JULY 7, 2011
The Lean Startup model is all about running experiments, learning and making informed decisions on what to do next. I’m clearly a believer in the model, but there are some parts of it that are quite nuanced and challenging to figure out. One of those is with respect to experimental design. A good experiment needs a few things including a hypothesis (that’s testable) and a sizeable enough group of testers. It also needs a definition of success.