Wed.Oct 09, 2019

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Rebranding Can Revive Your Business – Is it The Right Choice For You?

YoungUpstarts

by Katie Lundin of crowdspring. Rebranding isn’t a band-aid and is not a one-size-fits-all solution. Your valuable brand equity takes time to accrue and it shouldn’t be squandered lightly and without good reason. So, why rebrand your company? Rebranding may be the key to getting your business back on track. Rebranding is rarely a sign of weakness. It’s more often a sign of a company in tune with its customers and its market.

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28 Entrepreneurs Share Their Tips and Tricks of Staying Motivated

Hearpreneur

When the going gets rough in business, you’ll need motivation to keep moving. Motivating yourself can be hard but practicing consistent habits such as reminding yourself of why you started can be a major boost. A network of friends and partners can also serve as a great assurance and reminder that you’re not walking. Here are the various ways entrepreneurs and business owners stay motivated in business. #1- Establishing high goals.

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Jan McBarron Shares Her Guide for Effectively Building Your Social Media Brand in the Digital Age

The Startup Magazine

Any solid business plan requires a social media strategy. Social media has pushed into every area of our lives, governing how we read the news, communicate with our families and friends and how we express ourselves to the world. Effectively building your social media brand can be broken down into concrete steps. Using these steps, it is possible for anyone to create a thoughtful, original social media presence that accurately reflects you, your business and brand and demonstrates how you can hel

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Modern Governance Approach to Ensuring Board Effectiveness

Board Effect

Increased effectiveness among nonprofit boards is essential in today’s world. So essential, in fact, that there’s software designed to facilitate it as well as professionals trained to foster it and conferences produced to explore it. It’s no surprise that best practices emerge when 500 people convene around making nonprofit boards work better. The shift, however, is in the approach to board performance, which now begins not with a “how to” on enhancement, but rather an understanding of why boar

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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How to Treat Your Tech Startup Like a Profitable Business from Day One

The Startup Magazine

Profitability is an extremely important goal for any startup — but profitability doesn’t just happen. There are many reasons to treat your startup like a profitable business from day one. Operating your business under the assumption that it’s already profitable will establish critical workflows and business practices that ensure your startup succeeds in the long term.

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7 Strategies To Make You A Business Leader Role Model

Startup Professionals Musings

We are living in a new generation of business, where customers drive the experience, and highly engaged employees are required to keep up with customer expectations. Traditional business leadership practices, including autocratic, reactive, and narcissistic, aren’t good enough. Over 16 percent of workers are still actively disengaged , and half have left at least one job because they hated their boss.

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UT Austin Engineering Professor John B. Goodenough Wins Nobel Prize in Chemistry

SiliconHills

The University of Texas at Austin has a new Nobel Prize winner in chemistry: John B. Goodenough, a professor in the Cockrell School of Engineering. The Royal Academy of Sciences Wednesday awarded the 2019 Nobel Prize in Chemistry to Goodenough along with Stanley Whittingham of the State University of New York at Binghamton and Akira […]. The post UT Austin Engineering Professor John B.

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The Gullibility Factor: 7 Ways To Have Agency And Hold Your Own In Business And In Life

YoungUpstarts

by Paul Napper, Psy.D., and Anthony Rao, Ph.D., authors of “ The Power of Agency: The 7 Principles to Conquer Obstacles, Make Effective Decisions, and Create a Life on Your Own Terms “ In an age when “branding is king,” we’ve ­become easily influenced by emotionally appealing, strongly worded messaging. Many of us readily adopt the views of people we see as attractive, strong, decisive, and confident.

Hosting 154
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Banking Is Digital – Here’s How To Get Ahead

The Startup Magazine

As technologies grow and evolve, the industries they service do as well. When it comes to the world of finances, confusion and frustration can be rather common. Having something that can help organize and keep your finances secure is becoming ever more important. Banking and finances are some of the most targeted industries in the world – robberies, fiscal cliffs, recessions, etc.

Finance 85
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Small Marketing Tricks To Promote Your Business Locally

YoungUpstarts

It doesn’t matter how great your product is, if no one has heard about it. That’s why it is so important to find ways to reach potential buyers. Nowadays, there is an abundance of channels with which to promote your services. The bigger the funds, the easier it is to implement a successful marketing strategy, but it doesn’t mean that you have to break the bank.

Marketing 127
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Ten Startups Pitch at Techstars Impact Demo Day in Austin

SiliconHills

For the past three months, Cowtribe Cofounders Peter Awin and Alima Bawah, have rented apartments throughout Austin after moving more than 6,000 miles from Ghana to participate in the Techstars Impact program. “We have had a great experience,” Awin said. “We’ve gone from one apartment to another trying to understand the culture here.” Cowtribe participated […].

