Thu.Jul 28, 2016

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Why A Product Catalogue Can Help You Increase Sales

YoungUpstarts

Your website is your digital shop window, in the same way as high street stores have actual windows through which shoppers can take a look at what they are selling and start to make decisions about what they want to buy. It’s your opportunity to entice people to your product and keep them engaged. Most websites work best if they are uncluttered , simple to read and understand and easy to navigate.

Sales 100
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Startup Marketing: 5 Startups that changed their name (and why)

crowdSPRING Blog

A lot of time can be spent choosing the perfect startup name. Conventional wisdom says that the name should be less than 10 characters, easy to remember, and the.com has to be acquirable. Startup names can be descriptive (PayPal), suggestive (Amazon), or even fanciful (Apple). Once you find the perfect name for your startup, it’s hard to think that any other name could fit the company you are building.

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“WHAT WAS ALL THIS VIDEO???” Five Questions with Magic & Loss Author Virginia Heffernan

Hunter Walker

Oh I was so intimidated to meet Virginia Heffernan for the first time. She was a cultural critic at the New York Times and writing about YouTube in a way that no one else was. About its communities, content niches, the aesthetic of the first wave of user content. In a manner which was academically-informed but not stuffy. Critiquing but not judging.

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Congratulations, NetSuite

deal architect

Oracle is buying NetSuite for $ 9.3 billion. I have long admired NetSuite. They are cloud pioneers going back nearly two decades. CEO Zach Nelson helped in countless ways when I wrote The New Polymath I was hoping they would.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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“WHAT WAS ALL THIS VIDEO???” Five Questions with Magic & Loss Author Virginia Heffernan

Hunter Walker

Oh I was so intimidated to meet Virginia Heffernan for the first time. She was a cultural critic at the New York Times and writing about YouTube in a way that no one else was. About its communities, content niches, the aesthetic of the first wave of user content. In a manner which was academically-informed but not stuffy. Critiquing but not judging.

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Why the Navy Needs Disruption Now (part 1 of 2)

Steve Blank

The future is here it’s just distributed unevenly – Silicon Valley view of tech adoption. The threat is here it’s just distributed unevenly – A2/AD and the aircraft carrier. Sitting backwards in a plane with no windows, strapped in a 4-point harness, wearing a life preserver, head encased in a helmet, eyes covered by googles, your brain can’t process the acceleration.

More Trending

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Five Tips For Starting A Successful Tech Company

YoungUpstarts

by Matthew Horn, Esq., President and Co-Founder of Legal Services Link. When done properly, launching a tech company can be a fulfilling and exciting endeavor. When done improperly, it can be a nightmare. Below are five tips for ensuring your company is a success. Tip 1: Identify and Evaluate the Competition. Ok, you want to start a tech company. You must have an idea that forms the basis for the company.

Illinois 100
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Stop the Content Madness and Get Results!

Rembrandt Communications

Take the time to focus and watch your success skyrocket! Google just changed their content and algorithm… again. There is a new social media venue you must check out for business. Your clients need responses and updates ASAP! If you’re a small business owner, the things you need to keep up with can be overwhelming. […]. The post Stop the Content Madness and Get Results!

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How To Increase The Safety Of Your Computer Network

YoungUpstarts

There are a number of different things you will have to keep up with as a small business owner, which will require a lot of time and effort on your part. If your business relies heavily on the use of computers, then you will need to make sure that you are computing safely. With all of the dangers lurking around in cyberspace, finding the right way to use your network safely should be a top priority.

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Raising Capital for Marketplaces in 2016

Version One Ventures

A question we’re often asked during conversations with early-stage entrepreneurs is “What do investors look for when considering a Seed or Series A startup?” At some point, this question might be followed by “What does it take to get to Series B?”. The expected trajectory takes a startup from Seed to Series A, Series A to Series B, and so on. But as our good friend Christoph Janz at Point Nine Capital points out, “ financing rounds are obviously not a goal in itself.

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4 Reasons Why Having An MBA Can Help When Launching A Startup

YoungUpstarts

Building a business from the ground up is no walk in the park, as there are many aspects involved in the funding and financing of a successful endeavor. It’s not an exaggeration to say that a versatile entrepreneur needs to be multi-talented in areas related to business management, accounting, and planning. While you’ve probably seen plenty of stories about 20 somethings who went on to become millionaires without ever earning a degree, it’s important to realize that those are t

Startup 100
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Punching Above Your Weight as a Founder: Why I invested in Bizly

This is going to be BIG.

I'm a founder. Sure, I'm an investor, too, but I started Brooklyn Bridge Ventures , the firm I invest out of. That means that in addition to thinking about what kinds of investments I'm going to make, I need to think about where I'm going to work, payroll, business cards, all that stuff. As we've seen, the "business stack" of a variety of services entrepreneurs run on everyday has changed dramatically over the last few years.

Founder 95
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The Fight Between The Future And The Past

Feld Thoughts

At dinner last night with Amy and friends we ended up in a long conversation about what’s going on in the world right now. We went down a few different paths, including a set of provocative questions like “Should the US have gotten involved in World War II earlier?” (me: Yes) and “Should the US have have gotten involved in World War I earlier?

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The battle brands face for the hearts and souls of Gen Z

The Next Web

Everyone’s already talking about Millennials. Congratulations! But what about their younger siblings? Get ready for the new generation of digital natives charging into the marketplace. In fact, the next generation is already here. Born in the late 1990s through the mid 2010s, we’ve already started calling them names: Generation Z, Post-Millennials, Plurals, iGen – even Founders.

