Sat.Jan 16, 2016 - Fri.Jan 22, 2016

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3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

By Trevor Sumner, Chief Technology Officer of LocalVox. Because of the explosion of social media and mobile as the primary, go-to consumer device for local information, Google is increasingly losing search share to local directories, social media sites and maps apps. In the local space, about 50% 1 of searches are done on directories and map apps – further fragmenting an already dizzying number of ways customers find out and select small businesses.

Search 156
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6 Ways To Prevent Disastrous Outsourcing Decisions

Startup Professionals Musings

If you have a software development background like mine, I’m sure you often get questions about when to outsource, versus building the solution in-house. The same applies to manufacturing and almost any process these days. Outsourcing is defined as contracting the work to another company, usually located in a developing country, like India, China, or Eastern Europe.

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Entrepreneurs are Everywhere Show No. 17: Tiffani Bell and Clay Hebert

Steve Blank

If you’re a technical startup founder, one of the painful lessons is that it’s not enough just to build a great product. You must also understand the value the product provides customers (along with the rest of your business model.). And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early.

Detroit 137
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Twitter Link Roundup #294 – Terrific Reads For Small Business, Entrepreneurs, Marketers and Designers!

crowdSPRING Blog

When it comes to business, just as in our personal lives, we tend to quickly stereotype people when we meet them. Often, these stereotypes often get in the way of business and personal relationships. Here’s a humorous and unfortunately, not entirely untrue look at what one might see if they put on “racist’ eyeglasses. The lesson here?

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Why Humility Is The #1 Characteristic To Develop In 2016

YoungUpstarts

by Edward D. Hess, author of “ Learn or Die: Using Science to Build a Leading-Edge Learning Organization “. As a new year begins, most of us are focused on the resolutions we’ve chosen to pursue. While 2016 is still relatively fresh, you might want to consider adding one (probably unexpected) goal to perennial favorites like losing weight or getting your finances in order: becoming more humble.

Developer 109
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7 Ways Due Diligence Helps Before Final Commitment

Startup Professionals Musings

Most entrepreneurs work long and hard to get a handshake agreement from an investor, and then tend to relax and wait for the check to clear. What they don’t realize is that about half the investment deals fail to close at this stage, including mergers and acquisitions , during the due-diligence process. The same is true of Dragon’s Den and Shark Tank investments you see on TV.

More Trending

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9 Website Credibility Killers

ConversionXL

If your site isn’t credible, you’re certainly scaring off a large amount of would-be buyers. But credibility is quite contextual, and sometimes attempts to add credibility indicators can backfire. How, then, can we create a web page that inspires trust, not skepticism? That aids a purchase instead of deters it? Credibility is “a measure of how believable and trustworthy your marketing is perceived to be.”.

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Should The Customer Have A Say In Employee Pay?

YoungUpstarts

by Joseph Michelli, author of “ Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way “. Today’s consumers expect (no, demand ) an extraordinary service experience. Providing it is no longer optional. With a hypercompetitive global economy spawning endless options for consumers—who, not incidentally, come to the table pre-armed with reams of Internet research — players who can’t continuously up the “delight” ante might as well hang it up now.

Employee 126
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Big markets are spinning up and disappearing faster and faster

The Equity Kicker

The idea for this post came this morning when I saw these two tweets from Benedict Evans. One shows the newspaper industry growing steadily for fifty years and then declining for ten and the other shows the Japanese fixed lens digital camera market growing from nothing to 120m unit sales in ten years and then dropping by 80% in the seven years after that.

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Hiring App Developers? Avoid These Common Mistakes

YFS Magazine

Hiring the right application development team can be the key to turning your app idea into a reality.

Hiring 60
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Rimini Street: The Little Engine That Could

deal architect

As part of its 2015 reporting, Rimini Street shared with me they now have as customers more than 125 Fortune 500 and Fortune Global 100 companies. That is pretty impressive reach when you also factor their smaller customers and many.

Engineer 219
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Cyber Security At The Start

YoungUpstarts

by Andrew Ostashen, co-founder of Vulsec. When an organization is within the startup phase, the first thing on their mind is “How do we get our product to market as fast as possible?” followed up by “How do we scale our product(s) the fastest and most efficient way possible?”. Typically, the idea of cyber security comes later down the road after a company compromise or when the organization is filing for compliance & regulations.

