Tue.Feb 25, 2020

article thumbnail

2 Marketing Trends That Have Staying Power

YoungUpstarts

The importance of marketing your business effectively cannot be ignored. Below, we assess two marketing trends that have not gone anywhere, and won’t be going anywhere. . QR (quick response) codes. QR (quick response) codes have taken the online marketing world by storm. They are really starting to flourish. The concept first came around in Japan. It operates as a machine-readable optical label.

Marketing 172
article thumbnail

For Startups, Software Team Extension Solves Product Development Challenges

YFS Magazine

If you need highly-skilled developers for your next software project, discover key benefits of leveraging a software team extension.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Ways To Run A More Effective Meeting

YoungUpstarts

Meetings get a bad name these days because they can often be a waste of time and effort. However, they’re vital for many reasons, including sharing information and getting everyone in the company on the same page. The good news is that you can have more productive meetings when you follow a few best practices. Use the following suggestions to help you get better organized and ensure that your audience walks away feeling like the meeting was worth their time and energy.

article thumbnail

Designing the Perfect Sales Process

Duct Tape Marketing

Designing the Perfect Sales Process written by John Jantsch read more at Duct Tape Marketing. Advances in technology and changes in digital marketing have radically shifted the customer journey. Where there used to be clear delineation between the sales and marketing teams’ roles and responsibilities, things are a lot murkier nowadays. Prospects are able to do more initial research on their own.

Sales 88
article thumbnail

Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

article thumbnail

A Feeling Of Belonging – It’s Priceless In The Workplace

YoungUpstarts

by Shawn Murphy , author of “ Work Tribes: The Surprising Secret to Breakthrough Performance, Astonishing Results, and Keeping Teams Together “ Companies are offering everything from craft beer in the break room to free onsite gyms in an effort to attract and retain workers. However, they may be missing the one thing that will deliver happier, more loyal and more productive employees: a sense of belonging.

article thumbnail

Founder Series: 5 Steps for Turning Your Passion into a Business

The Startup Magazine

As part of of our Founders Series , The Startup Magazine presents the following first person feature by Judah Parness, aka Skeeter Gumdrop, Co-Founder of Rent-A-Christmas, an entrepreneurial venture disrupting the way consumers decorate for Christmas. Judah gives us his startup lessons and insights that we can all learn from… Christmas—a word first recorded in the year 1038 A.D. merging the words “Christ’s mass”—is today the world’s most celebrated holiday, with over 90%

Founder 151

More Trending

article thumbnail

These 5 C’s Will Help Entrepreneurs Ride Out Tough Times

YFS Magazine

Business leaders have expressed worries about a global economic slowdown. As a result, businesses hope for the best and brace for the worst.

Global 124
article thumbnail

3 Tips For Running A Small Fashion Retail Brand

YoungUpstarts

Fashion is big business these days. With ever-changing trends and new looks appearing overnight, running a small fashion retail store is no easy feat. You need to stock the right products, attract the right customers, stay on your marketing A-game, and keep up to date with your accounts all at once. If you’re running a retail business on your own, you probably feel like you’re wearing a hundred hats at once.

eCommerce 135
article thumbnail

Building The Machine Podcast Episode 2: Alex MacCaw, CEO of Clearbit

Eric Friedman

Last year I had the pleasure of meeting Alex MacCaw , CEO of Clearbit who has been building one of the more interesting data companies, and is definitely a Quiet Giant. We sat down for an interview about Building The Machine and I am excited to share it below. They call themselves a “marketing data engine for all your customer interactions” on the homepage, but it is really so much more.

article thumbnail

Focusing on Gratitude to Build Relationships

Duct Tape Marketing

Focusing on Gratitude to Build Relationships written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Chris Schembra. Podcast Transcript. My guest on this episode of the Duct Tape Marketing Podcast is Chris Schembra. He’s the founder of the 7:47 Club and the author of Gratitude and Pasta: The Secret Sauce for Human Connection.

article thumbnail

Startup Crawl at SXSW Presented by Booz Allen Hamilton

Austin Startup

Grab your fanny packs, water bottles, and portable chargers. That’s right?—?visitors far and wide will soon be visiting Austin yet again for the ever-thrilling SXSW Festival , and Capital Factory has the honor of hosting the official pre-kickoff celebration: Startup Crawl! On March 13th, prepare to tour the latest and greatest of Austin’s startup community.

