The Startup Copycat Fallacy
View from Seed
DECEMBER 6, 2018
What? Another d2c gourmet pet food company ? Another full-stack short-term rentals startup ? Another affinity-based co-working space? It seems as though in many categories, especially in consumer internet space, a handful of startups pursuing quite similar or even apparently identical ideas launch within months of each other. What’s going on with these apparent copycat companies?
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