Security 122
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Is Remarketing the New Free?

Duct Tape Marketing

Is Remarketing the New Free? written by John Jantsch read more at Duct Tape Marketing. Let’s face it, we’ve become increasingly numb to the lead capture bait for email address exchange. In fact, I think it’s become so bad that while people still sign up for the free thing, they often don’t even bother to download, rarely if ever actually read it or watch it, and unfortunately, don’t represent the opportunity for marketers that they once did.

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Hiring App Developers? Don’t Make These Mistakes

YFS Magazine

Hiring the right application development team can be the key to turning your app idea into a reality.

Hiring 60
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A decade of the Enterprise Irregulars

deal architect

Two decades ago, Selling Power magazine had Gartner executives on the cover with the byline “When the Gartner Group says “buy”, the market listens”. Given the magazine’s audience, the focus of the article was Gartner’s well run field organization which.

Audience 212
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Is Your Startup Growing Too Quickly For Cash Flow?

Startup Professionals Musings

In the new business world, many entrepreneurs are so excited with large initial orders that they don’t anticipate the cash flow challenges that can quickly kill their startup. According to the D&B Small Business website, 90% of small business failures are caused by poor cash flow. Cash is king when it comes to the financial management of a growing company, so diligence is required.

Startup 147
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Entrepreneurs are Everywhere – Show No. 16: Wayne Sutton and Dave Kashen

Steve Blank

Silicon Valley’s pay-it-forward culture means that others will help when you’re starting up. Yet this same network of connected people affects who gets funded, how startup teams form, and who gets hired. . And a company culture and values need to be design and engineered just like the product. . These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern.

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50 Creative Storytelling Ideas For Your Brands

Brandanew

In our recently concluded Digital marketing and brand storytelling workshop , we shared a list of 50+ creative storytelling ideas for your brands! And now for our larger audience here at Brandanew, we’re happy to have these creative ideas listed. Which ones have you employed already? And which of these do you believe will work for your brands?

Framework 133
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Technology and Inequality

deal architect

Every time there is a big lottery drawing, I wonder why as a society we don’t make a few hundred millionaires, rather than award the big prize to a small group of people. While China and the market meltdown will.

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8 Practices To Galvanize Innovation In Your Startup

Startup Professionals Musings

Entrepreneurs and startups are big believers in innovation, but sometimes they forget that innovation must be continual to assure long-term success, rather than the one big-bang idea that initiated their journey. By default, innovation in every business decreases over time, and continuous innovation requires ongoing initiatives and measures of customer perceived value.

Startup 137
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Saving the Web from the Tyranny of the Click [Traction #17: Tony Haile, Chartbeat]

View from Seed

Today’s guest, Tony Haile, makes me hopeful for the future of all things created for the internet. There’s no denying the sheer creative power of the internet, but too often, it turns into a race to the bottom — more clicks (and therefore more clickbait), more pageviews, more impressions, more ads. When Tony first became CEO of Chartbeat, the analytics startup based in New York City, he faced this massive problem of an internet teeming with clickbait headlines and short-term th

Web 131
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5 Financial Professionals Every Entrepreneur Needs On Their Team

YoungUpstarts

by Patrice C. Washington, founder of Real Money Answers and author of “ Real Money Answers for Every Woman “ Your success, in any area of life, is strongly determined by the people you surround yourself with. Not only do you require the support and encouragement of others to make meaningful progress, but you will often find yourself leaning on them for advice, as well.

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The Year of the Vertical

deal architect

I woke up this morning to press releases from NetSuite and Infor from the annual National Retail Federation show in New York, announcing new retail customers and investments. It is a rapidly changing industry with omni-channel options, mobile pays and.

Vertical 190
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When Will Siri Make That Dinner Reservation for You?

Startup Professionals Musings

Every time I use Apple Siri or Microsoft Cortana, I’m frustrated by how little these services provide as the personal assistants they claim to be. Answering simple information questions is a start, but I expect a personal assistant to make an airline reservation, book a table at my favorite restaurant or even order a gift online that my wife would like.

