Mon.Jul 01, 2019

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6 Elements of Customer Psychology Drive Buy Decisions

Startup Professionals Musings

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. High-technology product startups, without customers, don’t make a business. Today’s customer buying dynamics are all about “user experience,” according to Brian Solis, in his classic book “ What’s the Future of Business?

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Enhance Your Tech Career with Python Training

The Startup Magazine

Programming is at the heart of almost every job, especially in the tech and engineering field. Although there are many different programming languages, some have become very popular due to their performance and adaptability. Python is one such language. Python development has emerged as a top player over the last few years. Its popularity has grown by leaps and bounds and Python training has become essential if you want to give a boost to your career.

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Board Governance Policy Template

Board Effect

Good governance encompasses an array of issues. When corporate and organizational issues are going well, we tend to give credit to good governance practices. On the flip side, we also tend to blame poor governance practices when companies and organizations aren’t doing well. Whether those beliefs are accurate or not, the fact is that good governance helps organizations and businesses run well today and in the future.

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Benefits cloud servers bring to your organization

The Startup Magazine

Right now, your organization’s IT infrastructure might rely on a physical server – whether based on your own premises or in a local data centre. However, 2019 could be the ideal year to consider switching to cloud servers; in other words, a cloud-hosted server accessible over a network. Cloud servers are otherwise known as virtual servers, virtual private servers or virtual platforms, as TechTarget explains – but why should you consider one?

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Control your own destiny when it comes to EOL of your packages

deal architect

A recent Rimini Street survey says that in spite of the announced 2025 end of life for core applications in SAP Business Suite 7 ERP product and older versions, "Of the IT leaders surveyed, two-thirds state they either have no.

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What do you need to become a scrum master?

The Startup Magazine

What is Scrum? Scrum is a framework that is used by software development teams to address complex problems while delivering products of the highest value. Scrum is the most popular subset of the Agile methodology and is used by seventy percent of software teams around the world for project management. It differs from other agile methodologies because of its specific concepts and practices.

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More Trending

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Ecommerce affiliate marketing: the ultimate guide

The Startup Magazine

E-commerce affiliate marketing is a marketing strategy that can be used as a good start for the successful launch of your business. The majority of e-commerce business representatives claim that affiliate marketing is one of the most desired skills for them. Today over 80% of all brands use this sphere for sustainable growth. Photo by Mockup Photos from Pexels.

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Top 5 World Known Companies That Accept Bitcoin

YoungUpstarts

This is it, all those hard earned mining dollars, all that coding you’ve angst your way through, that mythical square eye syndrome, that you freely admit now, mother was right! Finally pays off as you get a chance to reap those rewards, you made the coin now where to splash it? Although coinmap.org (not the most comprehensive or interactive site, can’t even click a hyperlink, can’t even copy paste one, what is this the fax machine of the internet?

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The Startup Guide to Affordable Accountancy

The Startup Magazine

You probably know that the majority of startups fail within the first five years. In reality, 90% of them fail. What you may not know is that 82% fail due to poor cash flow management, according to a study by a US Bank. In their study, they found that most businesses fail due to poor understanding of cash flow and lack of a well-developed business plan.

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5 Reasons To Invest In Hotel Businesses

YoungUpstarts

The hospitality sector contributes to over 10% GDP across the world. Hotels are a major part of that 10% contribution. Investing in such a sector whose contribution cannot be neglected is a smart choice. However, relying merely on such a fact isn’t a smart choice either. Here are five other reasons why an investment in hotel business is a choice to make: 1.

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When Technologists Use Their Powers For Good

Feld Thoughts

Xiao Wang , the founder, and CEO of Boundless , recently gave a speech at the 2019 convocation of UW’s Information School. It was 15 minutes long and I thought it was extraordinary. Xiao – nice job weaving in a Mary Oliver quote at the end. “ Tell me, what is it you plan to do with your one wild and precious life? “ I’m honored that I get to work with you.

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How To Find the Right Corporate Environment For Your Career

YoungUpstarts

When you’re looking for a new job with a different company, you may feel like you’re constantly auditioning for a role. While it’s important to make a good impression on a potential future employer, you also have to make sure the business is the right place for you and your career goals. You should evaluate the company’s corporate culture before accepting a job offer.

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The Equity Kicker returns – now writing about the future of VC and meditation

The Equity Kicker

Between 2006 and 2016, I wrote something on this blog almost every working day. It was a huge effort but I loved it. People often asked me how I found the time, but when you see value in something, you almost always simply make the time. That value for me has been not only in distilling and consolidating my thoughts – but also reaching and engaging with a much broader audience than I would be able to otherwise.

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Smart Ways To Finance Your Start-up

YoungUpstarts

Starting your own business is a thrilling experience. But it can be just as stressful. In spite of your brilliant idea and the drive, your plans are still on hold because of the lack of funding. Money makes the world go ‘round, and your business is no exception. Savvy entrepreneurs know there are numerous ways to fund their start-up. And some of the best use the methods below to get the fuel for their businesses.

