Sat.Jun 22, 2019 - Fri.Jun 28, 2019

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A Startup’s Guide to Maximizing Visibility

The Startup Magazine

Moving from zero customers, zero brand image, and zero sales to a thriving, profitable business takes an investment of time, energy, creativity, and capital. And if you want to do it in a way that sets your business up for years of success, you must set your priorities to build your online presence. Source: Flickr. For startups across all industries and sectors, regardless of the niche or product being sold, visibility is arguably one of the single most critical challenges faced.

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5 Keys To Business Culture That Are Counter-Intuitive

Startup Professionals Musings

In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits , including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment. These things are clearly good for morale, but its not so clear that they translate into a competitive advantage.

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9 Companies That Nailed Their Brand–And How You Can Too

YFS Magazine

In a world full of noise and endless options, it's tough to earn customer loyalty. Lindsay Pedersen says the answer is this!

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Nine Companies That Got Brand Right

YoungUpstarts

by Lindsay Pedersen, author of “ Forging An Ironclad Brand: A Leader’s Guide “ It’s tougher than ever to grab and hold customer attention. People are overwhelmed by messages flying at them from all directions, and it’s easy for ours to get drowned out. Plus, there are more options than ever, and online retailers have made it easy to pick the lowest price (with decent reviews) and be done with it.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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SaaS Growth: The “Triple A” Sprint Framework that Gets Results

ConversionXL

Many SaaS companies launch a product-led growth model —but never update it. When the executive team calls me and asks why they aren’t converting users into customers, I tell them to buy a plant. Seriously. If they don’t water the plant, it’s going to wither and die. If they water it and give it sunlight, it’ll grow. Everyone knows how the system works.

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5 Keys To Growing What You Have Planted As A Startup

Startup Professionals Musings

Have you noticed that more companies beg you to participate in their business today? It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. They do it because engaged customers become loyal advocates and buyers. Welcome to the “Participation Age” of marketing.

More Trending

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Top 3 Life Skills That Can Actually Get You A Job

YoungUpstarts

by Blake Heron, founder of Skills Co. A booming global economy, advancements in technology, and easing international trade policies have opened gateways to an array of new opportunities. The new wave of opportunities has brought in good news for everyone around the world with average salaries continuously increasing since the last decade. Are you ready to ride this new wave of progress?

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Startups: It’s not Thelma & Louise

Austin Startup

Last Friday, June 21st I sent the following message out to our community of users, colleagues, friends and supporters. Many people have reached out sharing knowing and kind words about our journey and choice to wind down our venture, as well as their appreciation for my choice to pull back the curtain on what is statistically a common road for many founders.

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Governance Committee Charter Template

Board Effect

The duties and responsibilities of the governance committee are important enough that boards need to assign them to someone. The best and easiest way to do this is by forming a governance committee. Governance committees are sometimes called nominating committees or board development committees. The basic role of a governance committee is to ensure that organizations have a qualified board to oversee them and plan for current and future needs.

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Ecommerce Marketing Strategies to Consider in 2019

The Startup Magazine

Ecommerce businesses are increasing exponentially as more and more people prefer online shopping over brick and mortar retail shops. Shopping online is not only more convenient, but the services are getting better, and deals have also become more attractive. In the US alone, ecommerce revenue is expected to reach $4.9 trillion by 2023. But as the competition increases, ecommerce marketing strategies employed by these companies also need to evolve.

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Why Automation Could Change Your Marketing Process Forever

YoungUpstarts

Automated business services help companies realize their full potential and eliminate restrictions based on budgets or time constraints. The integrations work closely with business services and streamline how companies accommodate and retain customers. A greater level of customer service is possible when automation takes center stage the company’s marketing infrastructure.

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A dream team to negotiate with SAP

deal architect

Geoff Scott, CEO of ASUG, wrote this in his foreword to SAP Nation 3.0 "For many years, licensing was a “third rail” topic: look at it, discuss it among yourselves but don’t ever collectively — as a customer contingent —.

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Foodee CEO on Unlocking $210 Billion Online Food Ordering Market Potential

Hearpreneur

A few years ago, brown-bag desk lunches, bad catering and random pizza days at work were acceptable. Not anymore. The tech industry raised the bar for workplace benefits and standards—and offering daily office meals is the new norm cross-industry. Innovative leaders know that food brings people together and the simple act of providing free food at work goes a long way.

