Sat.Sep 22, 2012 - Fri.Sep 28, 2012

“Stealth mode” and other f’ing brilliant strategies

A Smart Bear: Startups and Marketing for Geeks

Here’s some of my super-secret winning strategies from fifteen years of building startups. Stay in stealth mode until the last minute. The last thing any startup needs is people finding out about it. You can get attention later — that’s not difficult.


A VC : Venture Capital and Technology

Paul Graham has penned a longish and excellent essay in which he postulates that growth is the single defining characteristic of startups and the thing that all entrepreneurs must focus on. Paul is slowly but surely building a body of writing on startups that is as good as anything that has ever been written on the topic. And this essay on growth is one of the gems. This is another gem. There are quite a few of them.

Trending Sources

Quiet and Boring: How to Build a Successful Startup

Instigator Blog

A few days ago, Indeed (a job aggregator site) announced that they had been acquired by a Japanese company called Recruit Co Ltd. One story I saw pegged the acquisition close to a billion dollars. I’ve heard through the grapevine about some very happy investors. Indeed is a big company (25,000 employees, 80 million unique visitors per month.) And while you’ve probably heard of them, there’s very little about them in the public eye.

What Makes a Successful Startup Community? Is it Possible to Build One Where You Live?

Both Sides of the Table

This article originally appeared on TechCrunch. Recently I wrote a post arguing to make the definition of a Startup more inclusive than that to which Silicon Valley, fueled by Venture Capital return profiles, would sometimes like to attach to the word.

SkyDrive Is Great and No One Has Noticed

Feld Thoughts

In July I wrote a post where I was Searching For A Collaborative Writing Tool. I got a bunch of suggestions – some people suggested their startups, some suggested Google Docs, and one person (a friend who works for Microsoft) suggested Microsoft SkyDrive . Amy and I were deep in working on Startup Life: Surviving and Thriving in a Relationship with an Entrepreneur. We were trying to use Scrivener but that wasn’t working for two writers so I moved us to Google Docs.

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More Trending

Don’t Use Automatic Image Sliders or Carousels, Ignore the Fad


I’m sure you’ve come across dozens, if not hundreds of image sliders or carousels (also called ‘rotating offers’). You might even like them. But the truth is that they’re conversion killers. So if they’re not effective, why do people use them?

Section 18 of the America Invents Act

A VC : Venture Capital and Technology

Yesterday we hosted a conversation between David Kappos , the Director of the US Patent and Trademark Office, and a bunch of founders/CEOs of our portfolio companies. It was a far reaching conversation that gave me optimism that our government does realize the issues with our patent system, particularly as it relates to software and business method patents. There was one thing that we discussed that is very important and needs to be publicized broadly.

8 Ways Entrepreneurs Can Master the Creative Mind

Startup Professionals Musings

An entrepreneur is literally “one who creates a new business.” The best new businesses are ones that have never been done before, so mastering creativity and recognizing creativity are key skills and mind-sets. But how does one recognize and nurture creativity in a person or team?

Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience.

Have Every New Employee Do Customer Support For Two Weeks

Feld Thoughts

A few weeks ago an entrepreneur of a fast growing consumer-oriented company told me that he has every new employee do customer support for two weeks. Their approach is they onboard the new person, given the a one week “get settled into your role / get up to speed on the company” period and then they spend weeks two and three full time in the customer support organization. I’ve let this roll around in the back of my head and think it’s absolutely brilliant.

I’ll Give MongoDB Another Try. In Ten Years.

Diego Basch

A few weeks ago I wrote a small app that fetches JSON documents from’s API and draws a word cloud. At first I wasn’t keeping the content around after generating the images.

Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” His business has since closed, but his mindset is still out there.

Startups: The Elevator To Success Is Out Of Order


"The elevator to success is out of order. You'll have to use the step at a time." ~Joe Joe Girard. As a community, I think entrepreneurs have gotten more knowledeable over the years. We know the difference between pre-money and post-money valuations. We've read " The Lean Startup ".

The rise of enterprise marketing

Chris Dixon

Building an enterprise software company used to be largely about sales, because enterprise software was sourced and purchased by high-level business people. Those business people needed to be charmed and convinced, an activity that was distasteful to many technologists. Internet-based delivery (“SaaS”, “cloud”) dramatically lowered installation costs, letting individuals or small groups buy software on discretionary budgets or use basic versions for free.

Startup = Growth

September 2012 A startup is a company designed to grow fast. Being newly founded does not in itself make a company a startup. Nor is it necessary for a startup to work on technology, or take venture funding, or have some sort of "exit." The only essential thing is growth. Everything else we associate with startups follows from growth. If you want to start one its important to understand that. Startups are so hard that you cant be pointed off to the side and hope to succeed.

Traditional VCs and First-time Entrepreneurs Are not Aligned

Diego Basch

If you are an entrepreneur looking to raise your first round of funding ever, you surely must be curious about the different kinds of investors you will pitch. You may be particularly interested in VCs because they have the deepest pockets.

FAKEGRIMLOCK’s Guest Lecture At Harvard Business School

Feld Thoughts

FAKEGRIMLOCK showed up recently at HBS to give a short lecture on Minimum Viable Personality. In Grimspeak, IT AWESOME.