Semantic 129
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Moving from the niche to the masses

Version One Ventures

If you’re building a software/social/ecommerce startup, then at one point or another, you have been advised to start in a niche market and expand into the masses. This is solid advice: when your product is focused on a slice of the market, it’s much easier to customize your solution for the specific needs of those users and capture more market share than if you tried to build a general ‘all things for all people” solution.

eCommerce 113
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Shipping And Return Shipping Policies Drive Online Purchase Decisions

YoungUpstarts

by Tom Caporaso, CEO of Clarus Commerce. Online sales claim an ever-growing slice of the total U.S. retail pie every year. A recent eMarketer report projects that e-commerce will increase 38 percent over the next four years, considerably higher than the 11-percent overall sales growth predicted through 2018. To survive and thrive in the coming years, individual retailers will therefore need to keep testing their online offerings, learning from the results, and optimizing their efforts.

Retention 130
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CIO Priorities: The Oracle POV

deal architect

Bob Evans, Chief Communications Officer at Oracle has a nice “State of the CIO Nation” post at Forbes, with the infograph below and he cites examples from GE, Monsanto and other companies. ‘ It’s a feel-good post from a CIO.

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How to Turn Content Into Sales

Rembrandt Communications

You have a unique, competitive advantage. Are you using it? You’ve spent hours writing really cool blogs, social-media posts and Website content that rocks… or does it? It’s one thing to write copy, it’s another thing to have your content actually create sales for your business. Content provides a unique way for you to stand […]. The post How to Turn Content Into Sales appeared first on Boost sales with BtoB Content Strategy and PR here.

Sales 100
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11 signs that you shouldn’t launch a startup

The Next Web

Many people believe that they can create and launch a successful startup online. They think that they can magically make money just like Mark Zuckerberg did with Facebook. They see the Internet — websites, social media sites and mobile apps — as a place where all they have to do is stake their claim and the money will start rolling in. Many just know they can make a better version of what’s already out there.

Startup 93
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Time Management Strategies For High Performance In An Organization

YoungUpstarts

by Lewis Robinson. What exactly is time management? A general definition that is common to all is that time management entails being able to plan a daily cycle which consists of a twenty-four period. Although one can understand what time management means and that it should be an important factor in everyday life but not everyone utilizes the elements of managing time.

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Urgency in Enterprise Tech

deal architect

During the Workday Predict and Prepare videocast in December (see full replay by registering here) I made the point that enterprise tech can still learn plenty from consumer tech especially as it comes to new product launches and customer adoption.

Customer 163
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How Christian Entrepreneurs Can Make Money, The God-Centered Way

YFS Magazine

As a Christian business owner here's an inside look at how to achieve immense peace, real clients, real money, real happiness and the confidence to put faith at the forefront of business.

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Sentenai

Seeing Both Sides

Today, we are announcing co-leading a $1.8m seed investment in Sentenai , an exciting machine learning company based in Boston, alongside our friends at Founder Collective, Project11 as well as a new local seed fund, Hyperplane. . Sentenai is one of those companies attacking a complex problem deep in the bowels of IT infrastructure. The company has developed a way to vastly simplify data infrastructure and database schema development through automated intelligent systems that use behavioral and

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Save Money To Make Money: How To Save Money When Setting Up A Business

YoungUpstarts

So you’re setting up your own business and of course your number one goal is to make money. The best place to start is to make sure you’re not throwing precious cash away. Hire Freelancers. It may seem counterintuitive to spend money on employers like freelancers when setting you up own business, but in fact the cost savings are significant. Using freelancers frees up your time so you can get more done, to focus on the most important thing – your clients.

Stock 116
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Why being a VC is more difficult than people think

The Equity Kicker

7/ Net/Net: VC is a hard f **g business but simplification in press makes it seem glamorous & easy – almost swashbuckling. #NotGlamorous. — Mark Suster (@msuster) December 14, 2014. I’ve seen Mark post a few versions of this tweet over time and wanted to write a post about it. I agree with him, but the reasons are complex. Fortunately Steve Schlenker, co-founder of DN Capital has captured most of them in his Quora answer to the question: How hard is it to be a venture capi

Europe 89
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Fear Is In The Air

Feld Thoughts

Or at least on the blogs and in the mainstream media. It’s kind of amazing to me how two shitty weeks in the public markets can impact how every one thinks and talks about things. I know the early presidential campaign is impacting this. The amount of vitriol, hatred, and fear that is coming out of the mouths of the various people running for president always surprises me.