May, 2018

Remind Me Why I Love You? (Why “In Person” is Everything)

Both Sides of the Table

You had an amazing meeting with an investor. Your product demo crushed. The dialog was great. They told you how much they loved your space. The meeting was only supposed to last 45 minutes but you ran 90. The assistant tried to end the meeting twice but was shoooshed away.

How to Run Marketing Experiments The Right Way

ConversionXL

You need to run experiments. The one who runs the most experiments wins. BUT – most marketing experiments are done wrong. What’s missing is hypothesis driven testing across all inter-business disciplines.

The Best 3 Branding Exercises For Startups

YFS Magazine

Here are a few fun, engaging and insightful exercises you and your team can do today to help define your brand. Don’t be shy — let your creative juices flow! Grow Marketing & Sales brand development brand strategy branding personal branding rebranding

In The End She Was Vulnerable To Facts

Feld Thoughts

I read Bad Blood: Secrets and Lies in a Silicon Valley Startup last week on my Q2 vacation. In my post talking about the various books I read , I wrote the following about it. “Every entrepreneur and VC should read this book. John Carreyrou has done something important here. Maybe this book will finally put a nail in the phrase “fake it till you make it”, but I doubt it.

PowerPlex: Celebrating American Manufacturing

deal architect

I tend to take a lot of photos and talk a lot when I am invigorated by products, places or people. Two days in Detroit this week for Plex’s annual user conference yielded me over 200 photos and 50 conversations

Cashgold: A Hybrid Of Gold And Cryptocurrency

YoungUpstarts

Gold is a universally valid, crisis-proof precious metal that can be converted into cash at any time and used worldwide as payment.

How to Improve Your Odds of Getting to Yes with a VC — “Land and Expand”

Both Sides of the Table

If you’ve read any of my ongoing series on fund raising from venture capitalist (episode 1?— ?controlling controlling your psychology ) you no doubt have heard me say that raising capital is a sales & marketing process.

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Your Startup Culture Can Transform You Into a Multi-Million Dollar Business

Up and Running

My first company, Digital-Tutors , grew from a startup in my living room with $54 of my own seed money into a multi-million-dollar business with customers around the world. I was proud of the fact that we never used any outside investment money to grow the company.

Return Path’s Partner Platform Solution

Feld Thoughts

I was an early investor in two of the first email service providers (Email Publishing and Mercury Mail).

The next stage of the ServiceNow rocket

deal architect

I spent a couple of days at Knowledge 18, ServiceNow’s user conference. It was good to get a deeper dive into the product and meet the executives re-shaping the company. Couple of positive areas and couple of potentially problematic areas. Cloud Computing, SaaS

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5 Reasons Why Business Cards Are Still Important In 2018

YoungUpstarts

I’ve talked to a lot of business people asking what medium they use to introduce and market themselves. Some of them have different tools, such as e-mail and website portfolios. But the vast majority of them have one thing in common—business cards.

How to Talk About Valuation When a VC Asks

Both Sides of the Table

One of the hardest things about the fund-raising process for entrepreneurs is that you’re trying to raise money from people who have “asymmetric information.”

4 Mental Hacks of High Performers

YFS Magazine

High performers—the ones who lead companies and teams to success—are not born better than everyone else. Instead, they've cultivated some very powerful traits. Lead leadership personal development success advice

7 Ways to Grow Your SaaS Startup Faster

Up and Running

Every startup looks for ways to catapult a business to success. Here are some tips for accelerating growth for SaaS (software as a service) companies. Start charging early. SaaS startups are often hesitant about charging customers.

Q218 Vacation Reading

Feld Thoughts

Amy and I took a much needed 10 days off in Aspen. The first five months of the year was intense for both of us. Lots of travel, work, and stuff. Not a lot of self-care, time alone, or reading. And very little running since my calf was injured.

Host Analytics: The Beauty of Focus

deal architect

Us analysts like to ask vendors: what next? I am constantly asking them to verticalize. Very few vendors actually do that but transaction processing vendors are constantly claiming to add analytical capabilities. Analysts also love to create new market categories. Cloud Computing, SaaS

6 Surefire Ways To Get Your Small Business Noticed

YoungUpstarts

by Cooper Hollmaier, technical SEO manager at Visiture. We all know that marketing is essential for a small business, especially as you’re just starting 8out. You’ll need to attract new foot traffic to your brick-and-mortar location and visitors to your website.

How Many Investors Should You Talk to in a VC Fund Raise? And How Do You Prioritize?

Both Sides of the Table

This is part of a series of advice for founders who need to raise money from venture capitalists. The first in the series is “ Lemons Ripen Early ,” which also has a link to other posts.

6 Brand Questions Every Entrepreneur Should Ask

YFS Magazine

One of the most important things you can do before you implement a marketing strategy is to really understand your brand goals. This simple 6-step process will help you gain clarity on your brand goals. Grow Marketing & Sales brand strategy branding marketing personal branding

10 Copywriting Strategies Every Entrepreneur Needs to Know

Up and Running

Copywriting can make or break your business. Your skills, directly and indirectly, impact how well you communicate with your customers. Good writing brings out emotions, answers questions, and leads users toward the sale.