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Four cash flow tips to boost small business

NZ Entrepreneur

Ranked by the World Bank as the easiest country in which to start a business, New Zealand has in many respects become the poster-child for entrepreneurship. But after you’ve started the business is where things can get tricky. With around 8,000 small enterprises with staff (between 1-19 employees) established each year, small businesses account for 97 percent of all enterprises in this country.

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3 IT Essentials Every Startup Needs

YoungUpstarts

If you’ve launched a startup or are planning to launch a startup, chances are you already have a pretty good sense of what it takes to get a business off the ground. In any industry, launching a company is a huge undertaking, and business owners need to find the tools, strategies, and services that will help them grow their startup into a huge success.

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9 Keys To Effective Communication In Today’s Business

Startup Professionals Musings

When was the last time you changed how you communicate to your team and to your customers? The way you deliver your message is key to maximizing its impact, or even reaching the intended audience. Don’t count on people reading your Annual Report for breaking news. Your team needs to hear from you on a regular basis, on a channel they can relate to easily and quickly.

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The Role of Governance in Healthcare Organizations

Board Effect

Governance is a framework that accounts for all the processes of governing organizations and businesses. It’s a structure that holds boards and leaders accountable for continuously improving operations, clinical staff and processes, society and financial performance. A healthcare board of directors and executive management are in charge of all aspects of corporate governance.

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A complete onboarding checklist for new employees

NZ Entrepreneur

The candidate interviews are done, you’ve made the decision on the right person for the role, and they’ve accepted the job offer. Good news. Now you can start planning your new employee’s successful integration to the company. Ideally. I say that because there are plenty of businesses whose approach to bringing new hires on board isn’t at all organised or formal.

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For The Young Business Owner: How The Power Of The Internet Can Make Or Break Your Business

YoungUpstarts

Undeniably, the internet has made a big impact on the everyday lives of the people of today. Young and old, men and women, rich and poor, almost everyone has access to the internet. The internet has a very wide reach and this influence comes with having the ability to create strong biases, both good and bad. This is why responsible management of social media accounts or other internet websites handled by your company is a must.

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6 Clues To The Right Employees For Your New Venture

Startup Professionals Musings

Entrepreneurs are usually highly creative and innovative, but many innovative people are not entrepreneurs. Since it takes a team of people to build a great company, the challenge is to find that small percentage of innovative people, and then nurture the tendency, rather than stifle it. A few years ago I read a classic book “ The Rudolph Factor ,” by Cyndi Laurin and Craig Morningstar, which is all about finding the bright lights that can drive innovation in your business.

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SAP Nation 3.0 Excerpts: Chapter 11 - Tilting the Bell Curve

deal architect

I excerpt 10% from every book in a series of blog posts. I posted several on SAP Nation 3.0 in April, then took a break after the Sapphire event. Over the next couple of weeks will excerpt the final batch.

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Boulder Community Health Takes On The Mental Health Stigma

Feld Thoughts

This first appeared in the Boulder Community Health Foundation Summer 2019 Magazine in an article titled Taking On The Mental Health Stigma. I started the second week of 2013 in Las Vegas at the Consumer Electronics Show. Within two hours of arriving, I was in my hotel room, the shade closed, the door locked, and in bed with a pillow over my head. I couldn’t deal with anything at all.

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UX Design Software To Create Appealing Prototypes

YoungUpstarts

A good prototype is the realization of all your hard work; the representation of how your development project will function in a real-world setting. Prototypes help you identify any issues with usability, and give you something tangible to present to your clients or shareholders. Creating a great prototype starts with using the right software. Without it, your prototype will lack a certain completeness that could mean the difference between client satisfaction and frustration.

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5 Reality Checks On Running A Charitable Organization

Startup Professionals Musings

A common misconception I often hear in the startup world is that non-profits are easy and safe, since they don’t have to pay taxes, and they don’t have to make a profit for their shareholders. In reality, from the feedback I get from non-profit executives, exactly the opposite is true. Technically speaking, in the United States, a non-profit corporation or association is one which has been exempted from Federal income taxes by meeting the criteria set out Section 501(c) of the Internal Revenue C

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9 Steps to Assess Whether a Startup is Suitable for Investment

ReadWriteStart

In the world of investing, there are numerous investment opportunities from which you can choose. The market is saturated so you will most certainly find a suitable investment opportunity that will match both your investing style and preferences. But your question will be about how to assess whether a startup is suitable for investment. When […].

