A Startup That Imitates, With Innovation, Often Wins
Startup Professionals Musings
SEPTEMBER 3, 2018
It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. There are many levels of innovation that go beyond copying someone else’s idea, but stop short of pushing the leading edge (bleeding edge). Many of the major business successes started this way.
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