Ghana 81
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ProLon Day 1

Feld Thoughts

As part of v53 , I added the word “Healthy” into my statements of “what I want to be.” I’ve lost about 15 pounds this year, which has helped a huge amount with my running. I’m focused on losing another 10 pounds which will be me down to my goal weight of 195 that I’ll be happy maintaining for a while. In addition to having an amazingly wonderful nutritionist named Katie Elliot who programs my meals, I’ve been experimenting with something different

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8 Hiring And Interview Tips For Small Business Owners

YFS Magazine

Ready to hire new employees? Here's a brief and comprehensive list of hiring and interview tips to help you find your ideal employees.

Hiring 79
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How to Focus on High-Value Work

Duct Tape Marketing

How to Focus on High-Value Work written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with David Finkel. Podcast Transcript. Today on the Duct Tape Marketing Podcast, I speak with business coach and author David Finkel. He is the founder of Maui Mastermind and the author of several books, including his latest, The Freedom Formula: How to Succeed in Business Without Sacrificing Your Family, Health, or Life.

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Sorry, Not Sorry: Still Delaware C Corporations for Early-Stage Tech Companies

The Startup Lawyer

Are you planning on getting venture funding or do you want to sell your tech startup for a big chunk of change one day? Then it’s extremely likely your startup should be a Delaware C-Corp. A disturbing trend has emerged in the last couple of years with “startup lawyers” recommending. The post Sorry, Not Sorry: Still Delaware C Corporations for Early-Stage Tech Companies appeared first on Startup Lawyer.

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Does The Workspace Matter?

YoungUpstarts

Is your workspace able to help your startup business reach new heights or to make it sink deep? The answer is an emphatic YES! The environment you and your team are working in has a powerful impact on your company’s results and incomes. Working remotely from a park on every sunny day or designing a peaceful garden with a calming kasco fountain in front of your company sounds dreamy.

Design 140
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5 Ways Data Visualization Software Can Improve your Data Comprehension

The Startup Magazine

Data analytics is a crucial component of any business’s success today, thanks to the mountains of data available from hundreds of touchpoints with consumers. IDC predicts that by 2025 , the amount of data produced across the globe will expand to 163 zettabytes, with 60% of that data being created and managed by enterprise organizations. Image by Gerd Altmann from Pixabay.

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VPN Usage For Geospecific Marketing

YoungUpstarts

Marketing has over the years relied more and more on segmentation. This discipline involves putting individuals into different groups of similarities, and then marketing towards the specific group. In theory, this type of marketing ought to yield more sales, as the content is more specifically designed for the consumer. But how can a marketer today build the content and the strategy around these groups when the market they are aiming at are based on geographical location?

Marketing 127
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Transcript of How to Focus on High-Value Work

Duct Tape Marketing

Transcript of How to Focus on High-Value Work written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing podcast. This is John Jantsch and my guest today is David Finkel. He’s the founder and CEO of Maui Mastermind , and he’s also the author of a book we’re going to talk about today.

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Tips For Freelancers In A Gig Economy

Women Entrepreneurs Can

Are you ready to establish yourself as a gig freelancer ? Understanding the gig economy as an independent worker requires a clear vision as you market your services and skills to individuals and businesses. You need to build your brand as a gig worker and follow some key steps to set yourself up to thrive in today’s gig economy. Use these tips to get started on a gig career…. 1.

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B2B Video Marketing: A Strategy for Lead Generation

ConversionXL

Video marketing is booming. It’s no longer news. Cisco predicts that, globally, video traffic will be more than 80% of all web traffic by 2022 (up from a prediction of 75% made in 2017). Other recent reports claim a 17% leap in video content usage in 2018, with the average person watching more than 90 minutes of online video every day. In the same report, 85% of surveyed consumers said they would like to see more videos from brands.

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6 Tips For A Successful Popup Ad Campaign

YoungUpstarts

Popups work, they definitely do. Still, many digital marketers are not fully convinced of the benefits that popups yield and take a more cautious approach of not using popup banners. They’re more afraid of losing out on already existing visitors and do not give popup banners a try. Popups are like that lousy kid in the family who is always misunderstood.

Campaign 113
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5 Insights On Product Growth We Learned From Fareed Mosavat at Slack

View from Seed

Recently, we got a group of Product Managers from our portfolio together to chat with Fareed Mosavat about all things growth. Fareed is the Director of Product at Slack where he is working on the adoption and growth for their largest customers. He’s worked on a variety of different growth projects at Slack in the past 2 and half years, from first time user experience, to working on the modernization of the platform.

Product 52