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18 Resources to Help Grow Your SaaS Startup

Up and Running

This article is part of our SaaS Business Startup Guide —a list of articles to help you plan, start, and grow your SaaS business! You probably already know that there are plenty of resources out there to help you grow and scale your SaaS startup. But, there are so many available that it can actually be overwhelming. To cut through the clutter, I turned to Noah Parsons, a SaaS-industry veteran and our COO here at Palo Alto Software (makers of Bplans).

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Brochure Design 101: 5 Tips For Creating Eye-Catching Brochures

YoungUpstarts

Brochures are quite an inexpensive and effective way of advertising. Statistics show that 48% of consumers respond positively to leaflet advertising. If you intend to improve your business through brochure advertisements, they must be appealing. Everything, from the brochure design to the wording must be extremely catchy. Good brochure design can go a long way in promoting your business.

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Monday Motivation: EXCUSES ARE LIES – Motivational Video

Hearpreneur

This motivational video is to help CEOs, entrepreneurs and business owners start the week off on the right foot. Accept that all your excuses are lies. You don’t have time is a lie. The excuse doesn’t stop if you don’t make it stop. Look for ways to live your dream and live on your own. There are no guarantees in life.

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How To Create An Employee Breakroom That They Actually Appreciate

YoungUpstarts

The quest to find good employees that propel your company forward and provide the skills and knowledge your business needs can be tedious, to say the least. So, when you do finally find those “perfect” employees, the last thing you want to do is risk losing them. Employee retention is a very large concern for employers, especially those small businesses where one employee is often responsible for many different areas.

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30 Budget-Friendly Marketing Tactics for First-Time Entrepreneurs

YFS Magazine

Marketing doesn't need to cost a fortune to be effective. Use thesed simple tactics to attract new customers and grow your business.

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Established or New  —  A Business Must Market Itself

The Startup Magazine

You have a great product or exceptional service to provide but are unclear about how to gain exposure for your new business. Many new businesses suffer the same fate; they remain stagnant for years with little growth. The reason is that as a small business owner you have limited funds available to launch an all-out marketing campaign. The good news is that there are several different new product marketing methods to get your name out there without breaking the bank.

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Three Great Examples Of Email Newsletters Done Right

Haystack

Earlier this week, I tweeted a thought about the difference I see between blogging versus publishing: “ Publishing is when you draft a bunch of versions, have scores of people look at it, maybe a PR eye on it, etc. (often on Medium). Blogging is when you open up the CMS (usually on your own site) and just start typing and post it within 20-30 minutes. ” This made me think of other mediums.

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The Best Business Card Designs Have These 6 Things

The Startup Magazine

Imagine if you could condense a business advertisement, call-to-action, and your company contact info into the palm of your hand. That’s the power of a business card. And in today’s digital age, a business card still has a real impact on potential customers. But don’t let that put the pressure on when it comes to designing your next business card. With the right tips and tricks, you can design a card that will leave a lasting impression.

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The Seven Layers Of Brand And How They Fuel Your Business 

YoungUpstarts

by Lindsay Pedersen, author of “ Forging An Ironclad Brand: A Leader’s Guide “ We all use the word “brand” as though everyone else’s understanding of it were the same as ours. Yet chances are it’s not. Logo is part of brand. TV and social media are parts of brand. Naming is part of brand. So are your product, your customer experience, and your SEO tactics.

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Cybersecurity Tips to Prep Your Startup for Growth

The Startup Magazine

So, you have taken the big step of starting up a business? The initiative is good, but it takes more than keeping a business afloat to succeed. And while your resources may be limited amidst a competitive market, scaling up is part of this deal. Knowing well that cybersecurity is an integral part of online businesses, here are the top tips for integrating into your workflow to help your business scale up smoothly.

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How To Work Online Safely

YoungUpstarts

The business of many companies, even small ones has never been concentrated in one office. For effective work, regional branches and remote employees require constant coordination with other departments of the company. In such a situation, the safety of data transmitted between geographically separated departments becomes really significant. Losing critical for business information can result in huge losses.

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The future of advertising and mobile ads

The Startup Magazine

Advertising was long ago said to drive sales, and the same idea is true for mobile apps. App owners confessed that three quarters of their income comes from advertising. However, something is rotten in the state of Denmark. Research by InMobi states that advertisers doesn’t feel growth of their income. Either it is just stable over the last year, or, unfortunately, it is shrinking.

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Why Online Reviews are Crucial to Business Success

The Startup Magazine

Yes, it’s true that word-of-mouth marketing has always been important to business success, but today, online reviews serve as potent extensions of this phenomenon. In the mobile, digital era, we’re more connected than ever. Source: DepositPhotos. When people are looking for something – whether it’s a product, a service, a company or a place to visit – they turn to online reviews to help them decide where to spend their money.