Fri.Apr 10, 2020

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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

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4 Ways To Improve Your Video Marketing Content

YoungUpstarts

The advertising field is constantly evolving. Social media and the digital age have really propelled that change in the past few years. Ideas and tactics that worked two years ago have become completely ineffective now. Video content is one of the trends that have become a necessary part of any successful marketing strategy. If you aren’t actively promoting your company and services through video, you’re falling further and further behind the competition.

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A Startup Guide to Creating an Ideal Customer Profile

ReadWriteStart

In the age of big data and analytics , business success is now measured in the knowledge you have that the competition does not. For a startup in the B2B market, that means there’s a reasonably steep hill to climb right from the beginning. Here is a startup guide to creating an ideal customer profile. There’s no way that a startup can acquire the same volume of data that more established competitors already have collected.

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Remittance Cash Pickup Not Possible During Lockdown? There’s Another Way.

YoungUpstarts

The coronavirus infection has spread to more than 175 countries and territories. More than a million cases of infection and 50,000 worldwide deaths have been reported. To control the spread of the disease governments have imposed sweeping quarantines. India, China, and many other countries are currently under lockdown. These measures, while necessary, have disrupted lifestyles and destroyed livelihoods.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Airbrake Raises $11 Million in Funding

SiliconHills

Airbrake, which makes software that tracks errors in web apps, announced this week it has raised $11 million in funding. The company, founded in 2010, is based in San Francisco but has a large presence and office in Austin. Austin-based Elsewhere Partners led the financing round. Airbrake has an interesting history. Exceptional bought Airbrake and […].

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Community in the Time of Covid

Feld Thoughts

When Amy and I had life dinner on March 1st, we were both tired after a three-week trip to Boston, Miami, and Atlanta. As we discussed the potential impact of Covid, we talked about the current state of things in the US. The stock market had already had a 15% or so drop but there were less than 10 deaths (all in Seattle) from Covid in the US. I remember us having an anxious evening that included the statement “I’m really glad February is over and we are back home in Boulder.” P

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Under the Skin Surveillance – COVID-19 series

Start Up Blog

During a crisis, we have to take immediate action. But sometimes, the short-term fixes themselves become their own long-term problems. Post 9/11. After 9/11, some things changed. We now have a permanent public security mindset. Everywhere people gather en masse, the treat of terrorism is omnipresent. This means we get our bags checked, walk through metal detectors and face a few other procedures for our collective safety.

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Property Ownership: Here’s How Landlords Succeed At Work-Life Balance

YFS Magazine

Working from home can be relaxing for some, yet for landlords, the experience is often much more like never leaving work.

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Youngsters step up to make face shields

Our Own Start-up

The novel coronavirus outbreak has opened a new market for face shields as protective gear for doctors, policemen, and other frontline workers and a bunch of 20-year-olds from Mumbai has taken the lead in designing and manufacturing them. Many 3D printing companies donate to public hospitals, police stations, other frontline workers.

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6 Technologies To Help Your Business With GDPR Compliance

YFS Magazine

Is your business GDPR compliant? If you're not sure, here's a look at six technologies that can help you adhere to EU data privacy regulations.

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Cleantech startup ‘OxyGarden’ is making sanitisers to purify indoor air

Our Own Start-up

It removes viruses, bacteria, dust particles, and harmful chemical pollutants like carbon dioxide, carbon monoxide, formaldehyde, benzene, etc., in an enclosed space. It also produces 700 litres of oxygen per day, reduces carbon emissions, and maintains an optimum level (40 percent to 60 percent RH) of Indoor Air Quality.

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Virtuous Entrepreneurship

The Entrepreneurial Mind

Full disclosure: I am an Adam Smith nerd. The picture above was the result of a long search that Mrs. C. and I went on when we were in Edinburgh, Scotland a few years ago to find the grave site of the Father of Free Market Economics. First we had to find the correct cemetery. […]. The post Virtuous Entrepreneurship appeared first on Dr Jeff Cornwall.

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A Little COVID-19 Relief

ithacaVC

As many of you know, Entrepreneurship at Cornell hosts a big conference in NYC each fall. The event is called Eclectic Convergence, Cornell Entrepreneurship Summit, and this fall the date is November 13, 2020, again at the TimesCenter. We hope that the event will go ahead, but only time will tell. I source the speakers for Eclectic Convergence well in advance.

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Short Story: Smoke on the Water

Diego Basch

Writing prompt: It has been discovered that some people don’t get sick with the virus. Instead, it enhances them somehow. Is it a superpower? Will it last? No idea, anything goes. You are one of these people (e.g. Laura Derpson, lawyer, 37) and you describe what happened / is happening to you. 500 words or … Continue reading "Short Story: Smoke on the Water".

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What the Best Growth Teams Get Right

ConversionXL

Expecting a laundry list of skills or tactics? Don’t. “Tactics are a dime a dozen,” says GrowthTribe ’s David Arnoux, “and what works for me won’t work for you. In the end, it’s all about having a growth engine and running as many (quality) experiments as possible.”. We asked Arnoux and other growth experts what actually works, what matters most, and why so many fall short.

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12 Entrepreneurs Reveal Their Favorite Disruptors

Hearpreneur

The digital age has seen new disruptors innovate the best solutions to counter common problems people face. While there are countless disruptors in each industry, there are those who become one’s favorite for different reasons. We asked entrepreneurs and business owners who are their favorite disruptors and here are the responses; #1- Unpakt. Photo Credit: Matt Woodley.