Boulder Open Weekend for Mental Health

Feld Thoughts

For the second year Amy and I are supporting the Open Weekend – a celebration of neurodiversity in the startup community – through the Anchor Point Foundation. If you or a loved one have a mental health condition or just want to learn more or help out, I encourage you to check out the event. Friday, May 18th starts off with the Brain Crawl at Boulder Startup Week. My good friend Jerry Colonna and I spoke at this part of the weekend last year.

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Not your Dads CRM

deal architect

I was looking at our Amazon credit card statement. I expected plenty of Whole Foods charges after I told my wife we get another 5% off if she used the card, but I was taken aback by the number of. Industry Commentary

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The Magic Of The Little Pink Spoon

YoungUpstarts

by Laurie Richards , co-author of “ Ready, Set, Go! “ Having the best product available means nothing if you can’t get it into the hands that need it. To make that happen, you don’t have to reinvent the wheel. You can learn from the success of the iconic little pink spoon.

How Much Should You Raise in Your VC Round? And What is a VC Looking at in Your Model?

Both Sides of the Table

There’s a quick litmus-test conversation any early-stage VC will have with the founder and it’s one that you should be as prepared for as your elevator pitch. It goes something like this … VC: “How much money are you raising?” Founder: “$8–10 million” VC: “What’s your current burn rate?”

How To Promote Yourself With Dignity And Authenticity

YFS Magazine

When some entrepreneurs think of self-promotion they consider it to be an ego-serving, distracting waste of time. However, every business owner needs to to promote themselves in order to increase brand awareness and reach new clients.

10 Ways to Get Your Startup Moving

Up and Running

If you are just beginning your journey into the world of business, you face more competition than startups in previous generations. However, you also have more opportunity. Here are 10 ways to get your startup moving.

The New Gmail For 2018

Feld Thoughts

Ahhhh. The new Gmail client for the web is finally here. And a lot of things are fixed. The two things I like the best are really simple but dramatically increase my email throughput. name : When I add someone to an email thread, I use the shortcut “+name” to indicate to everyone on the thread that I’ve added them. I started doing this around 2008 (I can’t remember where I picked it up from, but I think it might have been Mark Pincus at Zynga.)

I hope SAP dreams biggermuch bigger

deal architect

Over the last few months I have been doing my research for SAP Nation 3.0 while going to countless industry events, and consulting with several clients. I sense the enterprise software and services market is at a pivot. More about. Enterprise Software (IBM, Microsoft, Oracle, SAP

How To Leave Your Work At Work

YoungUpstarts

by Michael Godfrey, founder and president of True Course and author of “ Put Stress to Work: Turning Headaches into Advantages “ Ever have a hard time changing channels from thinking about work to focus on leisure and family?

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Why Confidence is So Important in Fund Raising

Both Sides of the Table

I was recently with an entrepreneur and talking with him about his fund raising process. He was in a later-stage financing round and was talking with many investors. Some started asking him for very specific analyses to be completed on his data and wanted his company to crunch the numbers.

5 Morning Routine Hacks To Live A Healthier Life

YFS Magazine

If you're ready to upgrade your health one day at a time, here's a look at five small hacks that can make a big difference. Lifestyle health and wellness healthy lifestyle lifestyle

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Entrepreneurship for Superwomen

Up and Running

I believe that there is no better way for a woman to succeed than to have her own business. I went through the information technology revolution and was on the bleeding edge of both technology and the acceptance of women in the workplace. .

Step Into The VC Time Machine

Feld Thoughts

One of the things humans are bad at is remembering the past and incorporating the lessons they learned from difficult experiences. I’m sure there’s a philosophical word for this, but I’ve now heard the phrase “this time it is different” so many times that it doesn’t register with me as a valid input. I woke up this morning to Howard Lindzon’s post R.I.P

Mostly analog in a digital world

deal architect

My friends in tech like to constantly talk about how fast technology is evolving. I like to remind them the supply side of technology is accelerating, the adoption and implementation of technology lags considerably. I got a reminder this week, Industry Commentary

4 Reasons To Use Video Marketing

YoungUpstarts

About 51% of marketing experts believe that video marketing has the best ROI when compared to other means of marketing used to market businesses on the web. However, there are still many businesses that tend to shy away from using this strategy.

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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

Why you should never have a data room?—?the the most counter-intuitive fund-raising advice you’ll ever get I’m about to offer you some fund-raising advice that flies directly in the face of what most conventional wisdom will tell you.

Is Your Worthiness Mindset Hurting Your Business?

YFS Magazine

When you realize how you’ve held yourself back by feeling unworthy, you have an opportunity to either work on it or keep your head in the sand. ??The The former takes courage. Lead mindset personal development success success advice