Thu.Aug 08, 2019

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Improve Your Retail Sales by Changing Your Business Communication

The Startup Magazine

If you own a retail store or a chain of stores, competing with other companies can feel overwhelming. However, there are things you can do to increase sales that do not require an enormous amount of change. One of the best things for your company is improving business communication among managers, staff, customers and everyone else. Poor Communication Consequences.

Sales 80
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Growing a Profitable Marketing Consulting Practice: My First Year as a Duct Tape Marketing Consultant

Duct Tape Marketing

Growing a Profitable Marketing Consulting Practice: My First Year as a Duct Tape Marketing Consultant written by John Jantsch read more at Duct Tape Marketing. My first interaction with John Jantsch was in April of 2016 at the annual Social Media Marketing World conference in San Diego, CA. I had just begun my digital marketing consulting business a few months prior and, to be honest, hadn’t read his popular book Duct Tape Marketing nor did I know anything about running a successful marketing bu

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There’s More To Protecting Your Firm Than Using A Stronger Lock

Women Entrepreneurs Can

We can often feel that in 2019, many business processes are becoming easier to deal with. Workplace modules can help all our staff remain on the same page at the same time. Health and safety standards are routinely updated and cared for, yet often uniform within the same types of business. Marketing has never been easier, as we can now directly target the groups we hope to appeal to most.

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Putting Social Media Myths to the Test

Duct Tape Marketing

Putting Social Media Myths to the Test written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Scott Ayres. Podcast Transcript. Today’s guest on the Duct Tape Marketing Podcast is Scott Ayres, content scientist with AgoraPulse’s Social Media Lab. Ayres and the team at the lab are testing every question a marketer has ever had about social media.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Tips For Businesses Starting A Mailing List

YoungUpstarts

Although a lot of attention is paid to digital marketing, direct mail pieces are still a worthwhile consideration for any business’ marketing plan. In fact, even with millennial audiences that are stereotypically pigeonholed into only caring about online marketing and social media, direct mail campaigns are thriving. If your business is new to the concept of using business mailings, here are a few things to keep in mind.

Campaign 100
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Ways to Save Money on Your Google AdWords Campaign

The Startup Magazine

Nothing can bring you as much targeted traffic as a well-run PPC campaign. Google AdWords is the go-to platform for this purpose as it is highly customizable and allows you to be completely in charge of every ad. Image source: Pexels.com. However, a lot of digital marketers have problems starting with it, and some do not even bother because they believe it costs too much.

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Do this before you launch a startup

Start Up Blog

I had my business at 12, and a week doesn’t go by without someone calling me about their new startup idea to ask me if I think it’s any good. But rather than do that, I tell them how to check it out themselves. And this is what I tell them. It doesn’t matter what the business idea is, the discovery process to determine validity is always the same.

Startup 54
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Finding an Affordable Commercial Space, a Business Partner & Community in Austin, TX

Austin Startup

By Kristina Modares If you’ve lived in East Austin for a while, you may remember passing the yellow abandoned building pictured below. You’ve probably slowly driven through the gigantic potholes in the front of this building to bypass the traffic light at the corner of Oak Springs and Airport boulevard. In the past, this building has been the home to a flea market, a BBQ restaurant, and NA.

Austin 48
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Does your board give you good advice?

Berkonomics

This may be news, but boards of directors can offer bad advice. Having served on more than forty boards, I’ve seen such a variety of good and bad advice that my stories could fill a book. (oh, wait. They have…) So, lets delve into board composition, risk of an unbalanced board, and one of those stories…. The composition of your board matters. A typical board is composed of five persons in a company that has received outside funds from professional investors.

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Balanced Teams: Why Atlassian got rid of the concept of cultural fit

Transformify

‘’Diversity Hiring’’ series features world diversity and inclusion leaders and their thoughts on diversity recruitment, cultural diversity and equality. Our guest today is Aubrey Blanche, Global Head of Diversity & Belonging at Atlassian. There, she works with teams across the business to enhance access to technical education, recruiting, retention and career mobility for underrepresented minorities.

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Do Your Company’s Apple Products Need Anti-Virus?

Women Entrepreneurs Can

For a long time, Mac users have felt that they have not needed any antivirus software, as the operating system has a reputation for being secure. However, it seems that not a day goes by without the news of a data breach, and thus now is the time to ask yourself whether your Mac needs additional layers of security in the form of an antivirus Mac app.

Product 40
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Why Choose Leaflet Distribution for Your Business?

The Startup Magazine

Technology has witnessed multiple advances. True, yet the immense power of our age-old techniques can’t be done away with completely. One such example is the contribution of leaflets circulated with every issue of the local newspaper to the remotest part of the country. Leaflet distribution East London region promises to be one of the best marketing practices to give a boost to your business growth and success.

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Transcript of Putting Social Media Myths to the Test

Duct Tape Marketing

Transcript of Putting Social Media Myths to the Test written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Opteo. That’s O-P-T-E-O, dot com, slash ducttape. And if you go to that link, you’re going to find out how you can get a six week extended trial of this Google Ads optimization software.