Startup 158
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Spotlight on Vault AI, the Moneyball for content

VC Cafe

The Moneyball thesis is simple: Using statistical analysis, small-market teams can compete by buying assets that are undervalued by other teams and selling ones that are overvalued by other teams. This is a content summary only. Click on the post title to continue reading this post, share your comments, browse the website and more!

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MCAlert Founder And Former Captain At PBSO Jay Hart On How To Make Meetings More Productive 

YoungUpstarts

How much do today’s employees dread heading into yet another meeting? A survey of workers across the U.S. by project management company Clarizen found that the following tedious activities were preferred to meetings: A trip to the Department of Motor Vehicles. Watching paint dry. Commuting 4 hours to and from work. Enduring a root canal. Getting a mullet haircut.

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Book: Reboot: Leadership and the Art of Growing Up

Feld Thoughts

Jerry Colonna has written a “must read for everyone on planet earth book” titled Reboot: Leadership and the Art of Growing Up. Seriously, go by it right now. I’ll be here when you return. Regular readers of this blog know that Jerry and I are extremely close friends and have been for 23 years. I first met Jerry when he was beginning his partnership with Fred Wilson at Flatiron Partners.

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Website Credibility: A 39-Point Checklist

ConversionXL

If you’re Amazon or Apple—congratulations! You don’t have any credibility issues. Most of us aren’t so lucky. Almost all but the biggest of companies have an uphill credibility battle every time a new visitor lands on their site. What’s website credibility? And why is it important? BJ Fogg , the world’s leading researcher on web credibility, has said that website credibility is about designing your website to make it appear trustworthy and knowledgeable.

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Tel Aviv to London – Mind the Gap

VC Cafe

Yesterday, UK Israel Business, a bi-lateral trade organisation promoting economic activity between the two countries, hosted Innovate 19’ - a half day conference that brought to London Israeli. This is a content summary only. Click on the post title to continue reading this post, share your comments, browse the website and more!

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How Healthy Eating Is Important For Your Startup Team

YoungUpstarts

You want your team of employees and partners to work as efficiently, productively, and happily as possible—otherwise your business won’t get far. Most entrepreneurs try to invest in better equipment and more collaborative office space, but other, subtler factors, may be playing into your team’s overall productivity. For example, take healthy eating.

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Did Abraham Lincoln Invent Pancakes?

Feld Thoughts

I love weird Internet memes. Recently, I plumbed the depths of this one with my friend Quinn. Go to your Google browser and type “did ab” and see what comes up for you. If it’s “Did Abraham Lincoln Invent Pancakes” then the Internet is working as expected. Of course, our next move was to go see if there was a website at [link].

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Moving Industry Outlook And Opportunities In The Age Of Technology

YFS Magazine

Technology plays a major role in the evolution and attractiveness of many industries, and the moving business has started to catch on.

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Hypergiant Adds Bill Nye, the Science Guy, to its Advisory Board

SiliconHills

Hypergiant Industries has big goals like creating smart cities, flying cars, and finding a cure for cancer, Bill Nye, one of the world’s most famous mechanical engineers, known as The Science Guy., says in a video created for Hypergiant. “We’re not aiming for utopia, but simply a better universe,” Nye says in the video. “This […].

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Why SEO Is The Best Marketing Strategy For New Startups

YoungUpstarts

New startups frequently struggle with their approach to marketing. They don’t have much brand history to capitalize on, and they don’t have much capital to work with. But at the same time, they need access to a marketing/advertising strategy with the potential to win them some early clients and help them grow far into the future. Search engine optimization (SEO) could be the perfect solution to address all these challenges at once.

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Business Loan vs Equity Financing: How to Fund Your Startup

ReadWriteStart

When it comes to raising money for your startup, there are several ways of doing it. However, out of all startup funding options, the two most popular methods are Loan and Equity. Both types of loans are very different from each other, and sometimes it becomes challenging to choose the right option for your business. […]. The post Business Loan vs Equity Financing: How to Fund Your Startup appeared first on ReadWrite.

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