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The Most Effective Way To Win A Negotiation

Mike Michalowicz

Win Every Negotiation. Even that title “Win Any Negotiation” is a bit at odds, since negotiation is about comprise. Negotiation is about both sides winning. And ultimately the most effective way to win a negotiation is for your both to win.

Oman 42

Sell The Vision, Not the Progress

Anything's Possible

One of my favorite founders in Boston is Jason Jacobs of Runkeeper. Every time I see Jason, I mention to him how impressed I am with what I'm hearing about the progress of Runkeeper. Without fail, Jason graciously thanks me for the encouragement and then shares the many challenges they are facing how much work there is to do to achieve his vision. When I was starting out as a first time venture-backed CEO, I was way more insecure than Jason.

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

Facebook. Twitter. WSJ Live. WSJ Live. MarketWatch. MarketWatch. Barrons. Barrons. AllThingsDigital. AllThingsDigital. Factiva. Factiva. BigCharts. Financial News. Professor Journal. SmartMoney. Student Journal. Virtual Stock Exchange. WSJ Classifieds. WSJ Classroom. WSJ Radio. WSJ Wine. SEARCH. headline. gold man. Companies. Ran gold Resources Ltd. View All Search Results » Subscribe. Log In. Edition. Europe. América Latina. Brasil. 中文-简体 (China).

Startup Communities is Shipping

Feld Thoughts

It’s hard to describe the satisfaction of “shipping” your product. I know many of you out there have done it many times and I expect you know what I’m talking about. Startup Communities: Building an Entrepreneurial Ecosystem in Your City is officially shipping. The Kindle version is available immediately ; the physical copies are still on pre-order on Amazon but I know books are flowing.

Book Review: Why We Get Fat

Ben Casnocha: The Blog

I found Gary Taubes’ Why We Get Fat to be provocative and persuasive. It challenged my long held assumption that the way to lose weight is to eat less and exercise more.

Gust Startup Trend Map


Gust Startup Map & Trends Analysis – August 2012. Attention startup enthusiasts! Gust is thrilled to have nearly 7,000 new entrepreneurs creating startup profiles each month. To help us visualize the scale and global reach of these entrepreneurs we have put together a monthly startup map, which captures all new startup profiles on Gust. The map showcases new entrepreneur sign ups that chose to publish their startup profiles between August 1 st and August 31 st.

Strategic Tech Buyers

Subscribe via RSS. Follow us. About LUMA. Resource Center. Media & Events. LUMA Blog. Contact. The Strategic Buyer LUMAscape. September 20th, 2012.

My Awesome Experience With Retrofit

Feld Thoughts

When I started Retrofit last fall, I weighed 216. I’ve struggled for a decade to get below 210 – it would happen sometimes but I’d quickly end back up in the 210 – 220 range. I ran marathons so this was frustrating – I am a pescatarian and eat healthy, just too much.

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Old Entrepreneurs Perform Better Than Their Young Counterparts?

Mike Michalowicz

Recently the U.S. Small Business Association (SBA) and AARP announced they are teaming up to train entrepreneurs over the age of 50 who want to start a business.

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Are You Making Things Happen or Waiting for them to Happen?

Blogtrepreneur | Entrepreneur Blog

Share this image with your social networks! Another way to put this very useful quote is, “Ready, Fire, Aim!” Not to say that you go off and start making decisions without any forethought, but better to take action than sit around waiting for something to happen.

Ripping Off The Bloody Band-Aid

massive greatness

It’s really not that hard to understand. Nor is it evil. Nor is it perfect. Nor is it the end of the world. It is what it is. And my bet is that, as usual, the outrage will be relatively short-lived.

Email 45

32 Business and Life Lessons: What I Learned Running Companies on 4 Different Continents


This is my personal story of how I went from having a job I did not like at all, not knowing what to do with my life to building several successful businesses. I’ll share my lessons I picked up along the way. It all started in Dubai.

How Many Startup Stock Options are Enough?

Startup Professionals Musings

Wouldn’t you like to be one of the lucky people who joined Google and Facebook when these were startups, and now be a multi-millionaire? So people ask me “How many shares should I ask for when I join a startup today?”

Get Customers to Read Emails: 7 Tricks

Inc Startups

If you want prospective customers to open your emails you need to pique their interest. Here are seven techniques that will make your emails standout. It's pointless to send emails to prospective customers if your emails never get opened.

Email 43

Selling With Stories

Duct Tape Marketing

This is certainly not the first time I’ve written about using stories in business and it certainly won’t be the last. Desk and chair of Sugar Maple and Paduak, Dan Dunbar AP Woodworking.

Be known for reliability and honesty

Taffy Williams

How far out of the box are you willing to go? With the political season in full force, you hear stories from the candidates followed the news dissecting the info and presenting the fact checker analysis. Spin-doctors attempt to correct gaffs or redefine candidates in unique ways.

Cutco Knives and startups


When I worked for Cutco Knives one summer in college selling the world's finest cutlery, my dream was to sell the Homemaker +8 at every meeting. It was the Rolls Royce of knife sets and in every sales call I had, I always tried to flog the deluxe set.