Austin 63
article thumbnail

What is a trade secret?

NZ Entrepreneur

All too often, we see news stories of high-profile trade secrets disputes involving high legal fees, damage to reputation and, most importantly, a loss of intellectual property (IP) and its related advantages for a business. Typically, these trade secret disputes involve big-name companies, corporate espionage and national pride, and, as such, are often unrelatable to most business owners.

IP 60
article thumbnail

SXSW Pitch Finalist: Praxis Labs

Austin Startup

The Praxis Labs team, which uses research-backed VR learning experiences to improve outcomes of diversity and inclusion training. Left to right: Heather Shen , CTO; Melina Lopez , CPO; and Elise Smith , CEO The Forrest Four-Cast: February 25, 2020 As the saying goes: Before you judge a person, walk a mile in their shoes. One of 50 finalists for SXSW Pitch 2020 , Praxis Labs adds virtual reality to that concept and helps organizations increase inclusion and belonging in their workplaces.

article thumbnail

Leveraging Thought Leadership – The Self-Reliant Entrepreneur

Duct Tape Marketing

Leveraging Thought Leadership – The Self-Reliant Entrepreneur written by John Jantsch read more at Duct Tape Marketing. John Jantsch visits with Peter Winick on the Leveraging Thought Leadership podcast to discuss his latest book, The Self-Reliant Entrepreneur. Jantsch is well-known in marketing circles for his small business marketing expertise.

article thumbnail

Smart Ways to Drive Traffic to Your Business Website

Women Entrepreneurs Can

Are you struggling with driving traffic to your website? You are not alone. Many people get stunned by the many options of driving traffic to their website. However, website traffic is both a vital pointer and drive for your business development. As a business owner, one of the greatest things that you would want is more consumers. Luckily there are ways that you can use to increase your website traffic.

PPC 52
article thumbnail

SXSW Pitch Finalist: Lofty AI

Austin Startup

The Lofty AI team includes (from left to right) Jerry Chu , Alysia Silberg , Mark Keane , and Max Ball The Forrest Four-Cast: February 24, 2020 Lofty AI serves both full-time and part-time real estate investors by helping them make more data-driven decisions yielding higher returns. One of 50 finalists for SXSW Pitch 2020 , Lofty AI shows potential buyers in 30 markets properties primed for rapid appreciation.

article thumbnail

How to Hire For a Startup: Look For These Qualities

Up and Running

For a startup, the first few hires can be critical: Bringing on a new team member is a hefty financial and personal commitment, and only the right choices will allow a company to scale. On the flip side, the wrong hiring choices can be financially and emotionally devastating. Building a team is important, but building a competent team to help foot the bill is vital.

Hiring 110
article thumbnail

Transcript of Focusing on Gratitude to Build Relationships

Duct Tape Marketing

Transcript of Focusing on Gratitude to Build Relationships written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Zephyr CMS. It’s a modern cloud based CMS system that’s licensed only to agencies. You can find them at zephyrcms.com, more about this later in the show.

article thumbnail

What is Digital Marketing and Why is it Important for Startups

ReadWriteStart

Digital marketing is a series of tools that most modern businesses use to bring customers to their products and services. It involves using digital outlets like websites, social platforms, and software applications as marketing channels. There are a wide variety of options in digital marketing encompassing many different methods. Some marketing techniques that fall under digital marketing include: Search engine marketing (search engine optimization, and pay-per-click digital advertising).

Marketing 158
article thumbnail

5 Mistakes To Avoid When Naming Your Business

crowdSPRING Blog

Starting a business can feel a bit like trying to solve a Rubik’s cube. There are many moving parts; and, it’s not always clear where all of them should go. And, one of the most challenging pieces of the startup puzzle is choosing a name for your business. Your business name is the single most important identifier for your new company. It’s how….

Naming 81
article thumbnail

SXSW Pitch Finalist: Waycare

Austin Startup

An example of Waycare at work, making driving better and safer. The Forrest Four-Cast: February 25, 2020 Waycare is tackling the ever-increasing issues of traffic congestion and fatalities with a cloud-based platform powered by Artificial Intelligence that provides traffic management solutions for cities around the U.S. By integrating data from sources such as city infrastructure, connected vehicles, and external data partnerships, they provide users with powerful insights to improve traffic and