Fri.Oct 21, 2016

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5 Keys To Crossing The Chasm To Mainstream Customers

Startup Professionals Musings

Every technical entrepreneur is an early adopter of technology, so naturally they build things with people like themselves in mind. Unfortunately, for most solution markets, early adopters represent only 10 to 15 percent of the total opportunity, so it’s easy to get mislead on the real requirements of mainstream customers. Psychologists call this the confirmation bias.

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DefCon 2: Cloud and Digital Service Providers

deal architect

Wipro is acquiring Appirio. Congratulations to my friends at Appirio which I have profiled in many of my blog posts and books as a cloud pioneer. But the move needs to come with a warning. The Appirio deal is the.

Cloud 209
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How To Save On Business Print Costs

YoungUpstarts

For large businesses, it’s understandable to dismiss how the cost of printing affects your company, however for small or start-up businesses, these outgoings can be of great annoyance when money is tight. Controlling outgoing costs is crucial to helping you reach your financial objectives, so with this being said, take a look at these nine handy tips to help your business save on printing costs: 1.

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VC post 2015: the new normal

The Equity Kicker

The charts above are both from the new KPMP/CB Insights Venture Pulse Report. There’s a lot more data contained within, but my read from these is that VC investment is down significantly since the highs we saw in 2015, but is now holding steady at it’s new level, both globally and in the UK. (The last bar in top chart on global investment might suggest a different interpretation, but Q3 is often quiet for venture investment.).

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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From Berlin To Boston: Which City Is Best For Your Startup?

YoungUpstarts

One of the best things about setting up a startup these days is that nothing is out of bounds thanks to the Internet. You can now trade with clients in other continents. And there is a wealth of resources online that you can help yourself to whenever you need them. For these reasons, more and more companies are choosing to stay online and help their customers and clients remotely.

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Top 5 Brands Using Virtual Reality to Usher in New Age Marketing

Brandanew

Deploying Virtual Reality with a mobile first approach. Areas where VR Marketing can be used and How (Examples). Learn how to use content marketing like a pro. Enroll in our online learning program HERE. Top 5 Brands Using Virtual Reality to Usher in New Age Marketing. If the Internet-driven marketing has given wings to the digital and social media marketing, then the new age of virtual reality devices are bound to push the marketing boundaries.

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Learn How to Come Up With Killer Business Ideas

Up and Running

Bplans and Palo Alto Software are strong supporters of entrepreneurs and small business owners. We work with like-minded partners who also want to help your businesses succeed by providing the best tools and content for the job. If our readers choose to learn more or purchase from links to our partners, sometimes we earn affiliate commissions that support Bplans’ mission.

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7 Things I Wish I Had Known Before Starting My Business

YFS Magazine

As I look back over the last year, I realize there are essential startup lessons that have helped me move forward as an entrepreneur.

Startup 101
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How Solution-Oriented Logo Design Can Backfire

crowdSPRING Blog

When it comes to logo design, the conventional thinking has been to aim for something that represents what you want people to associate with your brand: selecting a conservative font to convey traditional values, choosing specific colors to connect you with certain emotions, opting for modern graphics to frame a company as cutting edge, and so on. We want our designs to establish us as the solution to a problem.

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How Gamification of Business Process Yields Successful Results

Duct Tape Marketing

How Gamification of Business Process Yields Successful Results written by Guest Post read more at Duct Tape Marketing. Simulating business processes in the gaming scenario is an interesting way to keep yourself intrigued in the business. Better if you were once a gaming freak in your early days of life. No matter if you are an employee, CEO, or even a stakeholder.

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When to Use Tabbed Navigation and How to Optimize It

ConversionXL

One of my favorite UX quotes comes from Chikezie Ejiasi , UX lead at Nest. He wrote: “Life is conversational. Web design should be the same way. On the web, you’re talking to someone you’ve probably never met – so it’s important to be clear and precise. Thus, well structured navigation and content organization goes hand in hand with having a good conversation.” Can tabbed navigation be clear and precise?

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Reasons For Failure Of ERP Implementation

YoungUpstarts

Enterprise Resource Planning (ERP) implementation is a part of each and every organization. ERP training is a hectic procedure if not done in the proper way. It is really difficult to adapt to every single change keeping in mind about the old ERP systems. Most of the times ERP implementation is not a success and the reason is loopholes in training procedure.

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People

aweissman.com

Much ado is all I see And feel like it's surrounding me The crowd intrudes all day 'Til I'm finally swept away A few weeks ago I had the extreme privilege of going to a meeting in Washington, D.C. at a building called the Eisenhower Executive Office Building. This the building that houses the offices of the executive branch of the United States government.

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A Timeless Lesson You Can Learn From Benjamin Franklin

YoungUpstarts

by Mladen Pupovac , founder and C EO of Web Marketing Hub. Looking at the amount of advice and seemingly crucial tips being published on countless business and entrepreneur websites these days, one begins to wonder how people even managed to do anything at all in the times passed, if there is so much previously unknown knowledge which we keep discovering just now.