Tue.May 12, 2020

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The Ultimate Guide for Starting and Running a Business at Home

Up and Running

You’ve likely felt the impact of COVID-19 over the last month or so. Whether that’s meant adjusting to working from home, being furloughed, or maybe even being let go, it’s been a dynamic shift with no clear end in sight. For those of you now at home, while it may not look like it, now is as good a time as any to consider starting a business. . Remote work and home-based businesses have slowly become a regular aspect of the modern-day workforce.

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Tempted to Peek? Why Sequential Testing May Help

ConversionXL

Raise your hand if you’ve ever struggled with a decision between disciplined testing procedures and expedient decision-making. For example, think of a time when you’ve had to decide between sticking to your A/B test design —namely, the prescribed sample size —and making a decision using what appears to be obvious, or at least very telling, test data.

Design 113
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New Normal: A conversation with Phiroz Darukhanavala, ex-CTO of BP

deal architect

I have been doing video interviews with a number of CIOs, software executives and practitioners about acrobatics they have been seeing in various vertical sectors during the COVID-19 crisis and the "New normal" they can expect as the economy wakes.

Vertical 370
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7 Tips To Keep Your Business Afloat During COVID-19

YoungUpstarts

by Athan Slotkin, The Shadow CEO. Unfortunately, the COVID-19 pandemic has already hit small businesses hard. What’s worse is that some experts are saying this is only the beginning. Whether or not the pandemic ends within a month or a year, small business owners need to be ready to buckle down, reassess, and even make changes to their business strategy in order to weather the storm (and beyond).

Burn Rate 264
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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New Normal: A conversation with Jeff Robertson of Maxar Technologies

deal architect

I have been doing video interviews with a number of CIOs, software executives and practitioners about acrobatics they have been seeing in various vertical sectors during the COVID-19 crisis and the "New normal" they can expect as the economy wakes.

Vertical 221
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How In-Store Retargeting Strategies Help Your Business Grow

YoungUpstarts

If you are a business owner, you would know that advertising is essential to get customers to patronize your products. A substantial amount of effort goes into attracting more customers to your store. Once you’ve accomplished that, it should then be your goal to ensure that a majority of the foot traffic coming to your store is ready to make a purchase.

Campaign 246

More Trending

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The Best Experiential Marketing Trends You Need To Know In 2020

YoungUpstarts

Many businesses today are choosing to bring their brands to life through experiential marketing. It’s a technique where experiences are created to directly interact with the target audience. Forbes described experiential marketing as the future of retail. When done successfully, you can potentially build a loyal customer base and increase the revenue of your business.

Marketing 238
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Are You Eligible For a PPA Loan If Self Employed With No Employees?

The Startup Magazine

If you are self employed you most likely have a very rewarding job. You are able to be your own boss, set your own schedule, handle all situations in the way and manner that you want, and have complete freedom over your work. This is an ideal situation for many of us. While it is great to be self employed, those who are self employed understand that there are often many challenges that come with this role.

Employee 134
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8 Proven Ways to Inspire Trust and Credibility with Your Healthcare Website

crowdSPRING Blog

If you’re in the healthcare industry, you know it’s important to cultivate trust. Health can be a very personal matter. Healthcare providers make life and death decisions for their patients. And, every patient makes themselves vulnerable (financially with their health insurance and physically with their medical team) with every interaction.

Design 118
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Start Your Business In These Four Emerging Tech Hubs

YFS Magazine

Where will you start your new business venture? Here's a look at four emerging tech hubs around the world worth considering.

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Adopting a Growth Marketing Mentality for B2B Startups

Austin Startup

“Growth marketing” sounds enticing–who doesn’t want marketing that leads to growth? While growth marketing has gained a lot of recent attention, it can be hard to know the potential it has for your specific startup organization. Yet, as we’ll discuss in this post, growth marketing has indeed become adaptable to virtually every organization. It doesn’t need to be adopted in its entirety or even used regularly, but its guiding principles can prove valuable in helping to advance your short- or long

B2B 96
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How to Build a Brand People Love

Duct Tape Marketing

How to Build a Brand People Love written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Emily Heyward. In this episode of the Duct Tape Marketing Podcast , I interview Emily Heyward, the Co-founder and Chief Brand Officer at Red Antler , the leading brand company for startups and new ventures. Emily works closely with founders to develop purposeful, strategic visions for their startups and has led branding efforts for top companies such as Casper, Allbirds, Brandless, a

Cofounder 101
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Want To Scale Effectively? Start Thinking Like A Ten Person Team When You’re Still A Solopreneur

YoungUpstarts

by Mario Peshev, author of “ 126 Steps to Becoming a Successful Entrepreneur: The Entrepreneurship Fad and the Dark Side of Going Solo “ Running a business alone is challenging, but this is usually not the end goal for beginner entrepreneurs. Even if you’re not aiming to become the largest corporation out there, scaling your business would probably mean that you’re going to need a few people to help you in different areas.

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A Quick Guide to Buying a Business

Women Entrepreneurs Can

Buying an existing business is an exciting venture. It’s essential to start with something that you are passionate about, but you also need to make sure you know how much work is involved and that you have the right skills to push it to a healthier future. If you are looking for a new investment and are ready for one of the most rewarding challenges of your professional life, then take a look at our quick guide to buying a business.

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Creating a customer success journey

Duct Tape Marketing

Creating a customer success journey written by John Jantsch read more at Duct Tape Marketing. Back in the 80s, there was a brand that became a cultural hit called Members Only. Yes, I had a Members Only jacket, there, I admit it. The tagline for the companies’ line of apparel was, “When you put it on, something happens.” (First off, if you’re too young to remember this fad, you can do a search and still find fan sites, and, if like me you had one, please reply to this email, and we can be team m

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United We Stand

Reid Hoffman

From the moment Donald Trump announced his presidential campaign in June 2015, I’ve been a Never Trumper. That was because he’d spent zero minutes of his life as a public servant — and virtually every minute of his life engaged in narcissistic self-promotion. He started out slapping his name onto skyscrapers and casinos, and then less grandly, he moved onto vodka , mattresses , dog collars , and fake universities.