Thought Leadership vs. Cult of Personality
OCTOBER 4, 2019
In 2011, my now-partner Chris Moody (and then-CEO of Gnip, which I was on the board of) kicked my butt about my endless statements about hating marketing. His thoughts on recasting “marketing” as “thought leadership” appeared on this blog in a post I Don’t Hate Marketing. It remains a great example of one of the reasons I blog, which is to think out loud, get feedback, learn, and iterate.