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Divide It Until You Do It

Mike Michalowicz

Have a daunting task that is too big to get started? Divide it into two pieces. Can you do one piece now? No? Divide it again. Still to big? Divide again. Keep dividing until you have a small enough task to get started. Now just do all the small divided-up tasks. When you are done, you will crossed that daunting task off your list once and for all.

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BP3 Global Raises $10 Million

SiliconHills

Austin-based BP3 Global announced this week it has raised $10 Million from Petra Capital Partners, LLC., a Nashiville, Tenn-based private equity firm. The company plans to use the funding to speed up development of its Brazos platform, a data and analytics software program. “The big disconnect in the analytics space is that, while software gives […] The post BP3 Global Raises $10 Million appeared first on SiliconHills.

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Why Having Money To Spend On Growing My Business Lead To A Rookie Mistake

Entrepreneurs-Journey.com by Yaro Starak

A few years ago I went through a ‘rebirth’ phase of my business. I was in a unique situation. All my products had been taken off the market, so I had nothing for sale. However I still had my blog and my email list, which I continued to nurture even. The post Why Having Money To Spend On Growing My Business Lead To A Rookie Mistake appeared first on Entrepreneurs-Journey.com.

Email 65
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5 Ways To Prepare For A New Client Meeting (And Make The Sale)

YFS Magazine

There is a fine line between being over eager to impress and the desire to clinch a sale when you meet a potential client for the first time.

Sales 61
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Fresh from the SPRING: TJNCS11

crowdSPRING Blog

When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for TJNCS11. Check out more great work on TJNCS11’s profile page. Nicely done, TJNCS11, nicely done!

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The Best Email Marketing Can Be Summed Up In One Word

YFS Magazine

Put the right energy behind your content creation and it will serve you well.

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Why You Must Act Now to Become the #1Rated Provider in Your Area

Duct Tape Marketing

Why You Must Act Now to Become the #1Rated Provider in Your Area written by Guest Post read more at Duct Tape Marketing. photo credit Pixabay. It’s no secret that getting positive ratings and reviews about your business on third-party websites is an important part of marketing these days. Study after study has confirmed that a majority of consumers trust online reviews of local businesses and use those reviews when making buying decisions.

Jordan 40
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The Inner Scorecard vs Outer Scorecard

Jeff Hilimire

I’m currently reading (well, listening to on Audible) Warren Buffett’s book, The Snowball. In one section he talks about the importance of valuing your Inner Scorecard more than your Outer Scorecard. From the book: “The big question about how people behave is whether they’ve got an Inner Scorecard or an Outer Scorecard. It helps if you can be satisfied with an Inner Scorecard.

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Drones , Apple Watches??, and Culture ???

Austin Startup

Jackrabbit Mobile, NewCo Austin 2016 Continue reading on Austin Startups ».

Austin 48
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Are You Optimizing Your Site When You Should Be Optimizing Your Traffic?

ConversionXL

If you’re like most marketers, you don’t live an ivory tower. You try to follow “best practices” with your marketing campaigns and site, but with your limited resources, you have to spend your time on the tactics that make the biggest difference. Unfortunately, most best practice recommendations don’t take real life into account. Not every company has a well-managed CRM, a call tracking platform, a solid testing strategy and a big testing budget to boot.

Widget 68
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16 Resources to Help Grow Your SaaS Startup

Up and Running

If you’re an entrepreneur who has recently launched a SaaS business, you’ll know that there are plenty of educational resources out there—so many that you might be feeling a little overwhelmed. To help cut through the clutter, I turned to an expert: Noah Parsons, a SaaS-industry veteran himself several times over and our COO here at Palo Alto Software.

Startup 82
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Is management by walking around an outmoded fad?

Berkonomics

One of the CEOs I coach starts his day by walking the floor of his extended facility and checking in with managers and employees of the various departments, especially the call center. He tries to feel the pulse of the company by the intensity of motion, the metrics of backlog, and the stated problems brought to him as he asks. Is he a relic of bygone times, when employees worked in a single facility, managed directly by people who could see and speak to them in person?

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10 Insightful Stats to Boost Your PR Efforts in 2016

Duct Tape Marketing

10 Insightful Stats to Boost Your PR Efforts in 2016 written by Guest Post read more at Duct Tape Marketing. photo credit Pixabay. If you are a business owner, you are already familiar with public relations and their input in the success of your business. PR is something no one can avoid since you can either have good or bad relations. This makes the whole process a rather challenging one because it relates to both the organization and the individuals’ appearance and behavior.

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I love Donald Trump voters.

This is going to be BIG.

I do. And you should, too, no matter who you're voting for. Because that's the only choice. Cory Booker is right. Love your neighbor. That's step one. Calling them stupid, racist, or anything else isn't going to change their minds. It's only going to reenforce the very reasons why they're voting for Trump in the first place. They've been left out by nearly every politician they've ever come across.

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How Interactive Content is Changing the Digital PR Industry

Duct Tape Marketing

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. photo credit Pixabay. There is a lot of debate over the definition of Web 2.0. Google it and you will get a number of definitions, probably with similar undertones. For instance, this specific definition of Web 2.0 says, “Web 2.0 is a term that describes the changing trends in the use of World Wide Web technology and Web design that aim to enhance creativity, secure information sha

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