Sun.Apr 16, 2023

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Beware of Fake / Scam Engineering Candidates

K9 Ventures

It has been a while since I posted to the K9 Ventures blog. I’ve been heads down working with K9 portfolio companies and spending my time running HiHello as the co-founder and CEO of that company. Along the way, I’ve learned and am learning a LOT. Like a lot, a lot. After 10 years of building K9, my knowledge and advice to founders were becoming dated.

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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROI).